'Ouija' Off To Respectable Start; 'John Wick' and 'St. Vincent' Look PromisingOctober 25, 2014 08:23 AM

by Phil Contrino

Saturday Update: Ouija is off to a respectable start. The horror flick is headed for a $20 million debut after snagging $8.3 million on Friday. Unlike most horror entries, Ouija should hold up reasonably well considering that it has opened before Halloween.

John Wick is on pace for $14 million after tallying $5.5 million on Friday. 

St. Vincent is on pace for $8.2 million after grossing $2.6 million on Friday.

Check back tomorrow for official studio weekend estimates.

Friday Update #2: Sources tell BoxOffice that Ouija is headed for $19 million-$20 million during its debut frame. Of course, horror films tend to pop late on Friday night, so we're not ruling out a surge that could put the fright flick above that range.

John Wick is off to a solid start with what's look like a $14 million debut frame. If word of mouth is strong among action aficionados, then Keanu Reeves' latest could post an even higher debut. This definitely marks a comeback for Reeves.

St. Vincent is set for as much as $10 million during its expansion weekend.

Check back tomorrow morning for updated projections and official Friday estimates. 

Friday Update #1: Universal's Ouija bowed to $911,000 last night. That's noticeably behind the $2.1 million start for Annabelle earlier this month, although that pic had some benefit in marketing with the aid of being a prequel to last year's horror blockbuster The Conjuring. Ouija's Thursday take is more in line with Carrie's $730,000 last October, which ultimately earned $16.1 million over opening weekend. Ouija's own native brand awareness could feasibly give it a boost as the weekend progresses.

Lionsgate reports that John Wick grabbed a healthy $870,000 from Thursday night shows in over 2,000 locations. That more than double A Walk Among the Tombstones' $430,000 Thursday night start in September, which went on to earn $12.8 million over opening weekend, as well as Brick Mansions' $400,000 ($9.5 million opening weekend). Strong buzz and critical reviews for the sleeper hit had been building in recent weeks, which could be a factor in last night's strong turnout, but the chances of a weekend close to $20 million now look even better.

Meanwhile, The Weinstein Company is sending St. Vincent into wide release today following its healthy start in limited play over the past couple of weeks.

More as it comes.


Daily Domestic Gross Tue, May. 31 2011

Wide (1000+)

#TitleTue, May. 31 2011LocationsAvg.TotalWks.Dist.
1The Hangover Part II$7,585,079-57%3,615--$2,098$142,622,3211Warner Bros.
2Kung Fu Panda 2$3,468,331-74%3,925--$884$70,143,6351Paramount / DreamWorks
3Pirates of the Caribbean: On Stranger Tides$3,167,155-69%4,1649$761$166,774,7802Disney
6Fast Five$551,485-63%2,981-641$185$197,860,2355Universal
7Something Borrowed$217,412-48%1,440-1166$151$35,409,9304Warner Bros.
8Priest (2011)$201,090-51%1,918-946$105$27,949,1033Sony / Screen Gems
9Rio (2011)$148,116-77%1,672-921$89$135,632,9617Fox

Limited (100 — 999)

#TitleTue, May. 31 2011LocationsAvg.TotalWks.Dist.
1Jumping the Broom$144,198-74%939-533$154$34,810,7004Sony / TriStar
2Water for Elephants$112,201-61%794-1100$141$54,816,6976Fox
3Soul Surfer$37,166-72%401-583$93$41,459,0608Sony / TriStar
4Source Code$34,741-57%299-78$116$53,548,6029Summit
6Tyler Perry's Madea's Big Happy Family$27,846-72%359-553$78$52,423,7216Lionsgate
7Everything Must Go$25,391-69%161-84$158$2,202,4893Roadside Attractions
9Limitless$24,752-52%269-88$92$78,533,92311Relativity Media
10Jane Eyre (2011)$20,972-56%143-65$147$10,724,75312Focus
12Scream 4$16,357-45%26156$63$37,929,2287Weinstein Company
13The Conspirator$16,171-65%137-132$118$11,216,6667Roadside Attractions
14Diary of a Wimpy Kid: Rodrick Rules$16,165-63%214-39$76$52,168,05710Fox
16The Lincoln Lawyer$15,416-67%166-92$93$56,853,37811Lionsgate
17Win Win$13,525-73%124-78$109$9,710,30011Fox Searchlight
18The Beaver$12,124-55%109-59$111$804,7404Summit
19Hoodwinked Too! Hood vs. Evil$7,443-68%203-439$37$9,480,1765Weinstein Company

Platform (1 — 99)

#TitleTue, May. 31 2011LocationsAvg.TotalWks.Dist.
1Born to Be Wild 3D$62,0951%47-3$1,321$6,011,2138Warner Bros. / IMAX
2The Tree of Life$48,266-60%4--$12,067$542,0541Fox Searchlight
3Hubble 3D$23,065-20%30-4$769$25,282,81963Warner Bros. / IMAX
4Arthur (2011)$6,403-42%77-160$83$32,957,4578Warner Bros.
5The King's Speech$1,530-53%18-22$85$138,779,10427Weinstein Company
635 and Ticking$1,188-69%60$198$53,3392Image Entertainment
7Kill the Irishman$782-68%10-2$78$1,169,75912Anchor Bay Films
8Biutiful$284-69%5--$57$5,099,75822Roadside Attractions
9Dum Maaro Dum$171-59%6-5$29$563,2766Fox Searchlight
10Go For It!$152-74%14-50$11$178,8913Lionsgate / Pantelion
11The Music Never Stopped$131-65%50$26$245,22811Roadside Attractions
12Skateland$126-5%2-9$63$17,9633Freestyle Releasing