Grosses

'Fury' Leads the Way with $23.7M Debut; 'Gone Girl' Passes $100M Mark after $17.5M Take; 'The Book of Life' Solid in Third with $17.0MOctober 20, 2014 12:56 PM

by Daniel Garris

Sony's Fury debuted in first place this weekend with $23.70 million. The David Ayer directed war film starring Brad Pitt opened on the low end of pre-release expectations. Fury opened 8 percent ahead of the $22.00 million debut of Sony's The Monuments Men back in February and 21.5 percent ahead of the $19.50 million start of Sony's Moneyball back in September of 2011. Like both of those films were able to do, Fury will hope to hold up well going forward.

Fury opened with $8.82 million on Friday (which included a relatively large $1.2 million from Thursday night shows), increased 3 percent on Saturday to take in $9.12 million and fell 37 percent on Sunday to gross $5.76 million. That placed the film's opening weekend to Friday ratio at a somewhat front-loaded 2.69 to 1. The audience breakdown for Fury skewed towards male moviegoers (60 percent) and slightly towards moviegoers over the age of 35 (51 percent). Fury received an encouraging A- rating on CinemaScore.

After leading the box office each of the past two weekends, Fox's Gone Girl placed in second this weekend with $17.51 million. The critically acclaimed David Fincher directed film starring Ben Affleck continued to hold up well, as it was down just 34 percent from last weekend. Gone Girl surpassed the $100 million mark this weekend and has now grossed $106.78 million through 17 days of release. Before much longer, Gone Girl will zoom past the $127.51 million final domestic gross of 2008's The Curious Case of Benjamin Button to become Fincher's highest grossing film to date (without adjusting for ticket price inflation).

Fellow Fox release The Book of Life followed closely behind in third with a $17.01 million debut. The modestly budgeted computer animated film opened in line with expectations and likely received an added boost from arriving a couple weeks before Halloween and Day of the Dead. The Book of Life opened nearly on par with the recent $17.28 million launch of The Boxtrolls. The Book of Life started out with $4.99 million on Friday, increased 39 percent on Saturday to take in $6.91 million and declined 26 percent on Sunday to gross $5.16 million. That placed the film's opening weekend to Friday ratio at 3.41 to 1. Like Fury, The Book of Life also received an encouraging A- rating on CinemaScore.

Fellow family film Alexander and the Terrible, Horrible, No Good, Very Bad Day claimed fourth place with $11.46 million. The Disney release starring Steve Carell and Jennifer Garner fell 38 percent from last weekend. That represented a very solid hold, especially given the added competition for family audiences from The Book of Life. Alexander has grossed $36.29 million through ten days of release, which is in line with expectations and represents a healthy performance with the film's modest price tag in mind.

Relativity's The Best of Me rounded out the weekend's top with $10.00 million. The Nicholas Sparks adaptation starring Michelle Monaghan and James Marsden opened on the low end of its modest expectations. The Best of Me opened softer than most Sparks adaptations, with the film's performance more closely representing the $13.42 million start of 2008's Nights in Rodanthe. The Best of Me opened with $4.13 million on Friday, fell 8 percent on Saturday to take in $3.79 million and fell 45 percent on Sunday to gross $2.08 million. That places the film's opening weekend to Friday ratio at just 2.42 to 1. The Best of Me received a solid B+ rating on CinemaScore, which strongly suggests that the film is going over better with moviegoers than it has with critics.

In their second weekend of release, Universal's Dracula Untold and Warner's The Judge claimed sixth and seventh places respectively with $9.99 million and $7.92 million. Dracula Untold was down a sharp 58 percent from last weekend's stronger than expected start, while The Judge was down a solid 40 percent from last weekend's modest debut. Respective ten-day total grosses stand at $40.83 million for Dracula Untold and at $26.82 million for The Judge.

Warner's Annabelle placed in eighth with $7.88 million. The low-budget spin-off to The Conjuring was down a respectable 50 percent and has grossed a stronger than expected $74.08 million in 17 days. Annabelle will face new direct competition next weekend when Universal unleashes Ouija in theaters on Friday.

On the platform front, the critically acclaimed Birdman was off to a terrific start with $424,397 from 4 locations in New York and Los Angeles. The Alejandro González Iñárritu directed film starring Michael Keaton from Fox Searchlight and New Regency generated a massive per-location average of $106,099 for the frame. Birdman will receive a major expansion next weekend.

