Grosses

'The Hobbit: The Battle of the Five Armies' Down Sharply from Wednesday, But Still #1 on Thursday with $9.96MDecember 19, 2014 12:55 PM

by Daniel Garris

Warner's The Hobbit: The Battle of the Five Armies took in $9.96 million on Thursday. The third and final chapter of Peter Jackson's The Hobbit trilogy was down a sharp 59 percent from Wednesday's performance. The large daily percentage decline on Thursday isn't the greatest initial sign going forward, though it should be noted that such a large percentage of Wednesday's reported gross coming from Tuesday night shows does inflate Thursday's percentage decrease a bit. In comparison, 2002's The Two Towers fell 47 percent on its first Thursday to gross $13.88 million. With a two-day start of $34.41 million, The Battle of the Five Armies is running 14 percent behind the $40.04 million take of The Two Towers. At its current pace, The Battle of the Five Armies appears headed for a five-day start in the neighborhood of $85 million.

Fox's Exodus: Gods and Kings held steady in second place with $1.22 million. The pricey Ridley Scott directed biblical epic starring Christian Bale was down 7 percent from Wednesday. Exodus: Gods and Kings placed in second for the week (behind The Battle of the Five Armies) with a seven-day start of $30.84 million. While that was on the low end of pre-release expectations, the film is off to an underwhelming start with its price tag in mind and has been displaying early signs of being significantly front-loaded for a December release.

The Hunger Games: Mockingjay - Part 1 took in $1.09 million to remain in third. The third installment of Lionsgate's blockbuster franchise increased 6 percent over Wednesday and was down a healthy 24 percent from last Thursday. Mockingjay - Part 1 placed in third for the week with $17.28 million. That represented a 38 percent decline from the previous frame and brings the film's four-week total to $281.48 million. Mockingjay - Part 1 is now $18.52 million away from becoming the second release of 2013 to reach the $300 million domestic milestone.

Penguins of Madagascar placed in fourth for the day with $0.502 million. The 3D computer animated film from Fox and DreamWorks Animation was up 9 percent from Wednesday and down only 2 percent from last Thursday. Penguins of Madagascar placed in fourth for the week with $9.11 million. That was down 30 percent from the previous week and brings the film's 23-day total to an underwhelming $60.65 million.

Paramount's Top Five continued to claim sixth place with $0.439 million. The critically acclaimed comedy starring and directed by Chris Rock was down 2 percent from Wednesday. Top Five rounded out the week's top five with a seven-day start of $8.89 million, which was on the low end of expectations. The film will be playing in 1,307 locations this weekend.

Daily Domestic Gross Sat, Mar. 5 2011

Wide (1000+)

#TitleSat, Mar. 5 2011LocationsAvg.TotalWks.Dist.
1Rango$16,602,37573%3,917--$4,239$26,210,4661Paramount
2The Adjustment Bureau$9,087,64535%2,840--$3,200$15,818,5301Universal
3Beastly$4,015,45511%1,952--$2,057$7,628,8551CBS Films
4Hall Pass$3,778,54140%2,9500$1,281$24,461,6922Warner Bros. / New Line
5Gnomeo and Juliet$3,430,091126%2,984-53$1,149$81,729,2734Disney
6Unknown (2011)$2,991,81962%2,913-130$1,027$51,353,4703Warner Bros.
7Just Go With It$2,948,82752%2,920-624$1,010$86,584,3784Sony / Columbia
8The King's Speech$2,855,19875%2,240-145$1,275$121,799,61115Weinstein Company
9I Am Number Four$2,628,96263%2,903-253$906$44,977,3433Disney / DreamWorks
10Justin Bieber: Never Say Never$1,872,64351%2,254-556$831$67,664,8444Paramount
11Big Mommas: Like Father, Like Son$1,645,036103%1,642-1179$1,002$32,426,0883Fox
12Take Me Home Tonight$1,328,9236%2,003--$663$2,579,7591Relativity Media
13Drive Angry$968,86360%2,2900$423$8,453,4452Summit

Limited (100 — 999)

#TitleSat, Mar. 5 2011LocationsAvg.TotalWks.Dist.
1The Fighter$529,52588%575-93$921$91,730,63513Paramount
2True Grit (2010)$463,57680%725-497$639$168,426,20111Paramount
3Black Swan$453,22364%68164$666$104,835,42014Fox Searchlight
4Cedar Rapids$370,67877%23599$1,577$3,150,0304Fox Searchlight
5The Roommate$285,40556%606-1120$471$36,728,1465Sony / Screen Gems
6No Strings Attached$162,27639%425-941$382$69,568,2967Paramount
7Biutiful$123,86784%146-36$848$4,149,61710Roadside Attractions
8The Eagle$114,19952%327-1241$349$19,067,2514Focus
9Yogi Bear$105,09372%266-100$395$98,091,50812Warner Bros.
10The Green Hornet$103,13376%269-398$383$96,981,7198Sony / Columbia
11Little Fockers$82,87579%221-40$375$148,170,91511Universal
12Harry Potter and the Deathly Hallows: Part 1$72,715100%208-95$350$294,512,74416Warner Bros.
13The Chronicles of Narnia: The Voyage of the Dawn Treader$71,78197%185-63$388$103,951,98613Fox
14The Rite$69,48953%201-344$346$32,579,4096Warner Bros. / New Line
15127 Hours$53,35046%135-85$395$18,103,81718Fox Searchlight
16Gulliver's Travels (2010)$46,545113%156-48$298$42,541,67011Fox
17The Company Men$42,07777%112-73$376$4,028,5857Weinstein Company
18The Tourist$40,49444%142-52$285$67,608,29013Sony / Columbia
19The Mechanic$30,24369%109-295$277$28,860,2416CBS Films
20Season of the Witch$25,39569%109-62$233$24,727,8339Relativity Media

Platform (1 — 99)

#TitleSat, Mar. 5 2011LocationsAvg.TotalWks.Dist.
1Hubble 3D$51,85849%49-1$1,058$22,236,58851Warner Bros. / IMAX
2Blue Valentine (2010)$41,50160%96-71$432$9,380,31710Weinstein Company
3Rabbit Hole$12,08063%55-28$220$2,110,70812Lionsgate
4happythankyoumoreplease$11,66617%2--$5,833$21,5961Anchor Bay Films
5From Prada to Nada$6,18694%35-46$177$2,932,7006Lionsgate / Pantelion
6Winter's Bone$4,350110%13-122$335$6,517,24939Roadside Attractions
7Diary of a Country Priest (2011 re-issue)$3,27840%10$3,278$20,5272Rialto
8Public Speaking$3,043151%10$3,043$21,2762Rialto
9I Love You Phillip Morris$2,42380%13-2$186$1,962,15914Roadside Attractions
10Vidal Sassoon: The Movie$2,37774%41$594$57,7664Phase 4 Films
117 Khoon Maaf$2,34842%15-53$157$267,3363UTV Communications
12Brotherhood (2010)$9519%1-1$95$19,3863Phase 4 Films