Grosses

'The Battle of the Five Armies' Marches to $90.6M in Five Days; 'Night at the Museum: Secret of the Tomb' and 'Annie' Battle for Second with $17.3M and $16.3M RespectivelyDecember 21, 2014 08:45 AM

by Daniel Garris

Warner's The Hobbit: The Battle of the Five Armies easily led the weekend box office with an estimated $56.22 million. The third and final chapter of Peter Jackson's The Hobbit trilogy has grossed $90.63 million through its first five days of release. On the heels of a sharper than expected percentage decline on Thursday, the film rebounded nicely over the weekend and registered a five-day to three day ratio of 1.61 to 1. The five-day debut of The Battle of the Five Armies was 11 percent below the $102.05 million five-day start of 2002's The Lord of the Rings: The Two Towers (which also opened on a Wednesday) and 5 percent ahead of the $86.14 million five-day start of last year's The Hobbit: The Desolation of Smaug (which opened on a Friday).

The Battle of the Five Armies grossed $16.58 million on Friday, increased 29 percent on Saturday to take in $21.43 million and is estimated to decline 15 percent on Sunday to gross $18.22 million. That places the film's estimated weekend to Friday ratio at 3.39 to 1, which is obviously inflated by the film opening on a Wednesday. The Hobbit: The Battle of the Five Armies received an encouraging A- rating on CinemaScore.

IMAX grosses were responsible for $7.70 million of the film's overall gross this weekend. Thus far The Battle of the Five Armies has grossed $13.62 million from 360 IMAX locations. That represents 15 percent of the film's overall domestic gross. The audience breakdown for the film skewed towards male moviegoers (60 percent) and moviegoers over the age of 25 (60 percent).

It what turned out to be a closer than expected race for second, Fox's Night at the Museum: Secret of the Tomb was able to outpace Sony's Annie with an estimated opening weekend take of $17.3 million. The two films clearly split up the family audience this weekend and may remain close to one another throughout the rest of the holiday season. While it was able to claim second, Night at the Museum: Secret of the Tomb opened significantly below pre-release expectations. The third installment of the Ben Stiller led franchise had already been expected to see a significant drop-off from the performance of its predecessor, 2009's Night at the Museum: Battle of the Smithsonian (which debuted with $54.17 million in its first three days). Secret of the Tomb debuted 26 percent below the $23.24 million start of 2011's Alvin and the Chipmunks: Chipwrecked.

Night at the Museum: Secret of the Tomb opened with $5.63 million on Friday, increased 16 percent on Saturday to gross $6.50 million and is estimated to decrease 20 percent on Sunday to gross $5.18 million. That places the film's estimated opening weekend to Friday ratio at 3.08 to 1. Family films tend to hold up very well throughout the holiday season and that will likely be the case for Secret of the Tomb. The film received a B+ rating on CinemaScore.

Annie debuted in third with an estimated $16.3 million. The musical remake starring Quvenzhané Wallis, Jamie Foxx and Cameron Diaz opened towards the lower end of pre-release expectations. That is good news for Sony, especially after the events of the past week that led to the cancellation of the studio's release of The Interview. Annie trailed Night at the Museum: Secret of the Tomb by just $1.0 million this weekend. Annie opened 30 percent below the $23.24 million debut of the previously mentioned Alvin and the Chipmunks: Chipwrecked.

Annie started out with $5.3 million on Friday, increased 15 percent on Saturday to gross $6.1 million and is estimated to fall 20 percent on Sunday to gross $4.9 million. That gives the film an estimated opening weekend to Friday ratio of 3.08 to 1. Like Secret of the Tomb, Annie is likely to hold up nicely throughout the holiday season, though between the two films, it will face more direct competition from Disney's Into the Woods starting on Christmas Day. Annie received a promising A- rating on CinemaScore, which strongly suggests that the film is going over much better with audiences than it has with critics.

Fox's Exodus: Gods and Kings landed in fourth with an estimated $8.07 million. The pricey Ridley Scott directed biblical epic starring Christian Bale was down a very sharp 67 percent from last weekend's debut. Poor reviews, mixed word of mouth and direct competition from The Battle of the Five Armies are all clearly taking a toll on the film. Exodus: Gods and Kings has grossed a soft $38.90 million in ten days. That places the film 7 percent behind the $41.87 million ten-day take of Son of God earlier this year.

The Hunger Games: Mockingjay - Part 1 followed closely behind in fifth with an estimated $7.75 million. The third installment of Lionsgate's blockbuster franchise was down a solid 39 percent from last weekend. Mockingjay - Part 1 has grossed $289.23 million in 31 days, which leaves it just $10.77 million away from becoming the second release of 2014 to reach the $300 million domestic milestone.

