Grosses

'The Hobbit: The Battle of the Five Armies' Down Sharply from Wednesday, But Still #1 on Thursday with $9.96MDecember 19, 2014 12:55 PM

by Daniel Garris

Warner's The Hobbit: The Battle of the Five Armies took in $9.96 million on Thursday. The third and final chapter of Peter Jackson's The Hobbit trilogy was down a sharp 59 percent from Wednesday's performance. The large daily percentage decline on Thursday isn't the greatest initial sign going forward, though it should be noted that such a large percentage of Wednesday's reported gross coming from Tuesday night shows does inflate Thursday's percentage decrease a bit. In comparison, 2002's The Two Towers fell 47 percent on its first Thursday to gross $13.88 million. With a two-day start of $34.41 million, The Battle of the Five Armies is running 14 percent behind the $40.04 million take of The Two Towers. At its current pace, The Battle of the Five Armies appears headed for a five-day start in the neighborhood of $85 million.

Fox's Exodus: Gods and Kings held steady in second place with $1.22 million. The pricey Ridley Scott directed biblical epic starring Christian Bale was down 7 percent from Wednesday. Exodus: Gods and Kings placed in second for the week (behind The Battle of the Five Armies) with a seven-day start of $30.84 million. While that was on the low end of pre-release expectations, the film is off to an underwhelming start with its price tag in mind and has been displaying early signs of being significantly front-loaded for a December release.

The Hunger Games: Mockingjay - Part 1 took in $1.09 million to remain in third. The third installment of Lionsgate's blockbuster franchise increased 6 percent over Wednesday and was down a healthy 24 percent from last Thursday. Mockingjay - Part 1 placed in third for the week with $17.28 million. That represented a 38 percent decline from the previous frame and brings the film's four-week total to $281.48 million. Mockingjay - Part 1 is now $18.52 million away from becoming the second release of 2013 to reach the $300 million domestic milestone.

Penguins of Madagascar placed in fourth for the day with $0.502 million. The 3D computer animated film from Fox and DreamWorks Animation was up 9 percent from Wednesday and down only 2 percent from last Thursday. Penguins of Madagascar placed in fourth for the week with $9.11 million. That was down 30 percent from the previous week and brings the film's 23-day total to an underwhelming $60.65 million.

Paramount's Top Five continued to claim sixth place with $0.439 million. The critically acclaimed comedy starring and directed by Chris Rock was down 2 percent from Wednesday. Top Five rounded out the week's top five with a seven-day start of $8.89 million, which was on the low end of expectations. The film will be playing in 1,307 locations this weekend.

Daily Domestic Gross Wed, Aug. 17 2011

Wide (1000+)

#TitleWed, Aug. 17 2011LocationsAvg.TotalWks.Dist.
1The Help$3,564,041-19%2,53423$1,406$47,752,6931Disney / DreamWorks
2Rise of the Planet of the Apes$2,614,742-27%3,69143$708$114,955,5642Fox
3The Smurfs$1,610,657-35%3,42732$470$108,155,5173Sony / Columbia
4Final Destination 5$1,418,082-30%3,155--$449$23,335,7691Warner Bros. / New Line
530 Minutes or Less$1,285,975-31%2,888--$445$18,316,0651Sony / Columbia
6Harry Potter and the Deathly Hallows: Part 2$927,487-19%2,414-761$384$360,565,2655Warner Bros.
7Crazy, Stupid, Love$879,165-24%2,635-385$334$58,608,4183Warner Bros.
8Captain America: The First Avenger$810,269-23%2,835-785$286$159,822,0304Paramount
9Cowboys & Aliens$795,025-23%3,310-444$240$84,455,0253Universal
10The Change-Up$728,250-28%2,9130$250$28,431,6552Universal
11Glee: The 3D Concert Movie$541,616-31%2,040--$265$8,130,2821Fox
12Horrible Bosses$306,073-14%1,338-687$229$110,999,4906Warner Bros. / New Line
13Friends With Benefits$252,806-23%1,294-946$195$53,938,6074Sony / Screen Gems

Limited (100 — 999)

#TitleWed, Aug. 17 2011LocationsAvg.TotalWks.Dist.
1Transformers: Dark of the Moon$152,568-17%886-968$172$347,776,7857Paramount / DreamWorks
2Zookeeper$123,363-25%748-710$165$76,243,5546Sony / Columbia
3Cars 2$83,802-25%494-279$170$186,509,6038Disney
4Sarah's Key$63,316-19%10134$627$2,235,0614Weinstein Company
5Mr. Popper's Penguins$56,520-9%294-33$192$66,269,7959Fox
6Kung Fu Panda 2$51,790-21%252-38$206$163,607,01912Paramount / DreamWorks
7Green Lantern (2011)$51,419-23%242134$212$115,215,5929Warner Bros.
8Bridesmaids$51,335-10%285-89$180$167,329,46514Universal
9X-Men: First Class$28,236-19%183-52$154$145,780,40011Fox
10Bad Teacher$25,612-6%149-165$172$97,976,3938Sony / Columbia
11The Hangover Part II$24,275-12%232-71$105$254,019,32912Warner Bros.
12The Tree of Life$22,592-14%118-52$191$12,546,84912Fox Searchlight
13Super 8$17,176-9%108-66$159$125,573,33310Paramount
14Snow Flower and the Secret Fan$14,841-18%104-12$143$1,244,4115Fox Searchlight
15Beginners$13,097-20%103-23$127$5,569,68411Focus
16Monte Carlo$12,678-17%124-17$102$22,731,1247Fox
17Larry Crowne$10,7700%166-63$65$35,597,4957Universal

Platform (1 — 99)

#TitleWed, Aug. 17 2011LocationsAvg.TotalWks.Dist.
1Born to Be Wild 3D$63,7390%490$1,301$11,507,85719Warner Bros. / IMAX
2The Devil's Double$35,968-16%8956$404$818,8083Lionsgate
3Aarakshan$24,519-30%91--$269$425,4541Reliance Big Pictures
4Another Earth$22,177-8%8227$270$769,5934Fox Searchlight
5Attack the Block$16,817-7%4032$420$505,8083Sony / Screen Gems
6Rio (2011)$9,376-25%99-40$95$143,510,47918Fox
7The Future$8,148-21%202$407$263,0553Roadside Attractions
8Thor$7,773-9%81-60$96$180,977,07315Paramount
9Project Nim$3,267-16%18-3$182$318,5946Roadside Attractions
10A Better Life$2,723-20%51-23$53$1,706,3368Summit
11Judy Moody and the Not Bummer Summer$1,480-71%55-33$27$15,012,02410Relativity Media
12The Last Mountain$572-51%5--$114$122,49711Dada Films
13Insidious$432-29%13-13$33$53,979,61520FilmDistrict
14Everything Must Go$2387%3-5$79$2,703,19314Roadside Attractions
15Submarine$130-42%7-3$19$467,42111Weinstein Company
16The Conspirator$122-12%2-2$61$11,533,81918Roadside Attractions