Grosses

'The Battle of the Five Armies' Set for $88.4M in Five Days; Secret of the Tomb' and 'Annie' Battle for Second with $19.2M and $17.5M RespectivelyDecember 20, 2014 08:48 AM

by Daniel Garris

Warner's The Hobbit: The Battle of the Five Armies took in an estimated $16.58 million on Friday to lead the daily box office for a third consecutive day. The third and final chapter of Peter Jackson's The Hobbit trilogy increased a strong 66.5 percent over Thursday. Friday's daily hold was a good sign for the film after the sharper than anticipated percentage decline it experienced on Thursday. In comparison, 2002's The Lord of the Rings: The Two Towers increased 39 percent on its first Friday to gross $19.22 million.

The Hobbit: The Battle of the Five Armies has grossed $50.98 million in three days, which places it 14 percent behind the $59.26 million three-day start of The Two Towers. BOXOFFICE currently projects $54.0 million over the weekend for The Battle of the Five Armies and a five-day start of $88.41 million. That would be in the same neighborhood as the $86.14 million five-day start of last year's The Hobbit: The Desolation of Smaug (which opened on a Friday).

IMAX grosses were responsible for $2.18 million of the film's overall gross on Friday. Thus far The Battle of the Five Armies has grossed $8.08 million from IMAX locations. That represents 15.8 percent of the film's overall domestic gross. The Battle of the Five Armies received an encouraging A- rating on CinemaScore.

It was a close race for second place on Friday, with Fox's Night at the Museum: Secret of the Tomb outpacing Sony's Annie with an estimated opening day performance of $5.625 million. The two films were separated by just $325,000 on Friday and are likely to remain fairly close to one another throughout the rest of the weekend (and perhaps throughout the rest of the holiday season as well). Secret of the Tomb opened 16 percent below the $6.71 million opening day take of 2011's Alvin and the Chipmunks: Chipwrecked. BOXOFFICE currently projects a $19.2 million debut for Night at the Museum: Secret of the Tomb, which would be below expectations. The film received a B+ rating on CinemaScore.

Annie claimed third place with an estimated $5.3 million. The musical remake starring Quvenzhané Wallis, Jamie Foxx and Cameron Diaz opened towards the higher end of expectations on Friday. That is welcome news for Sony, especially after the events of the past week that led to the cancellation of the studio's release of The Interview. Annie opened 21 percent below the opening day take of Alvin and the Chipmunks: Chipwrecked. BOXOFFICE is projecting a $17.5 million debut for Annie. The film received an promising A- rating on CinemaScore.

The Hunger Games: Mockingjay - Part 1 inched ahead of Exodus: Gods and Kings to take fourth place on Friday with an estimated $2.28 million. The third installment of Lionsgate's blockbuster franchise was down a solid 39 percent from last Friday. Mockingjay - Part 1 has grossed $283.76 million in 29 days, which leaves it $16.24 million away from becoming the second release of 2014 to reach the $300 million domestic milestone. BOXOFFICE currently estimates a $7.8 million take for Mockingjay - Part 1 this weekend.

Fox's Exodus: Gods and Kings landed in fifth with an estimated $2.275 million. The pricey Ridley Scott directed biblical epic was down a very sharp 74 percent from last Friday's opening day take. Poor reviews, mixed word of mouth and direct competition from The Battle of the Five Armies are all clearly taking a toll on the film. Exodus has grossed an underwhelming $33.11 million through eight days. BOXOFFICE projects $7.7 million for Exodus: Gods and Kings this weekend, which would represent a 68 percent slide.

On its first day of wide release, Fox Searchlight's Wild took in an estimated $1.175 million from 1,061 locations. The critically acclaimed drama starring Reese Witherspoon has grossed $4.24 million in 18 days. BOXOFFICE is projecting $3.75 million for Wild this weekend.

