Grosses

'The Hobbit: The Battle of the Five Armies' Down Sharply from Wednesday, But Still #1 on Thursday with $9.96MDecember 19, 2014 12:55 PM

by Daniel Garris

Warner's The Hobbit: The Battle of the Five Armies took in $9.96 million on Thursday. The third and final chapter of Peter Jackson's The Hobbit trilogy was down a sharp 59 percent from Wednesday's performance. The large daily percentage decline on Thursday isn't the greatest initial sign going forward, though it should be noted that such a large percentage of Wednesday's reported gross coming from Tuesday night shows does inflate Thursday's percentage decrease a bit. In comparison, 2002's The Two Towers fell 47 percent on its first Thursday to gross $13.88 million. With a two-day start of $34.41 million, The Battle of the Five Armies is running 14 percent behind the $40.04 million take of The Two Towers. At its current pace, The Battle of the Five Armies appears headed for a five-day start in the neighborhood of $85 million.

Fox's Exodus: Gods and Kings held steady in second place with $1.22 million. The pricey Ridley Scott directed biblical epic starring Christian Bale was down 7 percent from Wednesday. Exodus: Gods and Kings placed in second for the week (behind The Battle of the Five Armies) with a seven-day start of $30.84 million. While that was on the low end of pre-release expectations, the film is off to an underwhelming start with its price tag in mind and has been displaying early signs of being significantly front-loaded for a December release.

The Hunger Games: Mockingjay - Part 1 took in $1.09 million to remain in third. The third installment of Lionsgate's blockbuster franchise increased 6 percent over Wednesday and was down a healthy 24 percent from last Thursday. Mockingjay - Part 1 placed in third for the week with $17.28 million. That represented a 38 percent decline from the previous frame and brings the film's four-week total to $281.48 million. Mockingjay - Part 1 is now $18.52 million away from becoming the second release of 2013 to reach the $300 million domestic milestone.

Penguins of Madagascar placed in fourth for the day with $0.502 million. The 3D computer animated film from Fox and DreamWorks Animation was up 9 percent from Wednesday and down only 2 percent from last Thursday. Penguins of Madagascar placed in fourth for the week with $9.11 million. That was down 30 percent from the previous week and brings the film's 23-day total to an underwhelming $60.65 million.

Paramount's Top Five continued to claim sixth place with $0.439 million. The critically acclaimed comedy starring and directed by Chris Rock was down 2 percent from Wednesday. Top Five rounded out the week's top five with a seven-day start of $8.89 million, which was on the low end of expectations. The film will be playing in 1,307 locations this weekend.

Daily Domestic Gross Fri, Jul. 15 2011

Wide (1000+)

#TitleFri, Jul. 15 2011LocationsAvg.TotalWks.Dist.
1Harry Potter and the Deathly Hallows: Part 2$91,071,119--4,375--$20,816$91,071,1191Warner Bros.
2Transformers: Dark of the Moon$6,314,78761%3,917-190$1,612$287,865,0393Paramount / DreamWorks
3Horrible Bosses$5,493,91192%3,13494$1,753$47,866,0502Warner Bros. / New Line
4Zookeeper$3,888,63279%3,4820$1,117$33,941,0982Sony / Columbia
5Winnie the Pooh$2,915,267--2,405--$1,212$2,915,2671Disney
6Cars 2$2,434,77135%3,249-741$749$159,416,9964Disney
7Bad Teacher$1,608,88472%2,659-303$605$84,914,0764Sony / Columbia
8Larry Crowne$800,56531%2,287-689$350$29,855,5753Universal
9Super 8$578,41222%1,459-833$396$120,895,3946Paramount
10Mr. Popper's Penguins$431,313-7%1,002-994$430$60,535,9745Fox
11Monte Carlo$423,032-22%1,169-1304$362$19,215,0553Fox

Limited (100 — 999)

#TitleFri, Jul. 15 2011LocationsAvg.TotalWks.Dist.
1Bridesmaids$505,76056%872-230$580$160,113,13510Universal
2Green Lantern (2011)$433,08615%973-1042$445$111,853,1195Warner Bros.
3X-Men: First Class$184,21427%470-377$392$143,004,4857Fox
4The Tree of Life$162,48760%235-2$691$9,626,2538Fox Searchlight
5The Hangover Part II$161,78233%455-380$356$251,538,9328Warner Bros.
6Pirates of the Caribbean: On Stranger Tides$144,5871%373-249$388$237,005,0669Disney
7Kung Fu Panda 2$139,7912%354-296$395$159,753,5658Paramount / DreamWorks
8Thor$110,30031%272-43$406$179,225,30711Paramount
9Beginners$109,600106%17015$645$3,609,4737Focus
10Rio (2011)$100,47027%241-31$417$141,709,77714Fox
11A Better Life$82,958158%21663$384$783,6984Summit
12Fast Five$62,55592%212-29$295$208,991,04512Universal
13Judy Moody and the Not Bummer Summer$47,728167%21443$223$14,273,6716Relativity Media
14Water for Elephants$28,76445%120-48$240$58,402,02713Fox
15Soul Surfer$28,709--126-34$228$43,798,33115Sony / TriStar

Platform (1 — 99)

#TitleFri, Jul. 15 2011LocationsAvg.TotalWks.Dist.
1Born to Be Wild 3D$64,907-6%480$1,352$9,058,45815Warner Bros. / IMAX
2Snow Flower and the Secret Fan$38,734--24--$1,614$38,7341Fox Searchlight
3Delhi Belly$32,94186%67-23$492$1,354,0173UTV Communications
4Hubble 3D$31,249-1%27-1$1,157$26,698,50170Warner Bros. / IMAX
5Something Borrowed$25,518110%74-39$345$38,906,02711Warner Bros.
6Tyler Perry's Madea's Big Happy Family$16,56317%87-25$190$53,272,67013Lionsgate
7Insidious$14,91514%66-15$226$53,793,29716FilmDistrict
8The Lincoln Lawyer$12,87557%72-34$179$57,952,47618Lionsgate
9Project Nim$12,718356%2218$578$51,5132Roadside Attractions
10Hoodwinked Too! Hood vs. Evil$3,205-38%19-23$169$10,129,69812Weinstein Company
11The Last Mountain$2,754440%52$551$96,1057Dada Films
12Submarine$2,445-15%14-5$175$392,5597Weinstein Company
13Everything Must Go$1,76433%12-5$147$2,674,06710Roadside Attractions
14The Conspirator$1,43290%10-5$143$11,517,96314Roadside Attractions
1535 and Ticking$1,00788%51$201$87,6659Image Entertainment
16Beautiful Boy$50735%1-2$507$75,0377Anchor Bay Films
17Chillar Party$110-39%4-3$28$5,7572UTV Communications