Grosses

'The Equalizer' Impresses with $34.1M Start; 'The Maze Runner' Holds Up Well with $17.4M; 'The Boxtrolls' Debuts in Third with Very Solid $17.3MSeptember 29, 2014 01:07 PM

by Daniel Garris

Sony's The Equalizer debuted in first place this weekend with a strong start of $34.14 million. The action thriller starring Denzel Washington debuted towards the higher end of pre-release expectations, which were lofty, especially for the month of September. Without adjusting for ticket price inflation, The Equalizer delivered the fourth largest opening weekend ever for the month of September (behind only 2012's Hotel Transylvania, 2013's Insidious Chapter 2 and 2002's Sweet Home Alabama). The film's debut represented the third largest opening weekend performance ever for Washington (behind only 2007's American Gangster and 2012's Safe House). The Equalizer opened 4 percent stronger than the $32.79 million start of 2010's The Book of Eli and 15 percent below the $40.17 million start of Safe House.

The Equalizer opened with $12.49 million on Friday (which included an estimated $1.5 million from Thursday night shows), increased 8 percent on Saturday to gross $13.49 million and declined 40 percent on Sunday to take in $8.15 million. That placed the film's opening weekend to Friday ratio at 2.73 to 1. The audience breakdown for the film skewed slightly towards male moviegoers (52 percent) and towards moviegoers 30 years and older (65 percent). The Equalizer received an A- rating on CinemaScore, which is an encouraging sign for the film going forward.

The Maze Runner placed in second with $17.44 million. The young adult adaptation from Fox held up relatively well this weekend, as it was down 46 percent from last weekend's strong start. The Maze Runner has grossed $57.96 million in ten days and continues to display strong early holding power for a young adult adaptation. Thanks in part to a significantly stronger second weekend hold, The Maze Runner is now running 32 percent ahead of the $44.01 million ten-day take of last year's Ender's Game and is already on the verge of reaching the $61.74 million final domestic gross of Ender's Game.

The Boxtrolls was off to a very solid third place start this weekend with $17.28 million. The latest 3D stop motion animated film from Focus and Laika debuted a bit above pre-release expectations. Compared to previous films from Focus and Laika, The Boxtrolls opened 23 percent ahead of the $14.09 million start of 2012's ParaNorman and a slim 3 percent ahead of the $16.85 million start of 2009's Coraline. ParaNorman and Coraline both displayed terrific holding power and going forward The Boxtrolls will hope to accomplish the same.

The Boxtrolls opened with $4.93 million on Friday, increased a strong 51 percent on Saturday to gross $7.46 million and declined 34.5 percent on Sunday to gross $4.89 million. That placed the film's opening weekend to Friday ratio at 3.51 to 1. The audience breakdown for the film skewered towards female moviegoers (57 percent). The Boxtrolls received a solid B+ rating on CinemaScore.

Warner's This Is Where I Leave You placed in fourth with $6.89 million. The modestly budgeted comedy starring Jason Bateman and Tina Fey held up well this weekend, as it was down 40 percent from last weekend's so-so start. This Is Where I Leave You has grossed $22.44 million in ten days. That places the film 13.5 percent behind the $25.94 million ten-day start of 2011's The Change-Up (which fell 53 percent in its second weekend to gross $6.31 million).

Fellow Warner Bros. release Dolphin Tale 2 rounded out the weekend's top five with $4.79 million. The family film sequel was down 46 percent from last weekend, as the film appears to have taken a bit of a hit from The Boxtrolls arriving in the marketplace. Dolphin Tale 2 has grossed $33.62 million in 17 days. The film is currently running 31 percent behind the $49.04 million 17-day take of 2011's Dolphin Tale and is displaying significantly softer holding power.

No Good Deed followed in sixth with $4.51 million. Sony's low-budget thriller starring Idris Elba and Taraji P. Henson was down 54 percent. No Good Deed continues to be very front-loaded, but has still grossed a healthy $46.53 million in 17 days.

Universal's A Walk Among the Tombstones was down five spots and a massive 67 percent from last weekend with a seventh place take of $4.19 million. Lackluster word of mouth and the new direct competition from The Equalizer both had a clear negative effect on the Liam Neeson led action thriller this weekend. A Walk Among the Tombstones is now running below expectations with a ten-day start of $20.83 million.

Guardians of the Galaxy was down just 28 percent to place in eighth with $3.77 million. In the process, the blockbuster sci-fi superhero film from Disney and Marvel surpassed the $318.41 million final unadjusted gross of 2008's Iron Man. Guardians of the Galaxy has grossed a massive $319.17 million through 59 days of release.

