Grosses

'No Good Deed' Leads with $24.5M; 'Dolphin Tale 2' #2 with $16.55M; 'Guardians of the Galaxy' Surpasses $300M MilestoneSeptember 14, 2014 08:33 AM

by Daniel Garris

Sony's No Good Deed debuted in first place this weekend with an estimated $24.5 million. The low-budget thriller starring Idris Elba and Taraji P. Henson exceeded its rising expectations heading into the weekend. Much of the film's success was due to the drawing power of Elba and Henson. No Good Deed was also helped out by the fairly empty marketplace this weekend and Screen Gems has had a strong history with thrillers in the past. The film's opening weekend performance was similar to the $23.45 million start of I Can Do Bad All By Myself back in September of 2009.

No Good Deed opened with $8.83 million on Friday, increased 11 percent on Saturday to take in $9.8 million and is estimated to decline 40 percent on Sunday to gross $5.88 million. That places the film's estimated opening weekend to Friday ratio at 2.77 to 1. The audience breakdown for the film skewed towards female moviegoers (60 percent) and towards moviegoers 30 years and older (59 percent). No Good Deed received a B+ rating on CinemaScore, which is very solid for a thriller.

Dolphin Tale 2 opened in second place with an estimated $16.55 million. The family film sequel from Warner Bros. opened towards the lower end of pre-release expectations and a respectable 14 percent below the $19.15 million start of Dolphin Tale back in September of 2011. Dolphin Tale 2 was helped out by solid critical reviews and by the recent lack of family fare in the marketplace.

Dolphin Tale 2 grossed $4.26 million on Friday, increased a healthy 75 percent on Saturday to gross $7.45 million and is estimated to fall 35 percent on Sunday to take in $4.84 million. That places the estimated opening weekend to Friday ratio for the film at 3.88 to 1. The audience breakdown for the film skewed towards female moviegoers (63 percent) and moviegoers over the age of 25 (56 percent). Like its predecessor (which registered a total gross to opening weekend ratio of 3.77 to 1), Dolphin Tale 2 will hope to hold up well going forward. The film's strong A rating on CinemaScore is an encouraging early sign.

After leading the box office for each of the past three weekends, Guardians of the Galaxy was down two spots to place in third with an estimated $8.04 million. In the process, the blockbuster sci-fi superhero adaptation from Disney and Marvel surpassed the $300 million domestic mark this weekend; making it the first release of 2014 to do so. The 45-day total for the film stands at $305.93 million. Guardians of the Galaxy held up very nicely this weekend, as it was down just 22 percent from last weekend.

Paramount's Teenage Mutant Ninja Turtles placed in fourth with an estimated $4.8 million. The blockbuster franchise re-launch was down a healthy 26 percent from last weekend. Teenage Mutant Ninja Turtles continues to exceed expectations in a big way with a 38-day take of $181.04 million.

Fox Searchlight's The Drop was off to a surprisingly strong sixth place start with an estimated $4.2 million. The fairly last minute decision to open The Drop in moderate release paid off, as the crime drama starring Tom Hardy, Noomi Rapace and the late James Gandolfini earned a very solid per-location average of $5,315 from 809 locations. The Drop opened with $1.46 million on Friday, increased 20.5 percent on Saturday to take in $1.76 million and is estimated to decline 44 percent on Sunday to gross $0.98 million. That places the film's estimated opening weekend to Friday ratio at 2.88 to 1.

Holdovers Let's Be Cops and If I Stay claimed fourth and sixth place with respective estimated takes of $4.3 million and $4.05 million. Fox's Let's Be Cops was down only 23 percent from last weekend, while Warner's If I Stay was down a healthy 27 percent. Both films continue to perform well, especially with their low production costs in mind. Respective total grosses stand at $72.97 million for Let's Be Cops in 33 days and at $44.94 million for If I Stay in 24 days.

On the platform front, Roadside's The Skeleton Twins was off to a very solid start this weekend with an estimated $0.411 million from 15 locations. That gave the comedy drama starring Bill Hader and Kristen Wiig a per-location average of $27,384 for the frame. The Skeleton Twins is scheduled to receive a major expansion on September 26.