In its first weekend of wide release Fox Searchlight's Wild took in an estimated $4.15 million to place in sixth. The critically acclaimed drama starring Reese Witherspoon claimed a per-location average of $3,911 from 1,061 locations. Wild has grossed $7.21 million in 19 days of release.

Daily Domestic Gross Wed, Jul. 6 2011

Wide (1000+)

#TitleWed, Jul. 6 2011LocationsAvg.TotalWks.Dist.
1Transformers: Dark of the Moon$10,332,429-23%4,08877$2,528$204,421,2871Paramount / DreamWorks
2Cars 2$3,654,951-4%4,1150$888$130,037,5492Disney
3Bad Teacher$2,292,626-8%3,0490$752$67,503,6402Sony / Columbia
4Larry Crowne$1,353,005-9%2,973--$455$18,938,3001Universal
5Monte Carlo$1,250,324-6%2,473--$506$11,162,8971Fox
6Mr. Popper's Penguins$1,062,2835%2,861-481$371$53,800,0913Fox
7Super 8$1,019,563-8%3,088-336$330$112,196,2504Paramount
8Green Lantern (2011)$932,181-13%3,280-234$284$105,625,8103Warner Bros.
9Bridesmaids$583,380-1%1,389-201$420$154,902,5858Universal
10X-Men: First Class$408,007-12%1,602-421$255$140,202,1855Fox
11Pirates of the Caribbean: On Stranger Tides$324,896-3%1,473-269$221$234,836,9687Disney
12The Hangover Part II$317,049-6%1,568-457$202$249,304,7066Warner Bros.
13Kung Fu Panda 2$290,6561%1,281-1246$227$157,859,4076Paramount / DreamWorks

Limited (100 — 999)

#TitleWed, Jul. 6 2011LocationsAvg.TotalWks.Dist.
1The Tree of Life$137,5511%22813$603$8,084,6066Fox Searchlight
2Rio (2011)$96,3622%308-36$313$140,765,86712Fox
3Beginners$63,3204%10835$586$2,631,0225Focus
4Thor$55,894-11%270-134$207$178,107,0569Paramount
5Fast Five$52,9050%302-41$175$208,468,30510Universal
6Water for Elephants$34,3945%234-58$147$58,128,66211Fox
7Judy Moody and the Not Bummer Summer$34,1098%221-670$154$14,032,0014Relativity Media
8Something Borrowed$22,8198%191-40$119$38,740,8659Warner Bros.
9Tyler Perry's Madea's Big Happy Family$20,148-8%14094$144$53,077,83711Lionsgate
10Rango$16,4572%117-39$141$123,239,77618Paramount
11The Lincoln Lawyer$12,066-5%138-51$87$57,831,52316Lionsgate

Platform (1 — 99)

#TitleWed, Jul. 6 2011LocationsAvg.TotalWks.Dist.
1Born to Be Wild 3D$70,51820%470$1,500$8,386,55913Warner Bros. / IMAX
2Delhi Belly$51,667-12%89--$581$812,1841UTV Communications
3Hubble 3D$31,9275%330$967$26,392,47268Warner Bros. / IMAX
4Insidious$8,3703%70-4$120$53,636,75114FilmDistrict
5A Better Life$8,3394%117$758$221,0032Summit
6Hoodwinked Too! Hood vs. Evil$8,168-3%68-46$120$10,079,85210Weinstein Company
7Source Code$6,0333%66-40$91$54,661,01914Summit
8Limitless$4,425-15%55-30$80$79,245,11916Relativity Media
9Submarine$4,4045%20-6$220$356,1915Weinstein Company
10Hanna$3,594-12%34-25$106$40,255,17313Focus
11Jane Eyre (2011)$2,999-13%26-25$115$11,219,60317Focus
12Diary of a Wimpy Kid: Rodrick Rules$2,9688%31-27$96$52,679,68315Fox
13Everything Must Go$2,07171%19-14$109$2,652,6258Roadside Attractions
14Win Win$1,251-38%18-14$70$10,148,96016Fox Searchlight
15The Conspirator$803-1%0----$11,505,31812Roadside Attractions
16Beautiful Boy$489-2%40$122$70,4445Anchor Bay Films
17The Art of Getting By$478-31%7-122$68$1,427,4313Fox Searchlight
1835 and Ticking$43461%21$217$80,1917Image Entertainment
19The Music Never Stopped$11756%53$23$251,18616Roadside Attractions