Grosses

'The Equalizer' Impresses with $34.1M Start; 'The Maze Runner' Holds Up Well with $17.4M; 'The Boxtrolls' Debuts in Third with Very Solid $17.3MSeptember 29, 2014 01:07 PM

by Daniel Garris

Sony's The Equalizer debuted in first place this weekend with a strong start of $34.14 million. The action thriller starring Denzel Washington debuted towards the higher end of pre-release expectations, which were lofty, especially for the month of September. Without adjusting for ticket price inflation, The Equalizer delivered the fourth largest opening weekend ever for the month of September (behind only 2012's Hotel Transylvania, 2013's Insidious Chapter 2 and 2002's Sweet Home Alabama). The film's debut represented the third largest opening weekend performance ever for Washington (behind only 2007's American Gangster and 2012's Safe House). The Equalizer opened 4 percent stronger than the $32.79 million start of 2010's The Book of Eli and 15 percent below the $40.17 million start of Safe House.

The Equalizer opened with $12.49 million on Friday (which included an estimated $1.5 million from Thursday night shows), increased 8 percent on Saturday to gross $13.49 million and declined 40 percent on Sunday to take in $8.15 million. That placed the film's opening weekend to Friday ratio at 2.73 to 1. The audience breakdown for the film skewed slightly towards male moviegoers (52 percent) and towards moviegoers 30 years and older (65 percent). The Equalizer received an A- rating on CinemaScore, which is an encouraging sign for the film going forward.

The Maze Runner placed in second with $17.44 million. The young adult adaptation from Fox held up relatively well this weekend, as it was down 46 percent from last weekend's strong start. The Maze Runner has grossed $57.96 million in ten days and continues to display strong early holding power for a young adult adaptation. Thanks in part to a significantly stronger second weekend hold, The Maze Runner is now running 32 percent ahead of the $44.01 million ten-day take of last year's Ender's Game and is already on the verge of reaching the $61.74 million final domestic gross of Ender's Game.

The Boxtrolls was off to a very solid third place start this weekend with $17.28 million. The latest 3D stop motion animated film from Focus and Laika debuted a bit above pre-release expectations. Compared to previous films from Focus and Laika, The Boxtrolls opened 23 percent ahead of the $14.09 million start of 2012's ParaNorman and a slim 3 percent ahead of the $16.85 million start of 2009's Coraline. ParaNorman and Coraline both displayed terrific holding power and going forward The Boxtrolls will hope to accomplish the same.

The Boxtrolls opened with $4.93 million on Friday, increased a strong 51 percent on Saturday to gross $7.46 million and declined 34.5 percent on Sunday to gross $4.89 million. That placed the film's opening weekend to Friday ratio at 3.51 to 1. The audience breakdown for the film skewered towards female moviegoers (57 percent). The Boxtrolls received a solid B+ rating on CinemaScore.

Warner's This Is Where I Leave You placed in fourth with $6.89 million. The modestly budgeted comedy starring Jason Bateman and Tina Fey held up well this weekend, as it was down 40 percent from last weekend's so-so start. This Is Where I Leave You has grossed $22.44 million in ten days. That places the film 13.5 percent behind the $25.94 million ten-day start of 2011's The Change-Up (which fell 53 percent in its second weekend to gross $6.31 million).

Fellow Warner Bros. release Dolphin Tale 2 rounded out the weekend's top five with $4.79 million. The family film sequel was down 46 percent from last weekend, as the film appears to have taken a bit of a hit from The Boxtrolls arriving in the marketplace. Dolphin Tale 2 has grossed $33.62 million in 17 days. The film is currently running 31 percent behind the $49.04 million 17-day take of 2011's Dolphin Tale and is displaying significantly softer holding power.

No Good Deed followed in sixth with $4.51 million. Sony's low-budget thriller starring Idris Elba and Taraji P. Henson was down 54 percent. No Good Deed continues to be very front-loaded, but has still grossed a healthy $46.53 million in 17 days.

Universal's A Walk Among the Tombstones was down five spots and a massive 67 percent from last weekend with a seventh place take of $4.19 million. Lackluster word of mouth and the new direct competition from The Equalizer both had a clear negative effect on the Liam Neeson led action thriller this weekend. A Walk Among the Tombstones is now running below expectations with a ten-day start of $20.83 million.

Guardians of the Galaxy was down just 28 percent to place in eighth with $3.77 million. In the process, the blockbuster sci-fi superhero film from Disney and Marvel surpassed the $318.41 million final unadjusted gross of 2008's Iron Man. Guardians of the Galaxy has grossed a massive $319.17 million through 59 days of release.

