Grosses

'Fury' Leads the Way with $23.5M Debut; 'Gone Girl' Passes $100M Mark after $17.8M Take; 'The Book of Life' Solid in Third with $17.0MOctober 19, 2014 08:54 AM

by Daniel Garris

Sony's Fury debuted in first place this weekend with an estimated $23.5 million. The David Ayer directed war film starring Brad Pitt opened on the low end of pre-release expectations. Fury opened a slim 7 percent ahead of the $22.00 million debut of Sony's The Monuments Men back in February and 20.5 percent ahead of the $19.50 million start of Sony's Moneyball back in September of 2011. Like both of those films were able to do, Fury will hope to hold up well going forward.

Fury opened with $8.83 million on Friday (which included a relatively large $1.2 million from Thursday night shows), increased 3 percent on Saturday to take in $9.13 million and is estimated to fall 39 percent on Sunday to gross $5.55 million. That places the film's estimated opening weekend to Friday ratio at a somewhat front-loaded 2.66 to 1. The audience breakdown for Fury skewed towards male moviegoers (60 percent) and slightly towards moviegoers over the age of 35 (51 percent). Fury received an encouraging A- rating on CinemaScore.

After leading the box office each of the past two weekends, Fox's Gone Girl placed in second this weekend with an estimated $17.8 million. The critically acclaimed David Fincher directed film starring Ben Affleck continued to hold up well, as it was down just 33 percent from last weekend. Gone Girl surpassed the $100 million mark this weekend and has now grossed $107.07 million through 17 days of release. Before much longer, Gone Girl will zoom past the $127.51 million final domestic gross of 2008's The Curious Case of Benjamin Button to become David Fincher's highest grossing film to date (without adjusting for ticket price inflation).

Fellow Fox release The Book of Life followed closely behind in third with an estimated $17.0 million debut. The modestly budgeted computer animated film opened in line with expectations and likely received an added boost from opening a couple weeks before Halloween and Day of the Dead. The Book of Life opened nearly on par with the recent $17.28 million launch of The Boxtrolls. The Book of Life started out with $4.98 million on Friday, increased 38 percent on Saturday to take in $6.87 million and is estimated to decline 25 percent on Sunday to gross $5.16 million. That places the film's estimated opening weekend to Friday ratio at 3.42 to 1. Like Fury, The Book of Life also received an encouraging A- rating on CinemaScore.

Fellow family film Alexander and the Terrible, Horrible, No Good, Very Bad Day claimed fourth place with an estimated $12.04 million. The Disney release starring Steve Carell and Jennifer Garner fell 34 percent from last weekend. That represented a very nice hold, especially given the added competition for family audiences from The Book of Life. Alexander has grossed $36.87 million through ten days of release, which is in line with expectations and is very solid with the film's modest price tag in mind.

Relativity's The Best of Me rounded out the weekend's top with an estimated debut of $10.2 million. The Nicholas Sparks adaptation starring Michelle Monaghan and James Marsden opened on the low end of its modest expectations. The Best of Me opened softer than most Sparks adaptations, with the film's performance more closely representing the $13.42 million start of 2008's Nights in Rodanthe. The Best of Me opened with $4.14 million on Friday, fell 8.5 percent on Saturday to take in $3.79 million and is estimated to fall 40 percent on Sunday to gross $2.27 million. That places the film's estimated opening weekend to Friday ratio at just 2.46 to 1. The Best of Me received a solid B+ rating on CinemaScore, which strongly suggests that the film is going over better with moviegoers than with critics.

In their second weekend of release, Universal's Dracula Untold and Warner's The Judge claimed sixth and seventh places with respective estimates of $9.9 million and $7.94 million. Dracula Untold was down a sharp 58 percent from last weekend's stronger than expected start, while The Judge was down a very solid 39 percent from last weekend's modest debut. Respective ten-day total grosses stand at $40.75 million for Dracula Untold and at $26.84 million for The Judge.

Warner's Annabelle placed in eighth with an estimated $7.93 million. The low-budget spin-off to The Conjuring was down a respectable 50 percent and has grossed a stronger than expected $74.13 million in 17 days. Annabelle will face new direct competition next weekend when Universal unleashes Ouija in theaters on Friday.

On the platform front, the critically acclaimed Birdman was off to a terrific start with an estimated $415,000 from 4 locations in New York and Los Angeles. The Alejandro González Iñárritu directed film starring Michael Keaton from Fox Searchlight and New Regency generated a massive per-location average of $103,750 for the frame. Birdman will receive a major expansion next weekend.

