Grosses

'Ouija' Off To Respectable Start; 'John Wick' and 'St. Vincent' Look PromisingOctober 25, 2014 08:23 AM

by Phil Contrino

Saturday Update: Ouija is off to a respectable start. The horror flick is headed for a $20 million debut after snagging $8.3 million on Friday. Unlike most horror entries, Ouija should hold up reasonably well considering that it has opened before Halloween.

John Wick is on pace for $14 million after tallying $5.5 million on Friday. 

St. Vincent is on pace for $8.2 million after grossing $2.6 million on Friday.

Check back tomorrow for official studio weekend estimates.

Friday Update #2: Sources tell BoxOffice that Ouija is headed for $19 million-$20 million during its debut frame. Of course, horror films tend to pop late on Friday night, so we're not ruling out a surge that could put the fright flick above that range.

John Wick is off to a solid start with what's look like a $14 million debut frame. If word of mouth is strong among action aficionados, then Keanu Reeves' latest could post an even higher debut. This definitely marks a comeback for Reeves.

St. Vincent is set for as much as $10 million during its expansion weekend.

Check back tomorrow morning for updated projections and official Friday estimates. 

Friday Update #1: Universal's Ouija bowed to $911,000 last night. That's noticeably behind the $2.1 million start for Annabelle earlier this month, although that pic had some benefit in marketing with the aid of being a prequel to last year's horror blockbuster The Conjuring. Ouija's Thursday take is more in line with Carrie's $730,000 last October, which ultimately earned $16.1 million over opening weekend. Ouija's own native brand awareness could feasibly give it a boost as the weekend progresses.

Lionsgate reports that John Wick grabbed a healthy $870,000 from Thursday night shows in over 2,000 locations. That more than double A Walk Among the Tombstones' $430,000 Thursday night start in September, which went on to earn $12.8 million over opening weekend, as well as Brick Mansions' $400,000 ($9.5 million opening weekend). Strong buzz and critical reviews for the sleeper hit had been building in recent weeks, which could be a factor in last night's strong turnout, but the chances of a weekend close to $20 million now look even better.

Meanwhile, The Weinstein Company is sending St. Vincent into wide release today following its healthy start in limited play over the past couple of weeks.

More as it comes.

 

Daily Domestic Gross Fri, Jul. 15 2011

Wide (1000+)

#TitleFri, Jul. 15 2011LocationsAvg.TotalWks.Dist.
1Harry Potter and the Deathly Hallows: Part 2$91,071,119--4,375--$20,816$91,071,1191Warner Bros.
2Transformers: Dark of the Moon$6,314,78761%3,917-190$1,612$287,865,0393Paramount / DreamWorks
3Horrible Bosses$5,493,91192%3,13494$1,753$47,866,0502Warner Bros. / New Line
4Zookeeper$3,888,63279%3,4820$1,117$33,941,0982Sony / Columbia
5Winnie the Pooh$2,915,267--2,405--$1,212$2,915,2671Disney
6Cars 2$2,434,77135%3,249-741$749$159,416,9964Disney
7Bad Teacher$1,608,88472%2,659-303$605$84,914,0764Sony / Columbia
8Larry Crowne$800,56531%2,287-689$350$29,855,5753Universal
9Super 8$578,41222%1,459-833$396$120,895,3946Paramount
10Mr. Popper's Penguins$431,313-7%1,002-994$430$60,535,9745Fox
11Monte Carlo$423,032-22%1,169-1304$362$19,215,0553Fox

Limited (100 — 999)

#TitleFri, Jul. 15 2011LocationsAvg.TotalWks.Dist.
1Bridesmaids$505,76056%872-230$580$160,113,13510Universal
2Green Lantern (2011)$433,08615%973-1042$445$111,853,1195Warner Bros.
3X-Men: First Class$184,21427%470-377$392$143,004,4857Fox
4The Tree of Life$162,48760%235-2$691$9,626,2538Fox Searchlight
5The Hangover Part II$161,78233%455-380$356$251,538,9328Warner Bros.
6Pirates of the Caribbean: On Stranger Tides$144,5871%373-249$388$237,005,0669Disney
7Kung Fu Panda 2$139,7912%354-296$395$159,753,5658Paramount / DreamWorks
8Thor$110,30031%272-43$406$179,225,30711Paramount
9Beginners$109,600106%17015$645$3,609,4737Focus
10Rio (2011)$100,47027%241-31$417$141,709,77714Fox
11A Better Life$82,958158%21663$384$783,6984Summit
12Fast Five$62,55592%212-29$295$208,991,04512Universal
13Judy Moody and the Not Bummer Summer$47,728167%21443$223$14,273,6716Relativity Media
14Water for Elephants$28,76445%120-48$240$58,402,02713Fox
15Soul Surfer$28,709--126-34$228$43,798,33115Sony / TriStar

Platform (1 — 99)

#TitleFri, Jul. 15 2011LocationsAvg.TotalWks.Dist.
1Born to Be Wild 3D$64,907-6%480$1,352$9,058,45815Warner Bros. / IMAX
2Snow Flower and the Secret Fan$38,734--24--$1,614$38,7341Fox Searchlight
3Delhi Belly$32,94186%67-23$492$1,354,0173UTV Communications
4Hubble 3D$31,249-1%27-1$1,157$26,698,50170Warner Bros. / IMAX
5Something Borrowed$25,518110%74-39$345$38,906,02711Warner Bros.
6Tyler Perry's Madea's Big Happy Family$16,56317%87-25$190$53,272,67013Lionsgate
7Insidious$14,91514%66-15$226$53,793,29716FilmDistrict
8The Lincoln Lawyer$12,87557%72-34$179$57,952,47618Lionsgate
9Project Nim$12,718356%2218$578$51,5132Roadside Attractions
10Hoodwinked Too! Hood vs. Evil$3,205-38%19-23$169$10,129,69812Weinstein Company
11The Last Mountain$2,754440%52$551$96,1057Dada Films
12Submarine$2,445-15%14-5$175$392,5597Weinstein Company
13Everything Must Go$1,76433%12-5$147$2,674,06710Roadside Attractions
14The Conspirator$1,43290%10-5$143$11,517,96314Roadside Attractions
1535 and Ticking$1,00788%51$201$87,6659Image Entertainment
16Beautiful Boy$50735%1-2$507$75,0377Anchor Bay Films
17Chillar Party$110-39%4-3$28$5,7572UTV Communications