Grosses

'The Hobbit: The Battle of the Five Armies' Down Sharply from Wednesday, But Still #1 on Thursday with $9.96MDecember 19, 2014 12:55 PM

by Daniel Garris

Warner's The Hobbit: The Battle of the Five Armies took in $9.96 million on Thursday. The third and final chapter of Peter Jackson's The Hobbit trilogy was down a sharp 59 percent from Wednesday's performance. The large daily percentage decline on Thursday isn't the greatest initial sign going forward, though it should be noted that such a large percentage of Wednesday's reported gross coming from Tuesday night shows does inflate Thursday's percentage decrease a bit. In comparison, 2002's The Two Towers fell 47 percent on its first Thursday to gross $13.88 million. With a two-day start of $34.41 million, The Battle of the Five Armies is running 14 percent behind the $40.04 million take of The Two Towers. At its current pace, The Battle of the Five Armies appears headed for a five-day start in the neighborhood of $85 million.

Fox's Exodus: Gods and Kings held steady in second place with $1.22 million. The pricey Ridley Scott directed biblical epic starring Christian Bale was down 7 percent from Wednesday. Exodus: Gods and Kings placed in second for the week (behind The Battle of the Five Armies) with a seven-day start of $30.84 million. While that was on the low end of pre-release expectations, the film is off to an underwhelming start with its price tag in mind and has been displaying early signs of being significantly front-loaded for a December release.

The Hunger Games: Mockingjay - Part 1 took in $1.09 million to remain in third. The third installment of Lionsgate's blockbuster franchise increased 6 percent over Wednesday and was down a healthy 24 percent from last Thursday. Mockingjay - Part 1 placed in third for the week with $17.28 million. That represented a 38 percent decline from the previous frame and brings the film's four-week total to $281.48 million. Mockingjay - Part 1 is now $18.52 million away from becoming the second release of 2013 to reach the $300 million domestic milestone.

Penguins of Madagascar placed in fourth for the day with $0.502 million. The 3D computer animated film from Fox and DreamWorks Animation was up 9 percent from Wednesday and down only 2 percent from last Thursday. Penguins of Madagascar placed in fourth for the week with $9.11 million. That was down 30 percent from the previous week and brings the film's 23-day total to an underwhelming $60.65 million.

Paramount's Top Five continued to claim sixth place with $0.439 million. The critically acclaimed comedy starring and directed by Chris Rock was down 2 percent from Wednesday. Top Five rounded out the week's top five with a seven-day start of $8.89 million, which was on the low end of expectations. The film will be playing in 1,307 locations this weekend.

Daily Domestic Gross Mon, Feb. 14 2011

Wide (1000+)

#TitleMon, Feb. 14 2011LocationsAvg.TotalWks.Dist.
1Just Go With It$6,037,277-22%3,548--$1,702$36,552,0091Sony / Columbia
2Gnomeo and Juliet$2,703,451-64%2,994--$903$28,060,3601Disney
3Justin Bieber: Never Say Never$1,757,507-73%3,105--$566$32,014,1081Paramount
4The Roommate$1,584,973-6%2,5340$625$27,363,8992Sony / Screen Gems
5No Strings Attached$1,528,8352%2,756-294$555$61,559,9134Paramount
6The King's Speech$1,098,347-45%2,263-321$485$94,774,10812Weinstein Company
7The Eagle$1,076,886-52%2,296--$469$9,761,3501Focus
8Sanctum$990,205-40%2,7892$355$19,025,2802Universal
9The Rite$663,142-24%2,207-778$300$29,521,4393Warner Bros. / New Line
10The Mechanic$615,973-35%1,886-818$327$26,034,6263CBS Films
11The Green Hornet$563,660-45%2,090-943$270$92,969,6215Sony / Columbia
12True Grit (2010)$553,795-45%2,072-830$267$160,908,8248Paramount
13Black Swan$319,043-45%1,069-908$298$99,656,26311Fox Searchlight
14The Fighter$285,519-51%1,049-613$272$85,917,54310Paramount
15The Dilemma$204,930-18%1,242-1303$165$47,840,6255Universal
16Yogi Bear$73,100-72%1,111-696$66$96,691,3799Warner Bros.

Limited (100 — 999)

#TitleMon, Feb. 14 2011LocationsAvg.TotalWks.Dist.
1Blue Valentine (2010)$108,060-35%393-57$275$8,319,6707Weinstein Company
2Tangled$105,939-59%784-585$135$193,410,63512Disney
3TRON: Legacy$84,278-48%364-676$232$169,838,1109Disney
4127 Hours$80,121-50%359-540$223$16,926,01715Fox Searchlight
5Biutiful$72,934-59%19112$382$2,336,2757Roadside Attractions
6Little Fockers$65,720-28%424-931$155$147,299,2108Universal
7Harry Potter and the Deathly Hallows: Part 1$64,849-54%40944$159$293,420,25713Warner Bros.
8From Prada to Nada$60,421-44%252-9$240$2,649,3473Lionsgate / Pantelion
9The Company Men$59,473-56%27746$215$3,091,5434Weinstein Company
10The Chronicles of Narnia: The Voyage of the Dawn Treader$40,514-51%293-221$138$103,021,56510Fox
11Megamind$36,431-61%252-38$145$147,915,41715Paramount / DreamWorks
12Gulliver's Travels (2010)$27,132-56%308-187$88$41,941,7398Fox
13The Social Network$17,551-49%178-116$99$96,636,67520Sony / Columbia
14Unstoppable (2010)$17,355-40%147-55$118$81,373,85114Fox
15Season of the Witch$16,751-37%176-316$95$24,461,7486Relativity Media
16Rabbit Hole$10,978-57%112-19$98$1,886,9149Lionsgate

Platform (1 — 99)

#TitleMon, Feb. 14 2011LocationsAvg.TotalWks.Dist.
1Cedar Rapids$34,066-60%15--$2,271$337,0341Fox Searchlight
2Hubble 3D$28,691-32%480$598$21,474,28948Warner Bros. / IMAX
3The Way Back$5,772-48%0-145--$2,643,6534Newmarket Films
4Somewhere (2010)$5,580-47%32-14$174$1,674,1738Focus
5Fair Game (2010)$4,628-31%78-71$59$9,532,72015Summit
6Waiting for Forever$2,23919%1411$160$23,2142Freestyle
7Winter's Bone$1,958-64%26-9$75$6,396,96336Roadside Attractions
8I Love You Phillip Morris$1,579-37%23-16$69$1,937,79611Roadside Attractions
9Vidal Sassoon: The Movie$1,108-60%1--$1,108$14,1611Phase 4 Films