Daily Domestic Gross Fri, Mar. 4 2011

Wide (1000+)

#TitleFri, Mar. 4 2011LocationsAvg.TotalWks.Dist.
1Rango$9,608,091--3,917--$2,453$9,608,0911Paramount
2The Adjustment Bureau$6,730,885--2,840--$2,370$6,730,8851Universal
3Beastly$3,613,400--1,952--$1,851$3,613,4001CBS Films
4Hall Pass$2,697,396158%2,9500$914$20,683,1512Warner Bros. / New Line
5Just Go With It$1,935,481172%2,920-624$663$83,635,5514Sony / Columbia
6Unknown (2011)$1,852,387122%2,913-130$636$48,361,6513Warner Bros.
7The King's Speech$1,628,536117%2,240-145$727$118,944,41315Weinstein Company
8I Am Number Four$1,609,965129%2,903-253$555$42,348,3813Disney / DreamWorks
9Gnomeo and Juliet$1,517,172152%2,984-53$508$78,299,1824Disney
10Take Me Home Tonight$1,250,836--2,003--$624$1,250,8361Relativity Media
11Justin Bieber: Never Say Never$1,240,790219%2,254-556$550$65,792,2014Paramount
12Big Mommas: Like Father, Like Son$811,374170%1,642-1179$494$30,781,0523Fox
13Drive Angry$606,29067%2,2900$265$7,484,5822Summit

Limited (100 — 999)

#TitleFri, Mar. 4 2011LocationsAvg.TotalWks.Dist.
1The Fighter$281,961118%575-93$490$91,201,11013Paramount
2Black Swan$275,657117%68164$405$104,382,19714Fox Searchlight
3True Grit (2010)$256,92580%725-497$354$167,962,62511Paramount
4Cedar Rapids$209,441266%23599$891$2,779,3524Fox Searchlight
5The Roommate$182,45867%606-1120$301$36,442,7415Sony / Screen Gems
6No Strings Attached$116,547-14%425-941$274$69,406,0207Paramount
7The Eagle$75,010-45%327-1241$229$18,953,0524Focus
8Biutiful$67,18860%146-36$460$4,025,75010Roadside Attractions
9Yogi Bear$61,064287%266-100$230$97,986,41512Warner Bros.
10The Green Hornet$58,51625%269-398$218$96,878,5868Sony / Columbia
11Little Fockers$46,410174%221-40$210$148,088,04011Universal
12The Rite$45,37321%201-344$226$32,509,9206Warner Bros. / New Line
13127 Hours$36,54461%135-85$271$18,050,46718Fox Searchlight
14The Chronicles of Narnia: The Voyage of the Dawn Treader$36,429112%185-63$197$103,880,20513Fox
15Harry Potter and the Deathly Hallows: Part 1$36,29066%208-95$174$294,440,02916Warner Bros.
16The Tourist$28,152--142-52$198$67,567,79613Sony / Columbia
17The Company Men$23,81915%112-73$213$3,986,5087Weinstein Company
18Gulliver's Travels (2010)$21,836135%156-48$140$42,495,12511Fox
19The Mechanic$17,853-44%109-295$164$28,829,9986CBS Films
20Season of the Witch$14,98747%109-62$137$24,702,4389Relativity Media

Platform (1 — 99)

#TitleFri, Mar. 4 2011LocationsAvg.TotalWks.Dist.
1Hubble 3D$34,76745%49-1$710$22,184,73051Warner Bros. / IMAX
2Blue Valentine (2010)$25,9908%96-71$271$9,338,81610Weinstein Company
3happythankyoumoreplease$9,930--2--$4,965$9,9301Anchor Bay Films
4Rabbit Hole$7,393-8%55-28$134$2,098,62812Lionsgate
5From Prada to Nada$3,186-26%35-46$91$2,926,5146Lionsgate / Pantelion
6Diary of a Country Priest (2011 re-issue)$2,341--10$2,341$17,2492Rialto
7Winter's Bone$2,072-5%13-122$159$6,512,89939Roadside Attractions
87 Khoon Maaf$1,659-33%15-53$111$264,9883UTV Communications
9Vidal Sassoon: The Movie$1,36914%41$342$55,3894Phase 4 Films
10I Love You Phillip Morris$1,34418%13-2$103$1,959,73614Roadside Attractions
11Public Speaking$1,213--10$1,213$18,2332Rialto
12Brotherhood (2010)$80-73%1-1$80$19,2913Phase 4 Films