Grosses

'San Andreas' Demolishes Expectations with $54.6M Debut; 'Aloha' Arrives with Weak $9.7M Sixth Place StartJune 01, 2015 12:40 PM

by Daniel Garris

Warner's San Andreas demolished expectations in a big way this weekend with a first place start of $54.59 million. The Dwayne Johnson led disaster film proved to be critic proof this weekend and no doubt received an added boost from Johnson's growing fanbase after the recent break-out success of Furious 7. The opening weekend performance of San Andreas was especially impressive when considering the relatively low levels of online buzz the film displayed in the weeks leading up to its release. In addition to outpacing expectations in a big way, San Andreas opened 83 percent stronger than the $29.80 million start of last year's Hercules and just 18 percent below the $66.41 million opening of 2013's World War Z.

San Andreas opened with $18.15 million on Friday (which included an estimated $3.1 million from Thursday evening shows), increased a surprisingly strong 13 percent on Saturday to take in $20.51 million and declined just 22 percent on Sunday to gross $15.93 million. That placed the film's opening weekend to Friday ratio at 3.01 to 1. That is a very encouraging early sign going forward, as is the film's A- rating on CinemaScore (which suggests that the film is going over much better with moviegoers than with critics). However, competition will be especially fierce throughout the month of June, especially from Universal's Jurassic World.

The audience breakdown for San Andreas was nearly evenly split between genders (51 percent female, 49 percent male) and skewed heavily towards moviegoers over the age of 25 (70 percent).

Pitch Perfect 2 placed in a distant second this weekend with $14.82 million. Universal's successful musical comedy sequel starring Anna Kendrick was down a sharp 52 percent from last weekend's three-day frame. While Pitch Perfect 2 continues to be quite front-loaded, the film is still outpacing expectations in a big way with a 17-day take of $147.52 million. That places the film 30 percent ahead of the $113.70 million 17-day take of last year's Neighbors. Pitch Perfect 2 could experience another sizable decline next weekend with both Fox's Spy and Focus's Insidious: Chapter 3 entering the marketplace.

On the heels of last weekend's already lackluster start, Disney's Tomorrowland was down two spots and a troubling 57 percent this weekend to place in third with $14.30 million. Mixed word of mouth and the break-out performance of San Andreas both clearly took a toll on Tomorrowland this weekend. The pricy Brad Bird directed sci-fi film starring George Clooney has grossed $63.69 million in ten days of release. Tomorrowland is currently running 13 percent behind the $73.10 million ten-day start of 2011's Super 8 and will need to stabilize very soon if it is to eventually reach the $100 million domestic mark.

Warner's Mad Max: Fury Road followed closely behind in fourth with $14.18 million. The critically acclaimed action film starring Tom Hardy and Charlize Theron was down 42 percent, which represented a solid hold given the added presence of San Andreas this weekend. Mad Max: Fury Road continues to perform on the high end of expectations with a 17-day take of $116.47 million. That places the film 7 percent ahead of the $108.45 million 17-day gross of 2012's Prometheus.

Avengers: Age of Ultron rounded out the weekend's top five with $11.40 million. The blockbuster superhero sequel from Disney and Marvel fell 47 percent from last weekend. Avengers: Age of Ultron has grossed $427.55 million through 31 days of release. The film surpassed the $424.67 million final gross of 2013's The Hunger Games: Catching Fire this weekend to move into tenth place on the all-time unadjusted domestic chart.

Meanwhile, Sony's Aloha was off to a very soft start this weekend with a sixth place take of just $9.67 million. The Cameron Crowe directed film starring Bradley Cooper, Emma Stone and Rachel McAdams opened below its already scaled back expectations. Unlike San Andreas, which was able to use Johnson's recent success with Furious 7 to its advantage, Aloha was unable to see any type of boost from Cooper's recent success with American Sniper. The one saving grace for Aloha is that the film carried a modest reported production budget of $37 million. Aloha opened 14 percent below the $11.24 million three-day start of 2009's All About Steve.

Aloha started out with $3.49 million on Friday (which included an estimated $0.50 million from Thursday evening shows), increased 6 percent on Saturday to take in $3.69 million and declined 32.5 percent on Sunday to gross $2.49 million. That gave the film an opening weekend to Friday ratio at 2.77 to 1. While a number of Crowe's previous efforts have been able to display very strong holding power, Aloha will have an uphill battle ahead of it given a soft B- rating on CinemaScore, poor critical reviews and the amount of competition it will face throughout June. The audience breakdown for the film skewed towards female moviegoers (64 percent) and towards moviegoers over the age of 30 (57 percent).