Daily Domestic Gross Wed, Aug. 17 2011

Wide (1000+)

#TitleWed, Aug. 17 2011LocationsAvg.TotalWks.Dist.
1The Help$3,564,041-19%2,53423$1,406$47,752,6931Disney / DreamWorks
2Rise of the Planet of the Apes$2,614,742-27%3,69143$708$114,955,5642Fox
3The Smurfs$1,610,657-35%3,42732$470$108,155,5173Sony / Columbia
4Final Destination 5$1,418,082-30%3,155--$449$23,335,7691Warner Bros. / New Line
530 Minutes or Less$1,285,975-31%2,888--$445$18,316,0651Sony / Columbia
6Harry Potter and the Deathly Hallows: Part 2$927,487-19%2,414-761$384$360,565,2655Warner Bros.
7Crazy, Stupid, Love$879,165-24%2,635-385$334$58,608,4183Warner Bros.
8Captain America: The First Avenger$810,269-23%2,835-785$286$159,822,0304Paramount
9Cowboys & Aliens$795,025-23%3,310-444$240$84,455,0253Universal
10The Change-Up$728,250-28%2,9130$250$28,431,6552Universal
11Glee: The 3D Concert Movie$541,616-31%2,040--$265$8,130,2821Fox
12Horrible Bosses$306,073-14%1,338-687$229$110,999,4906Warner Bros. / New Line
13Friends With Benefits$252,806-23%1,294-946$195$53,938,6074Sony / Screen Gems

Limited (100 — 999)

#TitleWed, Aug. 17 2011LocationsAvg.TotalWks.Dist.
1Transformers: Dark of the Moon$152,568-17%886-968$172$347,776,7857Paramount / DreamWorks
2Zookeeper$123,363-25%748-710$165$76,243,5546Sony / Columbia
3Cars 2$83,802-25%494-279$170$186,509,6038Disney
4Sarah's Key$63,316-19%10134$627$2,235,0614Weinstein Company
5Mr. Popper's Penguins$56,520-9%294-33$192$66,269,7959Fox
6Kung Fu Panda 2$51,790-21%252-38$206$163,607,01912Paramount / DreamWorks
7Green Lantern$51,419-23%242134$212$115,215,5929Warner Bros.
8Bridesmaids$51,335-10%285-89$180$167,329,46514Universal
9X-Men: First Class$28,236-19%183-52$154$145,780,40011Fox
10Bad Teacher$25,612-6%149-165$172$97,976,3938Sony / Columbia
11The Hangover Part II$24,275-12%232-71$105$254,019,32912Warner Bros.
12The Tree of Life$22,592-14%118-52$191$12,546,84912Fox Searchlight
13Super 8$17,176-9%108-66$159$125,573,33310Paramount
14Snow Flower and the Secret Fan$14,841-18%104-12$143$1,244,4115Fox Searchlight
15Beginners$13,097-20%103-23$127$5,569,68411Focus
16Monte Carlo$12,678-17%124-17$102$22,731,1247Fox
17Larry Crowne$10,7700%166-63$65$35,597,4957Universal

Platform (1 — 99)

#TitleWed, Aug. 17 2011LocationsAvg.TotalWks.Dist.
1Born to Be Wild 3D$63,7390%490$1,301$11,507,85719Warner Bros. / IMAX
2The Devil's Double$35,968-16%8956$404$818,8083Lionsgate
3Aarakshan$24,519-30%91--$269$425,4541Reliance Big Pictures
4Another Earth$22,177-8%8227$270$769,5934Fox Searchlight
5Attack the Block$16,817-7%4032$420$505,8083Sony / Screen Gems
6Rio (2011)$9,376-25%99-40$95$143,510,47918Fox
7The Future$8,148-21%202$407$263,0553Roadside Attractions
8Thor$7,773-9%81-60$96$180,977,07315Paramount
9Project Nim$3,267-16%18-3$182$318,5946Roadside Attractions
10A Better Life$2,723-20%51-23$53$1,706,3368Summit
11Judy Moody and the Not Bummer Summer$1,480-71%55-33$27$15,012,02410Relativity Media
12The Last Mountain$572-51%5--$114$122,49711Dada Films
13Insidious$432-29%13-13$33$53,979,61520FilmDistrict
14Everything Must Go$2387%3-5$79$2,703,19314Roadside Attractions
15Submarine$130-42%7-3$19$467,42111Weinstein Company
16The Conspirator$122-12%2-2$61$11,533,81918Roadside Attractions