Daily Domestic Gross Wed, Apr. 20 2011

Wide (1000+)

#TitleWed, Apr. 20 2011LocationsAvg.TotalWks.Dist.
1Rio (2011)$3,635,751-13%3,827--$950$50,311,1261Fox
2HOP$1,443,555-8%3,608-8$400$86,271,0803Universal
3Scream 4$1,131,960-23%3,305--$342$22,635,7401Weinstein Company
4Soul Surfer$761,045-4%2,2140$344$22,039,4042Sony / TriStar
5Hanna$718,789-17%2,54510$282$25,571,1932Focus
6Arthur (2011)$691,009-14%3,2760$211$24,275,5082Warner Bros.
7Source Code$634,419-11%2,557-204$248$38,808,4373Summit
8Insidious$632,609-11%2,233-186$283$37,826,4333FilmDistrict
9Your Highness$498,125-3%2,7723$180$17,531,9402Universal
10Limitless$405,808-11%1,885-770$215$70,811,0285Relativity Media
11Diary of a Wimpy Kid: Rodrick Rules$312,877-13%1,849-1032$169$49,023,2544Fox
12The Lincoln Lawyer$269,029-10%1,702-718$158$51,257,2815Lionsgate

Limited (100 — 999)

#TitleWed, Apr. 20 2011LocationsAvg.TotalWks.Dist.
1The Conspirator$289,282-12%707--$409$4,415,1881Roadside Attractions
2Born to Be Wild 3D$149,1958%2071$721$2,240,3372Warner Bros. / IMAX
3Jane Eyre (2011)$132,874-1%27427$485$6,983,3526Focus
4Win Win$127,098-4%384158$331$5,393,4345Fox Searchlight
5Rango$91,470-1%976-1031$94$119,034,9647Paramount
6Sucker Punch$74,541-1%555-1200$134$35,512,0194Warner Bros.
7Battle: Los Angeles$57,959-4%555-853$104$82,367,8106Sony / Columbia
8Paul$45,560-11%536-1131$85$36,246,5405Universal
9The Adjustment Bureau$34,825-9%348-435$100$60,841,3107Universal
10The King's Speech$34,782-4%315-360$110$138,091,73521Weinstein Company
11Just Go With It$30,921-12%3266$95$102,363,67210Sony / Columbia
12Hall Pass$24,265-11%333-33$73$44,705,9798Warner Bros. / New Line
13No Eres Tu, Soy Yo$23,864-6%189-37$126$1,063,1562Lionsgate / Pantelion
14Unknown (2011)$20,248-4%275-90$74$63,438,9289Warner Bros.
15Red Riding Hood$13,087-11%248-529$53$36,982,7506Warner Bros.
16True Grit (2010)$10,972-1%177-86$62$170,969,85117Paramount
17Big Mommas: Like Father, Like Son$10,623-10%128-56$83$37,646,7529Fox
18Beastly$7,310-22%110-229$66$27,495,8737CBS Films

Platform (1 — 99)

#TitleWed, Apr. 20 2011LocationsAvg.TotalWks.Dist.
1Hubble 3D$54,096-7%321$1,691$24,001,93057Warner Bros. / IMAX
2Thank You$7,912-26%71-21$111$416,6162UTV Communications
3Kill the Irishman$6,658-11%39-13$171$961,8486Anchor Bay Films
4Miral$4,873-11%26-3$187$319,1704Weinstein Company
5Cedar Rapids$4,2349%47-71$90$6,743,72810Fox Searchlight
6Biutiful$3,7458%32-6$117$5,022,80716Roadside Attractions
7Black Swan$3,515-3%49-54$72$106,939,15720Fox Searchlight
8Drive Angry$3,284-15%71-55$46$10,716,8848Summit
9Justin Bieber: Never Say Never$2,89234%35-34$83$72,778,98710Paramount
10The Company Men$2,4973%20-12$125$4,390,47313Weinstein Company
11Blue Valentine (2010)$1,4836%15-4$99$9,705,24516Weinstein Company
12Take Me Home Tonight$927-5%42-60$22$6,926,6987Relativity Media
13happythankyoumoreplease$8598%4-5$215$213,8707Anchor Bay Films
14The Music Never Stopped$749-28%13-1$58$230,2815Roadside Attractions
15Meet Monica Velour$281-81%42$70$16,9182Anchor Bay Films
16The Last Godfather$192-19%1-19$192$164,0833Roadside Attractions
17Winter's Bone$6--20$3$6,531,50345Roadside Attractions