Fox's Poltergeist placed in seventh this weekend with $8.06 million. The PG-13 horror remake was down a very sharp 64 percent from last weekend. Poltergeist has grossed $38.53 million in ten days. That is towards the lower end of pre-release expectations and places the film 7 percent behind the $41.53 million ten-day take of 2013's Evil Dead.

Daily Domestic Gross Sat, Jul. 23 2011

Wide (1000+)

#TitleSat, Jul. 23 2011LocationsAvg.TotalWks.Dist.
1Captain America: The First Avenger$21,943,393-15%3,715--$5,907$47,643,5821Paramount
2Harry Potter and the Deathly Hallows: Part 2$18,263,53225%4,3750$4,175$258,934,7162Warner Bros.
3Friends With Benefits$6,618,563-3%2,926--$2,262$13,420,1571Sony / Screen Gems
4Transformers: Dark of the Moon$4,839,70835%3,375-542$1,434$322,208,8724Paramount / DreamWorks
5Horrible Bosses$4,759,01229%3,104-30$1,533$79,144,6103Warner Bros. / New Line
6Zookeeper$3,448,00421%3,215-267$1,072$54,004,2623Sony / Columbia
7Cars 2$2,292,97335%2,668-581$859$174,714,5895Disney
8Winnie the Pooh$2,010,16326%2,4050$836$16,036,2732Disney
9Bad Teacher$1,058,50124%2,034-625$520$93,669,1455Sony / Columbia
10Larry Crowne$434,70035%1,035-1252$420$34,063,4804Universal

Limited (100 — 999)

#TitleSat, Jul. 23 2011LocationsAvg.TotalWks.Dist.
1Bridesmaids$554,20034%680-192$815$163,475,87011Universal
2Mr. Popper's Penguins$376,23824%591-411$637$63,246,4136Fox
3Super 8$317,62834%658-801$483$124,029,8327Paramount
4The Tree of Life$232,03950%230-5$1,009$10,869,4859Fox Searchlight
5Beginners$191,36374%157-13$1,219$4,483,6748Focus
6Monte Carlo$183,33619%360-809$509$21,633,7164Fox
7Green Lantern (2011)$159,63532%421-552$379$113,819,1016Warner Bros.
8X-Men: First Class$138,54527%295-175$470$144,109,5908Fox
9Thor$135,92335%236-36$576$180,029,77612Paramount
10The Hangover Part II$126,19230%275-180$459$252,383,6159Warner Bros.
11Kung Fu Panda 2$125,68028%250-104$503$160,682,4699Paramount / DreamWorks
12Rio (2011)$119,52527%210-31$569$142,489,18215Fox
13A Better Life$90,76867%182-34$499$1,343,7865Summit
14Fast Five$67,86042%174-38$390$209,391,83513Universal
15Judy Moody and the Not Bummer Summer$51,0445%190-24$269$14,623,2967Relativity Media

Platform (1 — 99)

#TitleSat, Jul. 23 2011LocationsAvg.TotalWks.Dist.
1Born to Be Wild 3D$99,94232%480$2,082$9,647,76316Warner Bros. / IMAX
2Snow Flower and the Secret Fan$81,80142%6137$1,341$350,2112Fox Searchlight
3Singham$67,92747%50--$1,359$114,1331Reliance Big Pictures
4Hubble 3D$49,33733%270$1,827$26,985,12271Warner Bros. / IMAX
5Sarah's Key$46,56851%5--$9,314$77,3221Weinstein Company
6Another Earth$30,83438%4--$7,709$53,2131Fox Searchlight
7Water for Elephants$26,86622%91-29$295$58,576,76414Fox
8Project Nim$20,56443%19-3$1,082$155,9863Roadside Attractions
9A Little Help$19,30957%24--$805$31,6041Freestyle Releasing
10Delhi Belly$15,09038%25-42$604$1,491,8414UTV Communications
11Insidious$14,54022%59-7$246$53,888,38917FilmDistrict
12Something Borrowed$10,9757%47-27$234$39,018,09012Warner Bros.
13Submarine$9,55890%184$531$420,1058Weinstein Company
14The Conspirator$2,26523%100$227$11,527,82215Roadside Attractions
15Everything Must Go$2,24210%9-3$249$2,685,05111Roadside Attractions
16The Last Mountain$1,44216%3-2$481$104,1208Dada Films
17Queen of the Sun: What are the Bees Telling Us?$5071%2--$254$227,57345Collective Eye
1835 and Ticking$36818%3-2$123$92,63410Image Entertainment
19Double Dhamaal$22679%2--$113$543,2045Reliance Big Pictures
20The Music Never Stopped$93-7%4--$23$255,77319Roadside Attractions