Grosses

'Home' Shocks with $15.6 Million Opening Day; 'Get Hard' Holds Its Own with $12.9 Million BowMarch 28, 2015 03:35 AM

by BoxOffice Staff

Please note that estimates from Sony and Open Road were unreported at the time of publishing.

Fox reports that DreamWorks' Home shocked with a huge $15.6 million opening day yesterday, easily distancing itself in first place. The first-day figure represents a 34 percent improvement over The Croods' first day two years ago ($11.65 million) and 95 percent stronger than last year's Mr. Peabody & Sherman ($8.02 million). Despite a generic title and DreamWorks' wavering reputation over the past few years, Home was able to capitalize on voice talent that appeals to young and old audiences alike with Jim Parsons, Rihanna, and Steve Martin taking center stage. While early word of mouth isn't much to write home about (68 percent audience score, 48 percent critic score), the minimal number of family options in theaters right now should help the flick enjoy a healthy lifespan. BoxOffice projects a stunning $58 million opening weekend.

Warner Bros. reports that Get Hard bowed to a strong $12.91 million in second place on Friday. The Will Ferrell-Kevin Hart comedy superstar team-up opened in line with the likes of The Other Guys ($13.1 million opening day), Blades of Glory ($12.4 million), and just 10 percent behind Ride Along ($14.4 million). With few successful comedies in the market over recent months, the teaming proved to be an irresistible one for Ferrell and Hart fans. Unfortunately, early word of mouth isn't positive: the film registered a lackluster "B" CinemaScore, while the Rotten Tomatoes audience has given it a disappointing 66 percent rating through Saturday morning (on top of critics' 33 percent). Even still, BoxOffice is projecting a hearty $34.5 million opening weekend.

The Divergent Series: Insurgent posted $6.85 million in third place yesterday, down 68 percent from its first day last Friday. That drop is slightly sharper than Divergent's 64 percent second Friday drop last year, and puts Insurgent at an eight-day total of $71.2 million (about 7.5 percent behind Divergent). BoxOffice projects $21.6 million for its sophomore frame.

Disney's Cinderella was off 50 percent from last Friday to $4.73 million yesterday. With $137.24 million in the bank domestically, the film is eyeing a third weekend total around $17.5 million.

Buzzy horror hit It Follows cracked the top five and pulled $1.4 million on Friday as it expanded into semi-wide release across 1,218 screens for an $1,160 per-theater average. That gives the flick $2.15 million in all so far. BoxOffice projects $4.5 million this weekend.

Daily Domestic Gross Thu, May. 5 2011

Wide (1000+)

#TitleThu, May. 5 2011LocationsAvg.TotalWks.Dist.
1Fast Five$4,117,720-11%3,644--$1,130$107,333,9651Universal
2Water for Elephants$790,531-12%2,8203$280$36,013,6172Fox
3Rio (2011)$586,967-9%3,708-134$158$106,702,0683Fox
4Tyler Perry's Madea's Big Happy Family$438,354-4%2,2880$192$42,906,3322Lionsgate
5African Cats$345,20322%1,2244$282$11,829,7212Disneynature
6Hanna$197,049-5%1,569-815$126$36,798,0984Focus
7Source Code$191,106-5%1,645-718$116$49,700,1485Summit
8Soul Surfer$178,496-1%2,010-230$89$34,579,1214Sony / TriStar
9Hoodwinked Too! Hood vs. Evil$161,524-9%2,505--$64$4,833,6141Weinstein Company
10Insidious$151,146-6%1,584-546$95$48,980,2555FilmDistrict
11Scream 4$151,123-12%2,221-1093$68$36,219,0903Weinstein Company
12Prom$141,445-10%2,730--$52$5,375,4451Disney
13HOP$109,575-1%3,176-440$35$105,862,1855Universal
14Arthur (2011)$76,487-13%1,251-1519$61$32,026,9244Warner Bros.

Limited (100 — 999)

#TitleThu, May. 5 2011LocationsAvg.TotalWks.Dist.
1The Conspirator$99,938-9%695-154$144$9,174,6533Roadside Attractions
2Limitless$95,877-10%838-525$114$76,519,7597Relativity Media
3Jane Eyre (2011)$70,1450%294-25$239$9,006,6118Focus
4The Lincoln Lawyer$68,202-2%719-501$95$55,082,2087Lionsgate
5Dylan Dog: Dead of Night$58,692-10%875--$67$1,011,5001Omni Lab/Freestyle Releasing
6Win Win$48,929-15%302-86$162$7,822,5317Fox Searchlight
7Your Highness$30,150-12%402-1208$75$21,242,7704Universal
8The Adjustment Bureau$23,5456%27714$85$61,775,6809Universal
9Diary of a Wimpy Kid: Rodrick Rules$17,09618%503-425$34$51,069,3556Fox
10Paul$15,680-7%224-21$70$37,012,4257Universal
11The King's Speech$13,7639%185-49$74$138,589,92723Weinstein Company
12Rango$13,201-12%277-280$48$119,991,8599Paramount
13Red Riding Hood$10,181-7%209-99$49$37,440,0188Warner Bros.
14Beastly$8,72010%126-11$69$27,771,0449CBS Films
15Hall Pass$6,314-9%116-86$54$45,013,47610Warner Bros. / New Line
16Justin Bieber: Never Say Never$4,61311%109-57$42$72,964,47012Paramount
17Unknown (2011)$4,417-4%101-61$44$63,658,06311Warner Bros.

Platform (1 — 99)

#TitleThu, May. 5 2011LocationsAvg.TotalWks.Dist.
1Born to Be Wild 3D$66,24812%69-139$960$3,962,7164Warner Bros. / IMAX
2Hubble 3D$25,47538%320$796$24,534,60259Warner Bros. / IMAX
3Sucker Punch$6,393-10%74-170$86$36,089,1906Warner Bros.
4Dum Maaro Dum$6,1397%93-8$66$509,3542Fox Searchlight
5Kill the Irishman$4,1962%307$140$1,082,5038Anchor Bay Films
6No Eres Tu, Soy Yo$2,657-1%45-44$59$1,286,1194Lionsgate / Pantelion
7Big Mommas: Like Father, Like Son$2,459-2%69-23$36$37,826,00611Fox
8Biutiful$2,117-6%221$96$5,064,73718Roadside Attractions
9Cedar Rapids$1,85929%26-10$72$6,806,62012Fox Searchlight
10The Company Men$1,208-9%150$81$4,417,48115Weinstein Company
11Miral$7828%10-10$78$363,2856Weinstein Company
12Meet Monica Velour$6327%21$316$26,7934Anchor Bay Films
13Sympathy For Delicious$5227%2--$261$11,7331Maya Entertainment
14Thank You$135-23%7--$19$463,5404UTV Communications
15The Music Never Stopped$7421%4-2$19$235,0367Roadside Attractions