Grosses

'The Hobbit: The Battle of the Five Armies' Down Sharply from Wednesday, But Still #1 on Thursday with $9.96MDecember 19, 2014 12:55 PM

by Daniel Garris

Warner's The Hobbit: The Battle of the Five Armies took in $9.96 million on Thursday. The third and final chapter of Peter Jackson's The Hobbit trilogy was down a sharp 59 percent from Wednesday's performance. The large daily percentage decline on Thursday isn't the greatest initial sign going forward, though it should be noted that such a large percentage of Wednesday's reported gross coming from Tuesday night shows does inflate Thursday's percentage decrease a bit. In comparison, 2002's The Two Towers fell 47 percent on its first Thursday to gross $13.88 million. With a two-day start of $34.41 million, The Battle of the Five Armies is running 14 percent behind the $40.04 million take of The Two Towers. At its current pace, The Battle of the Five Armies appears headed for a five-day start in the neighborhood of $85 million.

Fox's Exodus: Gods and Kings held steady in second place with $1.22 million. The pricey Ridley Scott directed biblical epic starring Christian Bale was down 7 percent from Wednesday. Exodus: Gods and Kings placed in second for the week (behind The Battle of the Five Armies) with a seven-day start of $30.84 million. While that was on the low end of pre-release expectations, the film is off to an underwhelming start with its price tag in mind and has been displaying early signs of being significantly front-loaded for a December release.

The Hunger Games: Mockingjay - Part 1 took in $1.09 million to remain in third. The third installment of Lionsgate's blockbuster franchise increased 6 percent over Wednesday and was down a healthy 24 percent from last Thursday. Mockingjay - Part 1 placed in third for the week with $17.28 million. That represented a 38 percent decline from the previous frame and brings the film's four-week total to $281.48 million. Mockingjay - Part 1 is now $18.52 million away from becoming the second release of 2013 to reach the $300 million domestic milestone.

Penguins of Madagascar placed in fourth for the day with $0.502 million. The 3D computer animated film from Fox and DreamWorks Animation was up 9 percent from Wednesday and down only 2 percent from last Thursday. Penguins of Madagascar placed in fourth for the week with $9.11 million. That was down 30 percent from the previous week and brings the film's 23-day total to an underwhelming $60.65 million.

Paramount's Top Five continued to claim sixth place with $0.439 million. The critically acclaimed comedy starring and directed by Chris Rock was down 2 percent from Wednesday. Top Five rounded out the week's top five with a seven-day start of $8.89 million, which was on the low end of expectations. The film will be playing in 1,307 locations this weekend.

Daily Domestic Gross Thu, Aug. 11 2011

Wide (1000+)

#TitleThu, Aug. 11 2011LocationsAvg.TotalWks.Dist.
1The Help$4,333,909-22%2,511--$1,726$9,873,8260Disney / DreamWorks
2Rise of the Planet of the Apes$4,329,199-12%3,648--$1,187$77,375,9191Fox
3The Smurfs$2,474,724-17%3,3950$729$88,045,6602Sony / Columbia
4Harry Potter and the Deathly Hallows: Part 2$1,522,004-8%3,175-970$479$350,085,9414Warner Bros.
5Captain America: The First Avenger$1,390,483-8%3,620-95$384$149,760,2063Paramount
6Cowboys & Aliens$1,332,670-9%3,7544$355$73,862,7102Universal
7Crazy, Stupid, Love$1,258,251-14%3,0200$417$48,472,2962Warner Bros.
8The Change-Up$1,150,635-14%2,913--$395$19,532,2051Universal
9Friends With Benefits$528,509-12%2,240-686$236$51,232,8823Sony / Screen Gems
10Horrible Bosses$488,315-14%2,025-485$241$107,564,6465Warner Bros. / New Line
11Transformers: Dark of the Moon$356,139-5%1,854-750$192$345,884,1686Paramount / DreamWorks
12Zookeeper$240,701-9%1,458-960$165$74,797,4355Sony / Columbia

Limited (100 — 999)

#TitleThu, Aug. 11 2011LocationsAvg.TotalWks.Dist.
1Cars 2$153,750-10%773-990$199$185,536,6567Disney
2Winnie the Pooh$96,734-9%615-1017$157$24,908,0644Disney
3Kung Fu Panda 2$89,022-9%290-29$307$163,082,53111Paramount / DreamWorks
4Bridesmaids$69,190-5%374-110$185$166,809,37513Universal
5Mr. Popper's Penguins$68,8820%327-85$211$65,707,4358Fox
6X-Men: First Class$50,2618%235-19$214$145,500,73710Fox
7The Hangover Part II$37,844-9%303-43$125$253,759,62811Warner Bros.
8Bad Teacher$37,494-6%314-451$119$97,697,5947Sony / Columbia
9The Tree of Life$34,254-9%170-26$201$12,313,59711Fox Searchlight
10Super 8$21,055-8%174-151$121$125,411,7859Paramount
11Monte Carlo$19,594-1%141-27$139$22,602,0766Fox
12Rio (2011)$19,593-8%139-35$141$143,408,67317Fox
13Snow Flower and the Secret Fan$19,115-18%11623$165$1,113,8094Fox Searchlight
14Beginners$18,4462%126-21$146$5,425,11510Focus
15Thor$16,7200%141-49$119$180,897,79214Paramount
16Larry Crowne$14,885-13%229-106$65$35,473,0156Universal
17Green Lantern (2011)$12,810-2%108-27$119$114,631,2018Warner Bros.

Platform (1 — 99)

#TitleThu, Aug. 11 2011LocationsAvg.TotalWks.Dist.
1Born to Be Wild 3D$73,138-8%490$1,493$11,085,02818Warner Bros. / IMAX
2Sarah's Key$51,045-16%6734$762$1,537,9293Weinstein Company
3The Devil's Double$20,495-11%3328$621$438,5312Lionsgate
4Another Earth$18,309-1%5535$333$534,6413Fox Searchlight
5Attack the Block$11,361-12%80$1,420$346,1362Sony / Screen Gems
6The Future$8,705-6%1817$484$170,8572Roadside Attractions
7Fast Five$7,740-6%86-39$90$209,837,67515Universal
8Judy Moody and the Not Bummer Summer$5,940-23%88-73$68$14,988,1369Relativity Media
9Project Nim$3,50617%210$167$284,5885Roadside Attractions
10A Better Life$3,32717%74-34$45$1,680,5457Summit
11Gun Hill Road$3,084-18%3--$1,028$52,0271Motion Film Group
12Insidious$1,59916%26-15$62$53,972,68519FilmDistrict
13Submarine$1,206-21%10-9$121$463,50610Weinstein Company
14Queen of the Sun: What are the Bees Telling Us?$72811%3--$243$235,33047Collective Eye
15Everything Must Go$42038%80$53$2,701,35113Roadside Attractions
16The Conspirator$63-72%2--$32$11,532,59717Roadside Attractions
17Delhi Belly$58-81%6-1$10$1,532,5946UTV Communications