Grosses

'Focus' Scores $24.55M in Its First Week of ReleaseMarch 06, 2015 01:23 PM

by Daniel Garris

Warner's Focus grossed $1.20 million on Thursday to lead the daily box office for a seventh consecutive day. The romantic heist film starring Will Smith and Margot Robbie was down 6 percent from Wednesday and likely took a bit of a hit from losing IMAX screens to Sony's CHAPPiE on Thursday night. While it performed a bit below pre-release expectations, Focus was the week's top film with a seven-day start of $24.55 million. That was a lackluster 31 percent softer than the $35.39 million seven-day take of 2013's After Earth.

Fox's Kingsman: The Secret Service held steady in second place with $0.902 million. The Matthew Vaughn directed graphic novel adaptation starring Colin Firth was up 2 percent over Wednesday and down a solid 34 percent from last Thursday. Kingsman placed in second for the week with $15.78 million. That represented a 35 percent decline from the previous frame and brings the film's three-week total to a stronger than expected $89.73 million.

Fifty Shades of Grey took in $0.795 million to remain in third. Universal's successful erotic romantic drama was down 2 percent from Wednesday and down a sharp 56 percent from last Thursday. Fifty Shades of Grey finished in third for the week with $14.01 million. The film was down 53 percent from last week and has grossed a strong $150.84 million in three weeks of release.

Disney's McFarland, USA was up one spot and a healthy 25 percent over Wednesday to move into fourth on Thursday with $0.542 million. The well received sports drama starring Kevin Costner placed in sixth for the week with $9.92 million. That was down just 30 percent from the film's opening week performance and brings the film's two-week total to a very solid $24.11 million.

The SpongeBob Movie: Sponge Out of Water was up one spot and 13 percent over Wednesday to round out Thursday's top five with $0.488 million. Paramount's successful 3D animated film took fourth place for the week with $12.87 million. The SpongeBob Movie was down a healthy 34 percent from last week and continues to exceed expectations with $141.99 million in four weeks.

The Lazarus Effect was down two spots from Wednesday to land in sixth with $0.465 million. The low-budget PG-13 rated horror film from Relativity increased 4 percent over Wednesday. The Lazarus Effect placed in fifth for the week with a seven-day start of $12.30 million. That was slightly below expectations and places the film 23 percent behind the $15.99 million seven-day take of last year's Oculus.

Warner's American Sniper placed in seventh with $0.457 million. The blockbuster Clint Eastwood directed film placed in seventh for the week with $9.29 million. American Sniper has grossed a massive $332.69 million, which leaves the film just $4.10 million away from surpassing the $336.79 million current gross of The Hunger Games: Mockingjay - Part 1 to become the highest grossing release of 2014 domestically.

Daily Domestic Gross Sat, Jul. 2 2011

Wide (1000+)

#TitleSat, Jul. 2 2011LocationsAvg.TotalWks.Dist.
1Transformers: Dark of the Moon$34,487,8845%4,088--$8,436$132,242,1141Paramount / DreamWorks
2Cars 2$9,518,93220%4,1150$2,313$108,385,9812Disney
3Bad Teacher$5,049,67012%3,0490$1,656$55,019,7092Sony / Columbia
4Larry Crowne$4,741,93517%2,973--$1,595$8,800,0801Universal
5Super 8$2,854,62724%3,088-336$924$105,706,1514Paramount
6Monte Carlo$2,383,698-24%2,473--$964$5,535,6001Fox
7Green Lantern (2011)$2,359,60521%3,280-536$719$99,999,8163Warner Bros.
8Mr. Popper's Penguins$1,892,77011%2,861-481$662$48,630,1843Fox
9Bridesmaids$1,333,44030%1,389-642$960$151,735,6658Universal
10X-Men: First Class$1,065,15427%1,602-1031$665$137,614,0695Fox
11The Hangover Part II$866,18624%1,568-1187$552$247,415,5886Warner Bros.
12Pirates of the Caribbean: On Stranger Tides$788,04520%1,473-771$535$232,992,0757Disney
13Kung Fu Panda 2$596,45527%1,281-1246$466$156,259,9636Paramount / DreamWorks

Limited (100 — 999)

#TitleSat, Jul. 2 2011LocationsAvg.TotalWks.Dist.
1The Tree of Life$389,85647%22813$1,710$7,157,7686Fox Searchlight
2Beginners$229,02069%10836$2,121$2,131,2175Focus
3Rio (2011)$169,05320%308-36$549$140,342,86012Fox
4Thor$163,14033%270-134$604$177,803,4969Paramount
5Fast Five$122,31025%302-156$405$208,191,90510Universal
6Water for Elephants$65,64128%234-58$281$57,971,77011Fox
7Soul Surfer$61,39712%205-35$299$43,353,11213Sony / TriStar
8Judy Moody and the Not Bummer Summer$46,6916%221-670$211$13,892,2704Relativity Media
9Tyler Perry's Madea's Big Happy Family$44,57740%14094$318$52,975,07011Lionsgate
10Something Borrowed$37,17413%191-112$195$38,646,5729Warner Bros.
11The Lincoln Lawyer$35,36146%138-51$256$57,756,87316Lionsgate
12Rango$34,36922%117-39$294$123,159,24918Paramount

Platform (1 — 99)

#TitleSat, Jul. 2 2011LocationsAvg.TotalWks.Dist.
1Delhi Belly$204,43620%89--$2,297$374,8081UTV Communications
2Born to Be Wild 3D$73,1189%470$1,556$8,115,79813Warner Bros. / IMAX
3Source Code$40,154243%66-40$608$54,629,24214Summit
4Hubble 3D$37,6507%330$1,141$26,256,82268Warner Bros. / IMAX
5A Better Life$35,78342%117$3,253$144,5992Summit
6Double Dhamaal$28,3948%41--$693$446,1732Reliance Big Pictures
7Insidious$17,77029%70-4$254$53,597,47714FilmDistrict
8Limitless$11,20027%55-30$204$79,223,19416Relativity Media
9Hoodwinked Too! Hood vs. Evil$10,76424%68-46$158$10,046,61310Weinstein Company
10Submarine$10,21152%20-6$511$331,7185Weinstein Company
11Hanna$7,39229%34-25$217$40,238,02913Focus
12Jane Eyre (2011)$5,15227%26-25$198$11,205,37517Focus
13Win Win$4,394101%18-14$244$10,139,12116Fox Searchlight
14Diary of a Wimpy Kid: Rodrick Rules$4,1602%31-27$134$52,667,79715Fox
15Everything Must Go$3,24859%19-14$171$2,645,5908Roadside Attractions
16The Conspirator$3,05025%15-10$203$11,499,52512Roadside Attractions
1735 and Ticking$1,24720%21$624$78,1547Image Entertainment
18The Topp Twins: Untouchable Girls$866-40%1--$866$17,8608Argot Pictures
19Beautiful Boy$8354%40$209$68,1265Anchor Bay Films
20The Art of Getting By$760-5%7-300$109$1,425,3323Fox Searchlight
21The Music Never Stopped$2066%53$41$250,67516Roadside Attractions