'Ouija' Off To Respectable Start; 'John Wick' and 'St. Vincent' Look PromisingOctober 25, 2014 08:23 AM

by Phil Contrino

Saturday Update: Ouija is off to a respectable start. The horror flick is headed for a $20 million debut after snagging $8.3 million on Friday. Unlike most horror entries, Ouija should hold up reasonably well considering that it has opened before Halloween.

John Wick is on pace for $14 million after tallying $5.5 million on Friday. 

St. Vincent is on pace for $8.2 million after grossing $2.6 million on Friday.

Check back tomorrow for official studio weekend estimates.

Friday Update #2: Sources tell BoxOffice that Ouija is headed for $19 million-$20 million during its debut frame. Of course, horror films tend to pop late on Friday night, so we're not ruling out a surge that could put the fright flick above that range.

John Wick is off to a solid start with what's look like a $14 million debut frame. If word of mouth is strong among action aficionados, then Keanu Reeves' latest could post an even higher debut. This definitely marks a comeback for Reeves.

St. Vincent is set for as much as $10 million during its expansion weekend.

Check back tomorrow morning for updated projections and official Friday estimates. 

Friday Update #1: Universal's Ouija bowed to $911,000 last night. That's noticeably behind the $2.1 million start for Annabelle earlier this month, although that pic had some benefit in marketing with the aid of being a prequel to last year's horror blockbuster The Conjuring. Ouija's Thursday take is more in line with Carrie's $730,000 last October, which ultimately earned $16.1 million over opening weekend. Ouija's own native brand awareness could feasibly give it a boost as the weekend progresses.

Lionsgate reports that John Wick grabbed a healthy $870,000 from Thursday night shows in over 2,000 locations. That more than double A Walk Among the Tombstones' $430,000 Thursday night start in September, which went on to earn $12.8 million over opening weekend, as well as Brick Mansions' $400,000 ($9.5 million opening weekend). Strong buzz and critical reviews for the sleeper hit had been building in recent weeks, which could be a factor in last night's strong turnout, but the chances of a weekend close to $20 million now look even better.

Meanwhile, The Weinstein Company is sending St. Vincent into wide release today following its healthy start in limited play over the past couple of weeks.

More as it comes.


Daily Domestic Gross Tue, May. 10 2011

Wide (1000+)

#TitleTue, May. 10 2011LocationsAvg.TotalWks.Dist.
2Fast Five$2,691,5707%3,66218$735$144,997,6402Universal
3Something Borrowed$1,348,11021%2,904--$464$16,405,6971Warner Bros.
4Jumping the Broom$948,101-13%2,035--$466$17,258,7881Sony / TriStar
5Water for Elephants$640,95624%2,614-206$245$43,242,1853Fox
6Rio (2011)$469,48710%3,258-450$144$116,100,8724Fox
7Tyler Perry's Madea's Big Happy Family$253,948-2%1,881-407$135$47,598,8713Lionsgate
8Hoodwinked Too! Hood vs. Evil$141,52924%2,5050$56$7,131,7352Weinstein Company
9Soul Surfer$138,90820%1,781-229$78$37,141,3155Sony / TriStar
11African Cats$118,58721%1,035-189$115$13,112,7553Disneynature
13Scream 4$88,89419%1,333-888$67$37,083,5894Weinstein Company

Limited (100 — 999)

#TitleTue, May. 10 2011LocationsAvg.TotalWks.Dist.
1Source Code$121,18420%930-715$130$51,166,9556Summit
3The Conspirator$61,51915%457-238$135$9,908,0504Roadside Attractions
4Limitless$59,26140%379-459$156$77,107,9648Relativity Media
5Jane Eyre (2011)$51,51918%248-46$208$9,529,0269Focus
6Win Win$49,66631%268-34$185$8,439,0208Fox Searchlight
7The Lincoln Lawyer$45,82331%440-279$104$55,628,4558Lionsgate
9Arthur (2011)$26,13038%355-896$74$32,290,4495Warner Bros.
10The Adjustment Bureau$20,42536%215-62$95$62,092,56510Universal
12Dylan Dog: Dead of Night$15,724-5%464-411$34$1,139,1042Omni Lab/Freestyle Releasing
13Sucker Punch$15,0939%210136$72$36,217,4577Warner Bros.
15Diary of a Wimpy Kid: Rodrick Rules$14,038-2%339-164$41$51,318,1147Fox
16Your Highness$10,66018%164-238$65$21,442,0255Universal
17Red Riding Hood$8,33210%156-53$53$37,538,6559Warner Bros.

Platform (1 — 99)

#TitleTue, May. 10 2011LocationsAvg.TotalWks.Dist.
1Born to Be Wild 3D$61,72230%59-10$1,046$4,361,6025Warner Bros. / IMAX
2Hubble 3D$21,0210%320$657$24,658,62160Warner Bros. / IMAX
3The Beaver$11,3962%22--$518$130,1291Summit
4The King's Speech$6,3166%90-95$70$138,659,99524Weinstein Company
5Beastly$4,62613%76-50$61$27,821,04110CBS Films
6Hall Pass$3,7582%67-49$56$45,052,47911Warner Bros. / New Line
7Justin Bieber: Never Say Never$3,13225%57-52$55$73,006,58613Paramount
8Kill the Irishman$2,93522%23-7$128$1,114,1419Anchor Bay Films
9Big Mommas: Like Father, Like Son$2,69011%52-17$52$37,865,68912Fox
10No Eres Tu, Soy Yo$2,368105%21-24$113$1,304,0385Lionsgate / Pantelion
11Unknown (2011)$2,28426%49-52$47$63,681,83212Warner Bros.
12The Company Men$1,95543%3520$56$4,431,36316Weinstein Company
13Cedar Rapids$1,558-2%22-4$71$6,830,72113Fox Searchlight
14Biutiful$1,537-34%16-6$96$5,075,32119Roadside Attractions
15Dum Maaro Dum$1,39021%33-60$42$537,1173Fox Searchlight
16Passion Play$41661%2--$208$2,7751Image Entertainment
17Miral$334-25%5-5$67$367,5357Weinstein Company
18The Music Never Stopped$23250%73$33$237,5138Roadside Attractions