Grosses

'Fury' Leads the Way with $23.5M Debut; 'Gone Girl' Passes $100M Mark after $17.8M Take; 'The Book of Life' Solid in Third with $17.0MOctober 19, 2014 08:54 AM

by Daniel Garris

Sony's Fury debuted in first place this weekend with an estimated $23.5 million. The David Ayer directed war film starring Brad Pitt opened on the low end of pre-release expectations. Fury opened a slim 7 percent ahead of the $22.00 million debut of Sony's The Monuments Men back in February and 20.5 percent ahead of the $19.50 million start of Sony's Moneyball back in September of 2011. Like both of those films were able to do, Fury will hope to hold up well going forward.

Fury opened with $8.83 million on Friday (which included a relatively large $1.2 million from Thursday night shows), increased 3 percent on Saturday to take in $9.13 million and is estimated to fall 39 percent on Sunday to gross $5.55 million. That places the film's estimated opening weekend to Friday ratio at a somewhat front-loaded 2.66 to 1. The audience breakdown for Fury skewed towards male moviegoers (60 percent) and slightly towards moviegoers over the age of 35 (51 percent). Fury received an encouraging A- rating on CinemaScore.

After leading the box office each of the past two weekends, Fox's Gone Girl placed in second this weekend with an estimated $17.8 million. The critically acclaimed David Fincher directed film starring Ben Affleck continued to hold up well, as it was down just 33 percent from last weekend. Gone Girl surpassed the $100 million mark this weekend and has now grossed $107.07 million through 17 days of release. Before much longer, Gone Girl will zoom past the $127.51 million final domestic gross of 2008's The Curious Case of Benjamin Button to become David Fincher's highest grossing film to date (without adjusting for ticket price inflation).

Fellow Fox release The Book of Life followed closely behind in third with an estimated $17.0 million debut. The modestly budgeted computer animated film opened in line with expectations and likely received an added boost from opening a couple weeks before Halloween and Day of the Dead. The Book of Life opened nearly on par with the recent $17.28 million launch of The Boxtrolls. The Book of Life started out with $4.98 million on Friday, increased 38 percent on Saturday to take in $6.87 million and is estimated to decline 25 percent on Sunday to gross $5.16 million. That places the film's estimated opening weekend to Friday ratio at 3.42 to 1. Like Fury, The Book of Life also received an encouraging A- rating on CinemaScore.

Fellow family film Alexander and the Terrible, Horrible, No Good, Very Bad Day claimed fourth place with an estimated $12.04 million. The Disney release starring Steve Carell and Jennifer Garner fell 34 percent from last weekend. That represented a very nice hold, especially given the added competition for family audiences from The Book of Life. Alexander has grossed $36.87 million through ten days of release, which is in line with expectations and is very solid with the film's modest price tag in mind.

Relativity's The Best of Me rounded out the weekend's top with an estimated debut of $10.2 million. The Nicholas Sparks adaptation starring Michelle Monaghan and James Marsden opened on the low end of its modest expectations. The Best of Me opened softer than most Sparks adaptations, with the film's performance more closely representing the $13.42 million start of 2008's Nights in Rodanthe. The Best of Me opened with $4.14 million on Friday, fell 8.5 percent on Saturday to take in $3.79 million and is estimated to fall 40 percent on Sunday to gross $2.27 million. That places the film's estimated opening weekend to Friday ratio at just 2.46 to 1. The Best of Me received a solid B+ rating on CinemaScore, which strongly suggests that the film is going over better with moviegoers than with critics.

In their second weekend of release, Universal's Dracula Untold and Warner's The Judge claimed sixth and seventh places with respective estimates of $9.9 million and $7.94 million. Dracula Untold was down a sharp 58 percent from last weekend's stronger than expected start, while The Judge was down a very solid 39 percent from last weekend's modest debut. Respective ten-day total grosses stand at $40.75 million for Dracula Untold and at $26.84 million for The Judge.

Warner's Annabelle placed in eighth with an estimated $7.93 million. The low-budget spin-off to The Conjuring was down a respectable 50 percent and has grossed a stronger than expected $74.13 million in 17 days. Annabelle will face new direct competition next weekend when Universal unleashes Ouija in theaters on Friday.

On the platform front, the critically acclaimed Birdman was off to a terrific start with an estimated $415,000 from 4 locations in New York and Los Angeles. The Alejandro González Iñárritu directed film starring Michael Keaton from Fox Searchlight and New Regency generated a massive per-location average of $103,750 for the frame. Birdman will receive a major expansion next weekend.

