Grosses

'The Hobbit: The Battle of the Five Armies' Down Sharply from Wednesday, But Still #1 on Thursday with $9.96MDecember 19, 2014 12:55 PM

by Daniel Garris

Warner's The Hobbit: The Battle of the Five Armies took in $9.96 million on Thursday. The third and final chapter of Peter Jackson's The Hobbit trilogy was down a sharp 59 percent from Wednesday's performance. The large daily percentage decline on Thursday isn't the greatest initial sign going forward, though it should be noted that such a large percentage of Wednesday's reported gross coming from Tuesday night shows does inflate Thursday's percentage decrease a bit. In comparison, 2002's The Two Towers fell 47 percent on its first Thursday to gross $13.88 million. With a two-day start of $34.41 million, The Battle of the Five Armies is running 14 percent behind the $40.04 million take of The Two Towers. At its current pace, The Battle of the Five Armies appears headed for a five-day start in the neighborhood of $85 million.

Fox's Exodus: Gods and Kings held steady in second place with $1.22 million. The pricey Ridley Scott directed biblical epic starring Christian Bale was down 7 percent from Wednesday. Exodus: Gods and Kings placed in second for the week (behind The Battle of the Five Armies) with a seven-day start of $30.84 million. While that was on the low end of pre-release expectations, the film is off to an underwhelming start with its price tag in mind and has been displaying early signs of being significantly front-loaded for a December release.

The Hunger Games: Mockingjay - Part 1 took in $1.09 million to remain in third. The third installment of Lionsgate's blockbuster franchise increased 6 percent over Wednesday and was down a healthy 24 percent from last Thursday. Mockingjay - Part 1 placed in third for the week with $17.28 million. That represented a 38 percent decline from the previous frame and brings the film's four-week total to $281.48 million. Mockingjay - Part 1 is now $18.52 million away from becoming the second release of 2013 to reach the $300 million domestic milestone.

Penguins of Madagascar placed in fourth for the day with $0.502 million. The 3D computer animated film from Fox and DreamWorks Animation was up 9 percent from Wednesday and down only 2 percent from last Thursday. Penguins of Madagascar placed in fourth for the week with $9.11 million. That was down 30 percent from the previous week and brings the film's 23-day total to an underwhelming $60.65 million.

Paramount's Top Five continued to claim sixth place with $0.439 million. The critically acclaimed comedy starring and directed by Chris Rock was down 2 percent from Wednesday. Top Five rounded out the week's top five with a seven-day start of $8.89 million, which was on the low end of expectations. The film will be playing in 1,307 locations this weekend.

Daily Domestic Gross Wed, Mar. 23 2011

Wide (1000+)

#TitleWed, Mar. 23 2011LocationsAvg.TotalWks.Dist.
1Limitless$1,601,183-21%2,756--$581$24,445,7601Relativity Media
2The Lincoln Lawyer$1,093,898-21%2,707--$404$16,889,7931Lionsgate
3Battle: Los Angeles$1,002,220-18%3,4170$293$63,978,8672Sony / Columbia
4Rango$981,013-10%3,843-80$255$95,517,3703Paramount
5Paul$910,335-20%2,802--$325$16,166,7201Universal
6Red Riding Hood$507,051-18%3,0300$167$27,569,3492Warner Bros.
7The Adjustment Bureau$465,500-19%2,660-187$175$50,148,5753Universal
8Mars Needs Moms$372,964-7%3,1170$120$16,557,9792Disney
9Hall Pass$254,255-12%1,905-650$133$40,367,0644Warner Bros. / New Line
10Beastly$208,109-24%1,810-149$115$22,892,2323CBS Films
11The King's Speech$194,580-10%1,249-519$156$133,084,47017Weinstein Company
12Gnomeo and Juliet$184,679-2%1,748-837$106$94,153,7876Disney
13Just Go With It$183,309-11%1,708-690$107$98,539,0356Sony / Columbia
14Unknown (2011)$118,156-15%1,401-902$84$61,470,7815Warner Bros.

Limited (100 — 999)

#TitleWed, Mar. 23 2011LocationsAvg.TotalWks.Dist.
1I Am Number Four$88,231-10%955-1050$92$52,892,4415Disney / DreamWorks
2Cedar Rapids$59,729-7%46268$129$5,656,4286Fox Searchlight
3Justin Bieber: Never Say Never$31,502-1%480-767$66$72,308,4306Paramount
4Yogi Bear$29,676-21%43834$68$99,514,95114Warner Bros.
5Big Mommas: Like Father, Like Son$29,577-30%550-381$54$36,516,0395Fox
6The Fighter$23,294-7%316-147$74$93,438,01615Paramount
7True Grit (2010)$22,925-9%268-133$86$169,851,90913Paramount
8Black Swan$21,204-16%191-146$111$106,371,57416Fox Searchlight
9No Strings Attached$20,384-11%232-22$88$70,320,5259Paramount
10Take Me Home Tonight$17,7847%281-1722$63$6,756,8773Relativity Media
11The Rite$11,496-14%202117$57$32,894,9868Warner Bros. / New Line

Platform (1 — 99)

#TitleWed, Mar. 23 2011LocationsAvg.TotalWks.Dist.
1Jane Eyre (2011)$49,2591%2622$1,895$864,1912Focus
2Hubble 3D$35,62118%490$727$22,930,89053Warner Bros. / IMAX
3Win Win$15,32418%5--$3,065$193,0221Fox Searchlight
4Kill the Irishman$12,426-6%2116$592$372,2422Anchor Bay Films
5I Love You Phillip Morris$10,962-24%11-1$997$1,989,38016Roadside Attractions
6Biutiful$10,962-24%88-26$125$4,736,94612Roadside Attractions
7Harry Potter and the Deathly Hallows: Part 1$7,390-2%94-28$79$294,848,28018Warner Bros.
8The Music Never Stopped$6,6282%32--$207$95,5541Roadside Attractions
9The Mechanic$6,308-13%9957$64$29,019,4108CBS Films
10The Eagle$5,527-15%92-7$60$19,383,0036Focus
11Drive Angry$5,1841%95-456$55$10,525,0044Summit
12The Chronicles of Narnia: The Voyage of the Dawn Treader$4,985-12%82-41$61$104,241,20115Fox
13Blue Valentine (2010)$4,770-29%43-17$111$9,592,71412Weinstein Company
14The Company Men$3,916-15%58-5$68$4,223,3269Weinstein Company
15happythankyoumoreplease$2,79227%12-7$233$145,3013Anchor Bay Films
16Rabbit Hole$2,477-8%29-9$85$2,192,35714Lionsgate
17127 Hours$2,150-5%32-47$67$18,289,60120Fox Searchlight
18Gulliver's Travels (2010)$2,136-9%43-56$50$42,711,98813Fox
19Nostalgia for the Light$983-27%1--$983$14,5881Icarus Films
20Season of the Witch$93211%31-23$30$24,826,25811Relativity Media
21From Prada to Nada$794-2%27-6$29$2,973,9178Lionsgate / Pantelion
22Vidal Sassoon: The Movie$6727%50$134$83,1756Phase 4 Films