Grosses

'Home' Shocks with $15.6 Million Opening Day; 'Get Hard' Holds Its Own with $12.9 Million BowMarch 28, 2015 03:35 AM

by BoxOffice Staff

Please note that estimates from Sony and Open Road were unreported at the time of publishing.

Fox reports that DreamWorks' Home shocked with a huge $15.6 million opening day yesterday, easily distancing itself in first place. The first-day figure represents a 34 percent improvement over The Croods' first day two years ago ($11.65 million) and 95 percent stronger than last year's Mr. Peabody & Sherman ($8.02 million). Despite a generic title and DreamWorks' wavering reputation over the past few years, Home was able to capitalize on voice talent that appeals to young and old audiences alike with Jim Parsons, Rihanna, and Steve Martin taking center stage. While early word of mouth isn't much to write home about (68 percent audience score, 48 percent critic score), the minimal number of family options in theaters right now should help the flick enjoy a healthy lifespan. BoxOffice projects a stunning $58 million opening weekend.

Warner Bros. reports that Get Hard bowed to a strong $12.91 million in second place on Friday. The Will Ferrell-Kevin Hart comedy superstar team-up opened in line with the likes of The Other Guys ($13.1 million opening day), Blades of Glory ($12.4 million), and just 10 percent behind Ride Along ($14.4 million). With few successful comedies in the market over recent months, the teaming proved to be an irresistible one for Ferrell and Hart fans. Unfortunately, early word of mouth isn't positive: the film registered a lackluster "B" CinemaScore, while the Rotten Tomatoes audience has given it a disappointing 66 percent rating through Saturday morning (on top of critics' 33 percent). Even still, BoxOffice is projecting a hearty $34.5 million opening weekend.

The Divergent Series: Insurgent posted $6.85 million in third place yesterday, down 68 percent from its first day last Friday. That drop is slightly sharper than Divergent's 64 percent second Friday drop last year, and puts Insurgent at an eight-day total of $71.2 million (about 7.5 percent behind Divergent). BoxOffice projects $21.6 million for its sophomore frame.

Disney's Cinderella was off 50 percent from last Friday to $4.73 million yesterday. With $137.24 million in the bank domestically, the film is eyeing a third weekend total around $17.5 million.

Buzzy horror hit It Follows cracked the top five and pulled $1.4 million on Friday as it expanded into semi-wide release across 1,218 screens for an $1,160 per-theater average. That gives the flick $2.15 million in all so far. BoxOffice projects $4.5 million this weekend.

Daily Domestic Gross Fri, Jul. 22 2011

Wide (1000+)

#TitleFri, Jul. 22 2011LocationsAvg.TotalWks.Dist.
1Captain America: The First Avenger$25,700,189--3,715--$6,918$25,700,1891Paramount
2Harry Potter and the Deathly Hallows: Part 2$14,554,11530%4,3750$3,327$240,671,1842Warner Bros.
3Friends With Benefits$6,801,594--2,926--$2,325$6,801,5941Sony / Screen Gems
4Horrible Bosses$3,703,21448%3,104-30$1,193$74,385,5983Warner Bros. / New Line
5Transformers: Dark of the Moon$3,579,71440%3,375-542$1,061$317,369,1644Paramount / DreamWorks
6Zookeeper$2,860,92736%3,215-267$890$50,556,2583Sony / Columbia
7Cars 2$1,702,17820%2,668-581$638$172,421,6165Disney
8Winnie the Pooh$1,593,85937%2,4050$663$14,026,1102Disney
9Bad Teacher$855,8817%2,034-625$421$92,610,6445Sony / Columbia
10Larry Crowne$320,850-20%1,035-1252$310$33,628,7804Universal

Limited (100 — 999)

#TitleFri, Jul. 22 2011LocationsAvg.TotalWks.Dist.
1Bridesmaids$414,78534%680-192$610$162,921,67011Universal
2Mr. Popper's Penguins$304,4231%591-411$515$62,870,1756Fox
3Super 8$237,144-22%658-801$360$123,712,2047Paramount
4The Tree of Life$154,86944%230-5$673$10,637,4469Fox Searchlight
5Monte Carlo$153,765-50%360-809$427$21,450,3804Fox
6Green Lantern (2011)$120,869-36%421-552$287$113,659,4666Warner Bros.
7Beginners$110,09870%157-13$701$4,292,3118Focus
8X-Men: First Class$108,7277%295-175$369$143,971,0458Fox
9Thor$100,66535%236-36$427$179,893,85312Paramount
10Kung Fu Panda 2$98,187-2%250-104$393$160,556,7899Paramount / DreamWorks
11The Hangover Part II$96,70639%275-180$352$252,257,4239Warner Bros.
12Rio (2011)$94,316-2%210-31$449$142,369,65715Fox
13A Better Life$54,43435%182-34$299$1,253,0185Summit
14Judy Moody and the Not Bummer Summer$48,52419%190-24$255$14,572,2527Relativity Media
15Fast Five$47,85041%174-38$275$209,323,97513Universal

Platform (1 — 99)

#TitleFri, Jul. 22 2011LocationsAvg.TotalWks.Dist.
1Born to Be Wild 3D$75,523-16%480$1,573$9,547,82116Warner Bros. / IMAX
2Snow Flower and the Secret Fan$57,610209%6137$944$268,4102Fox Searchlight
3Singham$46,206--50--$924$46,2061Reliance Big Pictures
4Hubble 3D$37,11313%270$1,375$26,935,78571Warner Bros. / IMAX
5Sarah's Key$30,754--5--$6,151$30,7541Weinstein Company
6Another Earth$22,379--4--$5,595$22,3791Fox Searchlight
7Water for Elephants$21,98525%91-29$242$58,549,89814Fox
8Project Nim$14,34030%19-3$755$135,4223Roadside Attractions
9A Little Help$12,295--24--$512$12,2951Freestyle Releasing
10Insidious$11,96746%59-7$203$53,873,84917FilmDistrict
11Delhi Belly$10,9339%25-42$437$1,476,7514UTV Communications
12Something Borrowed$10,251-2%47-27$218$39,007,11512Warner Bros.
13Submarine$5,019128%184$279$410,5478Weinstein Company
14Everything Must Go$2,042119%9-3$227$2,682,80911Roadside Attractions
15The Conspirator$1,837106%100$184$11,525,55715Roadside Attractions
16The Last Mountain$1,244--3-2$415$102,6788Dada Films
17Queen of the Sun: What are the Bees Telling Us?$5003%2--$250$227,06645Collective Eye
1835 and Ticking$312-35%3-2$104$92,26610Image Entertainment
19Double Dhamaal$126--2--$63$542,9785Reliance Big Pictures
20The Music Never Stopped$100--4--$25$255,68019Roadside Attractions