Daily Domestic Gross Sun, Mar. 6 2011

Wide (1000+)

#TitleSun, Mar. 6 2011LocationsAvg.TotalWks.Dist.
1Rango$11,868,857-29%3,917--$3,030$38,079,3231Paramount
2The Adjustment Bureau$5,339,200-41%2,840--$1,880$21,157,7301Universal
3Hall Pass$2,385,116-37%2,9500$809$26,846,8082Warner Bros. / New Line
4Gnomeo and Juliet$2,293,052-33%2,984-53$768$84,022,3254Disney
5Beastly$2,222,247-45%1,952--$1,138$9,851,1021CBS Films
6The King's Speech$1,746,493-39%2,240-145$780$123,546,10415Weinstein Company
7Unknown (2011)$1,676,026-44%2,913-130$575$53,029,4963Warner Bros.
8Just Go With It$1,546,938-48%2,920-624$530$88,131,3164Sony / Columbia
9I Am Number Four$1,511,263-43%2,903-253$521$46,488,6063Disney / DreamWorks
10Justin Bieber: Never Say Never$1,163,695-38%2,254-556$516$68,828,5394Paramount
11Take Me Home Tonight$884,920-33%2,003--$442$3,464,6791Relativity Media
12Big Mommas: Like Father, Like Son$824,747-50%1,642-1179$502$33,250,8353Fox
13Drive Angry$650,506-33%2,2900$284$9,103,9512Summit

Limited (100 — 999)

#TitleSun, Mar. 6 2011LocationsAvg.TotalWks.Dist.
1The Fighter$306,911-42%575-93$534$92,037,54613Paramount
2Black Swan$283,466-37%68164$416$105,118,88614Fox Searchlight
3True Grit (2010)$254,887-45%725-497$352$168,681,08811Paramount
4Cedar Rapids$241,005-35%23599$1,026$3,391,0354Fox Searchlight
5The Roommate$117,626-59%606-1120$194$36,845,7725Sony / Screen Gems
6No Strings Attached$91,498-44%425-941$215$69,659,7947Paramount
7Biutiful$83,201-33%146-36$570$4,232,81810Roadside Attractions
8The Eagle$76,171-33%327-1241$233$19,143,4224Focus
9Yogi Bear$62,173-41%266-100$234$98,153,68112Warner Bros.
10The Green Hornet$55,872-46%269-398$208$97,037,5918Sony / Columbia
11Harry Potter and the Deathly Hallows: Part 1$49,418-32%208-95$238$294,562,16216Warner Bros.
12Little Fockers$48,620-41%221-40$220$148,219,53511Universal
13The Rite$43,110-38%201-344$214$32,622,5196Warner Bros. / New Line
14The Chronicles of Narnia: The Voyage of the Dawn Treader$42,968-40%185-63$232$103,994,95413Fox
15127 Hours$33,082-38%135-85$245$18,136,89918Fox Searchlight
16Gulliver's Travels (2010)$30,969-33%156-48$199$42,572,63911Fox
17The Company Men$28,854-31%112-73$258$4,057,4397Weinstein Company
18The Tourist$22,867-44%142-52$161$67,631,15713Sony / Columbia
19The Mechanic$20,293-33%109-295$186$28,805,3346CBS Films
20Season of the Witch$16,583-35%109-62$152$24,744,4169Relativity Media

Platform (1 — 99)

#TitleSun, Mar. 6 2011LocationsAvg.TotalWks.Dist.
1Hubble 3D$45,485-12%49-1$928$22,282,07351Warner Bros. / IMAX
2Blue Valentine (2010)$28,335-32%96-71$295$9,408,65210Weinstein Company
3happythankyoumoreplease$13,46715%2--$6,734$35,0631Anchor Bay Films
4Rabbit Hole$9,265-23%55-28$168$2,119,97312Lionsgate
5From Prada to Nada$6,4284%35-46$184$2,939,1286Lionsgate / Pantelion
6Winter's Bone$2,896-33%13-122$223$6,520,14539Roadside Attractions
7Diary of a Country Priest (2011 re-issue)$2,284-30%10$2,284$22,8112Rialto
8Public Speaking$2,182-28%10$2,182$23,4582Rialto
9Vidal Sassoon: The Movie$2,111-11%41$528$59,8774Phase 4 Films
10I Love You Phillip Morris$1,718-29%13-2$132$1,963,87714Roadside Attractions
117 Khoon Maaf$1,326-44%15-53$88$268,6623UTV Communications
12Brotherhood (2010)$13946%1-1$139$19,5253Phase 4 Films