Daily Domestic Gross Sun, Feb. 27 2011

Wide (1000+)

#TitleSun, Feb. 27 2011LocationsAvg.TotalWks.Dist.
1Gnomeo and Juliet$3,880,339-39%3,03723$1,278$74,334,2363Disney
2Hall Pass$3,238,313-43%2,950--$1,098$13,535,3741Warner Bros. / New Line
3Unknown (2011)$2,825,903-52%3,0430$929$42,976,4502Warner Bros.
4I Am Number Four$2,812,603-44%3,1562$891$37,723,9402Disney / DreamWorks
5Justin Bieber: Never Say Never$2,572,593-38%2,810-308$916$62,963,7413Paramount
6Just Go With It$2,364,577-52%3,544-4$667$78,787,0663Sony / Columbia
7Big Mommas: Like Father, Like Son$1,872,132-50%2,8210$664$28,647,5192Fox
8The King's Speech$1,806,014-51%2,385299$757$114,231,03014Weinstein Company
9Drive Angry$1,375,629-37%2,290--$601$5,187,6251Summit
10True Grit (2010)$459,587-53%1,222-243$376$167,132,44210Paramount
11The Eagle$434,849-38%1,568-728$277$18,341,8243Focus
12The Roommate$388,049-58%1,726-434$225$35,818,2274Sony / Screen Gems
13No Strings Attached$319,737-52%1,366-600$234$68,760,0386Paramount

Limited (100 — 999)

#TitleSun, Feb. 27 2011LocationsAvg.TotalWks.Dist.
1The Fighter$339,857-59%668-91$509$90,369,46312Paramount
2Black Swan$311,920-53%617-39$506$103,576,41813Fox Searchlight
3The Green Hornet$178,078-43%667-598$267$96,637,3217Sony / Columbia
4Cedar Rapids$131,138-61%13634$964$2,349,9963Fox Searchlight
5The Rite$128,804-40%545-503$236$32,310,5295Warner Bros. / New Line
6Biutiful$101,706-56%18225$559$3,783,8189Roadside Attractions
7Sanctum$97,825-40%392-985$250$23,070,0454Universal
8The Mechanic$93,966-33%404-548$233$28,677,7195CBS Films
9Yogi Bear$81,564-32%366-359$223$97,857,39311Warner Bros.
10127 Hours$70,425-52%220-20$320$17,915,44817Fox Searchlight
11Harry Potter and the Deathly Hallows: Part 1$68,228-37%303-18$225$294,325,81015Warner Bros.
12The Chronicles of Narnia: The Voyage of the Dawn Treader$63,916-41%248-16$258$103,777,01712Fox
13Little Fockers$61,415-45%261-24$235$147,980,23010Universal
14The Company Men$47,597-55%185-57$257$3,880,6396Weinstein Company
15Gulliver's Travels (2010)$44,610-38%204-31$219$42,439,63810Fox
16Blue Valentine (2010)$41,307-62%167-68$247$9,224,0119Weinstein Company
17The Tourist$33,773-47%194-30$174$67,483,18512Sony / Columbia
18The Dilemma$32,805-48%243-50$135$48,430,3557Universal
19Season of the Witch$29,986-34%17139$175$24,648,1068Relativity Media
20The Social Network$22,589-65%269156$84$96,917,89722Sony / Columbia
21Winter's Bone$4,714-92%135115$35$6,502,66638Roadside Attractions

Platform (1 — 99)

#TitleSun, Feb. 27 2011LocationsAvg.TotalWks.Dist.
1Hubble 3D$38,505-40%500$770$22,058,97650Warner Bros. / IMAX
2From Prada to Nada$18,039-27%81-47$223$2,905,5255Lionsgate / Pantelion
3Rabbit Hole$11,028-58%835$133$2,063,10711Lionsgate
47 Khoon Maaf$9,972-49%683$147$253,2742UTV Communications
5Unstoppable (2010)$8,265-52%66-39$125$81,528,42116Fox
6Somewhere (2010)$4,634-64%27-2$172$1,768,41610Focus
7Diary of a Country Priest (2011 re-issue)$2,230-38%1--$2,230$7,6741Rialto
8I Love You Phillip Morris$1,665-44%156$111$1,954,17813Roadside Attractions
9Vidal Sassoon: The Movie$1,405-55%31$468$49,3393Phase 4 Films
10Public Speaking$1,306-58%1--$1,306$11,0001Rialto
11Brotherhood (2010)$1,010-68%21$505$17,9602Phase 4 Films
12Immigration Tango$4483%2-28$224$23,8122Roadside Attractions