Grosses

'The Battle of the Five Armies' Set for $88.4M in Five Days; Secret of the Tomb' and 'Annie' Battle for Second with $19.2M and $17.5M RespectivelyDecember 20, 2014 08:48 AM

by Daniel Garris

Warner's The Hobbit: The Battle of the Five Armies took in an estimated $16.58 million on Friday to lead the daily box office for a third consecutive day. The third and final chapter of Peter Jackson's The Hobbit trilogy increased a strong 66.5 percent over Thursday. Friday's daily hold was a good sign for the film after the sharper than anticipated percentage decline it experienced on Thursday. In comparison, 2002's The Lord of the Rings: The Two Towers increased 39 percent on its first Friday to gross $19.22 million.

The Hobbit: The Battle of the Five Armies has grossed $50.98 million in three days, which places it 14 percent behind the $59.26 million three-day start of The Two Towers. BOXOFFICE currently projects $54.0 million over the weekend for The Battle of the Five Armies and a five-day start of $88.41 million. That would be in the same neighborhood as the $86.14 million five-day start of last year's The Hobbit: The Desolation of Smaug (which opened on a Friday).

IMAX grosses were responsible for $2.18 million of the film's overall gross on Friday. Thus far The Battle of the Five Armies has grossed $8.08 million from IMAX locations. That represents 15.8 percent of the film's overall domestic gross. The Battle of the Five Armies received an encouraging A- rating on CinemaScore.

It was a close race for second place on Friday, with Fox's Night at the Museum: Secret of the Tomb outpacing Sony's Annie with an estimated opening day performance of $5.625 million. The two films were separated by just $325,000 on Friday and are likely to remain fairly close to one another throughout the rest of the weekend (and perhaps throughout the rest of the holiday season as well). Secret of the Tomb opened 16 percent below the $6.71 million opening day take of 2011's Alvin and the Chipmunks: Chipwrecked. BOXOFFICE currently projects a $19.2 million debut for Night at the Museum: Secret of the Tomb, which would be below expectations. The film received a B+ rating on CinemaScore.

Annie claimed third place with an estimated $5.3 million. The musical remake starring Quvenzhané Wallis, Jamie Foxx and Cameron Diaz opened towards the higher end of expectations on Friday. That is welcome news for Sony, especially after the events of the past week that led to the cancellation of the studio's release of The Interview. Annie opened 21 percent below the opening day take of Alvin and the Chipmunks: Chipwrecked. BOXOFFICE is projecting a $17.5 million debut for Annie. The film received an promising A- rating on CinemaScore.

The Hunger Games: Mockingjay - Part 1 inched ahead of Exodus: Gods and Kings to take fourth place on Friday with an estimated $2.28 million. The third installment of Lionsgate's blockbuster franchise was down a solid 39 percent from last Friday. Mockingjay - Part 1 has grossed $283.76 million in 29 days, which leaves it $16.24 million away from becoming the second release of 2014 to reach the $300 million domestic milestone. BOXOFFICE currently estimates a $7.8 million take for Mockingjay - Part 1 this weekend.

Fox's Exodus: Gods and Kings landed in fifth with an estimated $2.275 million. The pricey Ridley Scott directed biblical epic was down a very sharp 74 percent from last Friday's opening day take. Poor reviews, mixed word of mouth and direct competition from The Battle of the Five Armies are all clearly taking a toll on the film. Exodus has grossed an underwhelming $33.11 million through eight days. BOXOFFICE projects $7.7 million for Exodus: Gods and Kings this weekend, which would represent a 68 percent slide.

On its first day of wide release, Fox Searchlight's Wild took in an estimated $1.175 million from 1,061 locations. The critically acclaimed drama starring Reese Witherspoon has grossed $4.24 million in 18 days. BOXOFFICE is projecting $3.75 million for Wild this weekend.

