Grosses

'Home' Shocks with $15.6 Million Opening Day; 'Get Hard' Holds Its Own with $12.9 Million BowMarch 28, 2015 03:35 AM

by BoxOffice Staff

Please note that estimates from Sony and Open Road were unreported at the time of publishing.

Fox reports that DreamWorks' Home shocked with a huge $15.6 million opening day yesterday, easily distancing itself in first place. The first-day figure represents a 34 percent improvement over The Croods' first day two years ago ($11.65 million) and 95 percent stronger than last year's Mr. Peabody & Sherman ($8.02 million). Despite a generic title and DreamWorks' wavering reputation over the past few years, Home was able to capitalize on voice talent that appeals to young and old audiences alike with Jim Parsons, Rihanna, and Steve Martin taking center stage. While early word of mouth isn't much to write home about (68 percent audience score, 48 percent critic score), the minimal number of family options in theaters right now should help the flick enjoy a healthy lifespan. BoxOffice projects a stunning $58 million opening weekend.

Warner Bros. reports that Get Hard bowed to a strong $12.91 million in second place on Friday. The Will Ferrell-Kevin Hart comedy superstar team-up opened in line with the likes of The Other Guys ($13.1 million opening day), Blades of Glory ($12.4 million), and just 10 percent behind Ride Along ($14.4 million). With few successful comedies in the market over recent months, the teaming proved to be an irresistible one for Ferrell and Hart fans. Unfortunately, early word of mouth isn't positive: the film registered a lackluster "B" CinemaScore, while the Rotten Tomatoes audience has given it a disappointing 66 percent rating through Saturday morning (on top of critics' 33 percent). Even still, BoxOffice is projecting a hearty $34.5 million opening weekend.

The Divergent Series: Insurgent posted $6.85 million in third place yesterday, down 68 percent from its first day last Friday. That drop is slightly sharper than Divergent's 64 percent second Friday drop last year, and puts Insurgent at an eight-day total of $71.2 million (about 7.5 percent behind Divergent). BoxOffice projects $21.6 million for its sophomore frame.

Disney's Cinderella was off 50 percent from last Friday to $4.73 million yesterday. With $137.24 million in the bank domestically, the film is eyeing a third weekend total around $17.5 million.

Buzzy horror hit It Follows cracked the top five and pulled $1.4 million on Friday as it expanded into semi-wide release across 1,218 screens for an $1,160 per-theater average. That gives the flick $2.15 million in all so far. BoxOffice projects $4.5 million this weekend.

Daily Domestic Gross Sun, Apr. 10 2011

Wide (1000+)

#TitleSun, Apr. 10 2011LocationsAvg.TotalWks.Dist.
1HOP$6,111,040-37%3,61637$1,690$67,754,5452Universal
2Hanna$3,174,945-37%2,535--$1,252$12,370,5491Focus
3Arthur (2011)$2,713,272-46%3,276--$828$12,222,7561Warner Bros.
4Soul Surfer$2,592,897-41%2,214--$1,171$10,601,8621Sony / TriStar
5Your Highness$2,188,025-36%2,769--$790$9,360,0201Universal
6Insidious$2,002,567-51%2,41911$828$26,728,3572FilmDistrict
7Source Code$1,961,596-50%2,97110$660$28,218,8712Summit
8Limitless$1,269,027-48%2,655-183$478$64,149,6084Relativity Media
9Diary of a Wimpy Kid: Rodrick Rules$1,251,107-43%2,881-288$434$45,348,2473Fox
10The Lincoln Lawyer$984,446-51%2,420-287$407$46,136,4084Lionsgate
11Rango$649,727-38%2,007-1127$324$117,532,4006Paramount
12Sucker Punch$544,747-41%1,755-1278$310$33,973,7363Warner Bros.
13Paul$441,800-43%1,667-883$265$35,078,2904Universal
14Battle: Los Angeles$389,946-43%1,408-855$277$81,228,7885Sony / Columbia

Limited (100 — 999)

#TitleSun, Apr. 10 2011LocationsAvg.TotalWks.Dist.
1Jane Eyre (2011)$312,490-40%24767$1,265$5,146,6955Focus
2Born to Be Wild 3D$272,948-20%206--$1,325$871,4781Warner Bros. / IMAX
3Win Win$266,530-54%22677$1,179$3,434,8254Fox Searchlight
4The Adjustment Bureau$187,920-55%783-742$240$60,108,6606Universal
5No Eres Tu, Soy Yo$184,729-21%226--$817$588,9381Lionsgate / Pantelion
6The King's Speech$106,977-55%675-332$158$137,538,27520Weinstein Company
7Red Riding Hood$104,198-56%777-1011$134$36,678,7505Warner Bros.
8Unknown (2011)$65,323-47%36540$179$63,097,5308Warner Bros.
9Hall Pass$59,086-52%366-337$161$44,302,0647Warner Bros. / New Line
10Beastly$58,719-53%339-482$173$27,328,3066CBS Films
11Just Go With It$52,354-59%320-277$164$101,917,2679Sony / Columbia
12True Grit (2010)$45,464-53%263-61$173$170,760,87416Paramount
13Big Mommas: Like Father, Like Son$39,993-45%184-66$217$37,499,0008Fox
14The Green Hornet$23,094-52%161-50$143$98,695,08913Sony / Columbia
15Cedar Rapids$21,071-53%118-92$179$6,659,2629Fox Searchlight
16Drive Angry$17,759-30%126104$141$10,655,7997Summit
17Black Swan$12,145-46%103-59$118$106,882,29019Fox Searchlight
18Take Me Home Tonight$11,014-26%10250$108$6,898,4836Relativity Media

Platform (1 — 99)

#TitleSun, Apr. 10 2011LocationsAvg.TotalWks.Dist.
1Thank You$69,447-36%92--$755$247,7601UTV Communications
2Hubble 3D$27,987-15%31-13$903$23,641,17256Warner Bros. / IMAX
3Kill the Irishman$20,046-53%52-4$386$840,4375Anchor Bay Films
4Miral$15,887-37%2914$548$247,1983Weinstein Company
5Biutiful$11,423-21%38-20$301$4,696,16415Roadside Attractions
6Justin Bieber: Never Say Never$9,506-37%69-44$138$72,742,1379Paramount
7The Last Godfather$6,087-28%20-38$304$156,0782Roadside Attractions
8The Company Men$5,744-35%32-13$180$4,357,35512Weinstein Company
9Blue Valentine (2010)$2,737-25%19-20$144$9,690,53415Weinstein Company
10happythankyoumoreplease$1,880-44%9-3$209$206,4006Anchor Bay Films
11Meet Monica Velour$1,724-21%2--$862$7,4381Anchor Bay Films
12The Music Never Stopped$1,694-56%14-14$121$218,5764Roadside Attractions
13I Love You Phillip Morris$1,288-47%7-5$184$2,035,60719Roadside Attractions
14Winter's Bone$92-26%2-1$46$6,531,28144Roadside Attractions