Daily Domestic Gross Mon, May. 16 2011

Wide (1000+)

#TitleMon, May. 16 2011LocationsAvg.TotalWks.Dist.
1Bridesmaids$2,990,950-62%2,918--$1,025$29,238,3601Universal
2Thor$2,856,650-73%3,9638$721$122,312,0022Paramount
3Fast Five$1,593,060-72%3,793131$420$171,283,5303Universal
4Priest (2011)$1,211,582-67%2,864--$423$16,165,2461Sony / Screen Gems
5Something Borrowed$582,363-66%2,9040$201$26,101,0962Warner Bros.
6Jumping the Broom$537,644-70%2,0350$264$26,297,6482Sony / TriStar
7Rio (2011)$401,104-86%2,929-329$137$125,644,3025Fox
8Water for Elephants$400,482-67%2,425-189$165$48,979,3574Fox
9Tyler Perry's Madea's Big Happy Family$143,816-74%1,449-432$99$50,375,9984Lionsgate
10Soul Surfer$100,660-80%1,468-313$69$39,333,6166Sony / TriStar
11Hoodwinked Too! Hood vs. Evil$56,799-88%1,276-1229$45$8,619,6603Weinstein Company

Limited (100 — 999)

#TitleMon, May. 16 2011LocationsAvg.TotalWks.Dist.
1Everything Must Go$81,615-65%218--$374$873,2911Roadside Attractions
2Source Code$74,158-64%626-304$118$52,307,9597Summit
3Insidious$73,464-63%762-239$96$51,747,7777FilmDistrict
4Hanna$64,516-63%425-323$152$38,668,7766Focus
5The Conspirator$39,554-71%370-87$107$10,532,1565Roadside Attractions
6Jane Eyre (2011)$39,392-63%2480$159$10,010,88910Focus
7Limitless$37,531-60%298-81$126$77,601,1199Relativity Media
8The Lincoln Lawyer$33,063-68%345-95$96$56,144,8159Lionsgate
9Win Win$31,395-72%248-20$127$8,965,7279Fox Searchlight
10Scream 4$28,731-55%426-907$67$37,538,0465Weinstein Company
11Arthur (2011)$23,865-63%344-11$69$32,592,3726Warner Bros.
12Diary of a Wimpy Kid: Rodrick Rules$20,290-78%311-28$65$51,655,9908Fox
13The Beaver$19,238-62%10583$183$330,7962Summit
14HOP$18,360-86%459-443$40$106,873,0757Universal
15Rango$11,847-79%216-61$55$120,771,86411Paramount
16The Adjustment Bureau$11,480-63%164-51$70$62,307,36511Universal
17Your Highness$10,360-53%148-16$70$21,567,6006Universal
18Paul$9,955-63%181-23$55$37,381,3409Universal
19Go For It!$8,980-78%218--$41$128,6941Lionsgate / Pantelion
20Sucker Punch$7,612-62%139-71$55$36,330,5798Warner Bros.
21Red Riding Hood$4,460-71%100-56$45$37,616,44710Warner Bros.

Platform (1 — 99)

#TitleMon, May. 16 2011LocationsAvg.TotalWks.Dist.
1Born to Be Wild 3D$58,406-47%57-2$1,025$4,875,5826Warner Bros. / IMAX
2Hubble 3D$30,093-7%342$885$24,851,54961Warner Bros. / IMAX
3The King's Speech$4,019-61%71-19$57$138,718,58225Weinstein Company
4Beastly$2,707-61%46-30$59$27,857,60311CBS Films
5No Eres Tu, Soy Yo$2,323-75%5029$46$1,333,8416Lionsgate / Pantelion
6Kill the Irishman$1,560-68%13-10$120$1,136,78510Anchor Bay Films
7Cedar Rapids$1,337-54%12-10$111$6,846,22914Fox Searchlight
8Biutiful$1,227-57%11-5$112$5,086,65120Roadside Attractions
9Big Mommas: Like Father, Like Son$1,189-82%38-14$31$37,893,79413Fox
10Dylan Dog: Dead of Night$810-55%34-430$24$1,184,1643Omni Lab/Freestyle Releasing
11Dum Maaro Dum$691-69%20-13$35$552,0894Fox Searchlight
12Skateland$666-60%2--$333$5,9201Freestyle Releasing
13Miral$634-34%50$127$371,9868Weinstein Company
14The Company Men$464-53%11-24$42$4,439,52717Weinstein Company
15Meet Monica Velour$247-48%1--$247$28,5706Anchor Bay Films
16The Music Never Stopped$104-79%0-7--$239,6809Roadside Attractions