Daily Domestic Gross Wed, Feb. 16 2011

Wide (1000+)

#TitleWed, Feb. 16 2011LocationsAvg.TotalWks.Dist.
1Just Go With It$1,776,502-24%3,548--$501$40,671,8071Sony / Columbia
2Gnomeo and Juliet$877,568-18%2,994--$293$30,005,5821Disney
3Justin Bieber: Never Say Never$830,515-22%3,105--$267$33,913,1271Paramount
4The King's Speech$605,560-12%2,263-321$268$96,068,06312Weinstein Company
5The Eagle$527,868-23%2,296--$230$10,973,1921Focus
6No Strings Attached$415,426-17%2,756-294$151$62,477,8634Paramount
7Sanctum$391,025-22%2,7892$140$19,918,3252Universal
8The Roommate$357,014-24%2,5340$141$28,190,3232Sony / Screen Gems
9The Mechanic$264,774-16%1,886-818$140$26,614,9523CBS Films
10True Grit (2010)$257,510-7%2,072-830$124$161,443,3938Paramount
11The Rite$238,384-11%2,207-778$108$30,026,2713Warner Bros. / New Line
12The Green Hornet$206,781-18%2,090-943$99$93,427,1695Sony / Columbia
13Black Swan$174,098-10%1,069-908$163$100,022,90311Fox Searchlight
14The Fighter$157,765-12%1,049-613$150$86,253,62610Paramount
15The Dilemma$62,055-17%1,242-1303$50$47,977,2005Universal
16Yogi Bear$40,691-1%1,111-696$37$96,773,0069Warner Bros.

Limited (100 — 999)

#TitleWed, Feb. 16 2011LocationsAvg.TotalWks.Dist.
1Blue Valentine (2010)$57,577-9%393-57$147$8,440,4897Weinstein Company
2Biutiful$53,076-5%19112$278$2,445,4987Roadside Attractions
3127 Hours$51,764-13%359-540$144$17,037,12415Fox Searchlight
4TRON: Legacy$49,1732%364-676$135$169,935,3079Disney
5Tangled$46,800-4%784-585$60$193,505,99812Disney
6The Company Men$45,842-3%27746$165$3,184,4074Weinstein Company
7Harry Potter and the Deathly Hallows: Part 1$39,630-3%40944$97$293,500,74213Warner Bros.
8From Prada to Nada$22,189-8%252-9$88$2,695,5463Lionsgate / Pantelion
9The Chronicles of Narnia: The Voyage of the Dawn Treader$21,293-7%293-221$73$103,065,80710Fox
10Little Fockers$21,195-23%424-931$50$147,347,9658Universal
11Megamind$18,046-1%252-38$72$147,951,77515Paramount / DreamWorks
12Gulliver's Travels (2010)$13,265-7%308-187$43$41,969,3128Fox
13The Social Network$11,5072%178-116$65$96,659,50320Sony / Columbia
14Rabbit Hole$10,3272%112-19$92$1,907,3379Lionsgate
15Season of the Witch$9,631-20%176-316$55$24,483,4406Relativity Media
16Unstoppable (2010)$7,767-20%147-55$53$81,391,30314Fox

Platform (1 — 99)

#TitleWed, Feb. 16 2011LocationsAvg.TotalWks.Dist.
1Hubble 3D$32,6625%480$680$21,538,15748Warner Bros. / IMAX
2Cedar Rapids$22,28011%15--$1,485$379,3381Fox Searchlight
3The Way Back$4,8553%0-145--$2,653,2444Newmarket Films
4Somewhere (2010)$4,770-9%32-14$149$1,684,1868Focus
5Fair Game (2010)$2,5835%78-71$33$9,537,76315Summit
6Winter's Bone$2,18546%26-9$84$6,400,64236Roadside Attractions
7Vidal Sassoon: The Movie$1,4222%1--$1,422$16,9731Phase 4 Films
8I Love You Phillip Morris$939-25%23-16$41$1,939,99111Roadside Attractions
9Waiting for Forever$84919%1411$61$24,7742Freestyle