Daily Domestic Gross Sun, Mar. 27 2011

Wide (1000+)

#TitleSun, Mar. 27 2011LocationsAvg.TotalWks.Dist.
1Diary of a Wimpy Kid: Rodrick Rules$6,344,766-37%3,167--$2,003$23,751,5021Fox
2Sucker Punch$4,345,518-35%3,033--$1,433$19,058,1991Warner Bros.
3Limitless$3,934,441-39%2,80549$1,403$41,111,2312Relativity Media
4Rango$2,950,810-33%3,645-198$810$106,335,9874Paramount
5The Lincoln Lawyer$2,948,505-39%2,7070$1,089$28,717,5482Lionsgate
6Paul$2,188,680-36%2,8064$780$24,960,9702Universal
7Battle: Los Angeles$2,077,990-37%3,118-299$666$72,562,1103Sony / Columbia
8Red Riding Hood$1,027,938-47%2,715-315$379$32,424,7693Warner Bros.
9The Adjustment Bureau$1,026,900-48%2,282-378$450$54,916,8654Universal
10Mars Needs Moms$717,940-29%2,170-947$331$19,224,6413Disney
11Beastly$496,237-49%1,585-225$313$25,296,2184CBS Films
12Gnomeo and Juliet$480,332-30%1,364-384$352$95,872,5377Disney
13Hall Pass$425,078-45%1,204-701$353$42,323,4805Warner Bros. / New Line
14The King's Speech$400,207-46%1,062-187$377$134,851,22918Weinstein Company
15Just Go With It$350,105-50%1,116-592$314$100,251,0967Sony / Columbia

Limited (100 — 999)

#TitleSun, Mar. 27 2011LocationsAvg.TotalWks.Dist.
1Unknown (2011)$155,600-48%688-713$226$62,239,5656Warner Bros.
2I Am Number Four$123,847-45%512-443$242$53,488,7236Disney / DreamWorks
3Cedar Rapids$106,979-45%342-120$313$6,122,4157Fox Searchlight
4Big Mommas: Like Father, Like Son$105,296-47%406-144$259$36,959,6816Fox
5Yogi Bear$100,591-30%326-112$309$99,870,52515Warner Bros.
6The Green Hornet$62,389-36%246-36$254$98,280,82411Sony / Columbia
7Justin Bieber: Never Say Never$62,195-35%289-191$215$72,556,9637Paramount
8Black Swan$50,450-39%20716$244$106,578,42417Fox Searchlight
9True Grit (2010)$44,391-47%205-63$217$170,058,65914Paramount
10No Strings Attached$36,238-37%213-19$170$70,477,77710Paramount
11The Fighter$28,735-44%179-137$161$93,571,80316Paramount
12The Rite$23,262-27%155-47$150$32,982,4119Warner Bros. / New Line
13The Mechanic$15,815-20%1001$158$29,074,6689CBS Films

Platform (1 — 99)

#TitleSun, Mar. 27 2011LocationsAvg.TotalWks.Dist.
1Jane Eyre (2011)$287,694-32%9064$3,197$1,885,5263Focus
2Win Win$139,616-34%2318$6,070$672,3362Fox Searchlight
3Hubble 3D$45,631-18%42-7$1,086$23,122,72454Warner Bros. / IMAX
4Kill the Irishman$43,624-40%4120$1,064$538,0603Anchor Bay Films
5Biutiful$22,678-30%66-23$344$4,824,90113Roadside Attractions
6Miral$20,667-20%4--$5,167$66,2441Weinstein Company
7Harry Potter and the Deathly Hallows: Part 1$17,531-32%85-9$206$294,915,21419Warner Bros.
8The Chronicles of Narnia: The Voyage of the Dawn Treader$15,212-33%72-10$211$104,299,42116Fox
9The Music Never Stopped$13,808-40%331$418$150,5152Roadside Attractions
10From Prada to Nada$13,787-19%292$475$3,016,2449Lionsgate / Pantelion
11The Eagle$12,686-35%975$131$19,434,5967Focus
12Take Me Home Tonight$12,207-30%89-192$137$6,817,0814Relativity Media
13The Company Men$11,964-40%48-10$249$4,271,27810Weinstein Company
14Blue Valentine (2010)$9,623-34%441$219$9,629,25513Weinstein Company
15Drive Angry$7,423-38%72-23$103$10,558,2255Summit
16Gulliver's Travels (2010)$6,214-9%34-9$183$42,732,11914Fox
17Mia and the Migoo$6,146-25%1--$6,146$16,9751GKIDS
18happythankyoumoreplease$6,058-37%164$379$168,6664Anchor Bay Films
19I Love You Phillip Morris$3,173-34%9-2$353$2,014,18117Roadside Attractions
20Rabbit Hole$3,055-38%290$105$2,203,98015Lionsgate
21Vidal Sassoon: The Movie$366-27%2-3$183$85,2227Phase 4 Films
22Winter's Bone$44-69%1-3$44$6,530,70842Roadside Attractions