Grosses

'San Andreas' Demolishes Expectations with $54.6M Debut; 'Aloha' Arrives with Weak $9.7M Sixth Place StartJune 01, 2015 12:40 PM

by Daniel Garris

Warner's San Andreas demolished expectations in a big way this weekend with a first place start of $54.59 million. The Dwayne Johnson led disaster film proved to be critic proof this weekend and no doubt received an added boost from Johnson's growing fanbase after the recent break-out success of Furious 7. The opening weekend performance of San Andreas was especially impressive when considering the relatively low levels of online buzz the film displayed in the weeks leading up to its release. In addition to outpacing expectations in a big way, San Andreas opened 83 percent stronger than the $29.80 million start of last year's Hercules and just 18 percent below the $66.41 million opening of 2013's World War Z.

San Andreas opened with $18.15 million on Friday (which included an estimated $3.1 million from Thursday evening shows), increased a surprisingly strong 13 percent on Saturday to take in $20.51 million and declined just 22 percent on Sunday to gross $15.93 million. That placed the film's opening weekend to Friday ratio at 3.01 to 1. That is a very encouraging early sign going forward, as is the film's A- rating on CinemaScore (which suggests that the film is going over much better with moviegoers than with critics). However, competition will be especially fierce throughout the month of June, especially from Universal's Jurassic World.

The audience breakdown for San Andreas was nearly evenly split between genders (51 percent female, 49 percent male) and skewed heavily towards moviegoers over the age of 25 (70 percent).

Pitch Perfect 2 placed in a distant second this weekend with $14.82 million. Universal's successful musical comedy sequel starring Anna Kendrick was down a sharp 52 percent from last weekend's three-day frame. While Pitch Perfect 2 continues to be quite front-loaded, the film is still outpacing expectations in a big way with a 17-day take of $147.52 million. That places the film 30 percent ahead of the $113.70 million 17-day take of last year's Neighbors. Pitch Perfect 2 could experience another sizable decline next weekend with both Fox's Spy and Focus's Insidious: Chapter 3 entering the marketplace.

On the heels of last weekend's already lackluster start, Disney's Tomorrowland was down two spots and a troubling 57 percent this weekend to place in third with $14.30 million. Mixed word of mouth and the break-out performance of San Andreas both clearly took a toll on Tomorrowland this weekend. The pricy Brad Bird directed sci-fi film starring George Clooney has grossed $63.69 million in ten days of release. Tomorrowland is currently running 13 percent behind the $73.10 million ten-day start of 2011's Super 8 and will need to stabilize very soon if it is to eventually reach the $100 million domestic mark.

Warner's Mad Max: Fury Road followed closely behind in fourth with $14.18 million. The critically acclaimed action film starring Tom Hardy and Charlize Theron was down 42 percent, which represented a solid hold given the added presence of San Andreas this weekend. Mad Max: Fury Road continues to perform on the high end of expectations with a 17-day take of $116.47 million. That places the film 7 percent ahead of the $108.45 million 17-day gross of 2012's Prometheus.

Avengers: Age of Ultron rounded out the weekend's top five with $11.40 million. The blockbuster superhero sequel from Disney and Marvel fell 47 percent from last weekend. Avengers: Age of Ultron has grossed $427.55 million through 31 days of release. The film surpassed the $424.67 million final gross of 2013's The Hunger Games: Catching Fire this weekend to move into tenth place on the all-time unadjusted domestic chart.

Meanwhile, Sony's Aloha was off to a very soft start this weekend with a sixth place take of just $9.67 million. The Cameron Crowe directed film starring Bradley Cooper, Emma Stone and Rachel McAdams opened below its already scaled back expectations. Unlike San Andreas, which was able to use Johnson's recent success with Furious 7 to its advantage, Aloha was unable to see any type of boost from Cooper's recent success with American Sniper. The one saving grace for Aloha is that the film carried a modest reported production budget of $37 million. Aloha opened 14 percent below the $11.24 million three-day start of 2009's All About Steve.

Aloha started out with $3.49 million on Friday (which included an estimated $0.50 million from Thursday evening shows), increased 6 percent on Saturday to take in $3.69 million and declined 32.5 percent on Sunday to gross $2.49 million. That gave the film an opening weekend to Friday ratio at 2.77 to 1. While a number of Crowe's previous efforts have been able to display very strong holding power, Aloha will have an uphill battle ahead of it given a soft B- rating on CinemaScore, poor critical reviews and the amount of competition it will face throughout June. The audience breakdown for the film skewed towards female moviegoers (64 percent) and towards moviegoers over the age of 30 (57 percent).

Fox's Poltergeist placed in seventh this weekend with $8.06 million. The PG-13 horror remake was down a very sharp 64 percent from last weekend. Poltergeist has grossed $38.53 million in ten days. That is towards the lower end of pre-release expectations and places the film 7 percent behind the $41.53 million ten-day take of 2013's Evil Dead.

Daily Domestic Gross Thu, Aug. 18 2011

Wide (1000+)

#TitleThu, Aug. 18 2011LocationsAvg.TotalWks.Dist.
1The Help$3,569,4770%2,53423$1,409$51,322,1701Disney / DreamWorks
2Rise of the Planet of the Apes$2,508,796-4%3,69143$680$117,464,3602Fox
3The Smurfs$1,588,988-1%3,42732$464$109,744,5053Sony / Columbia
4Final Destination 5$1,287,451-9%3,155--$408$24,623,2201Warner Bros. / New Line
530 Minutes or Less$1,145,763-11%2,888--$397$19,461,8281Sony / Columbia
6Harry Potter and the Deathly Hallows: Part 2$931,2240%2,414-761$386$361,496,4895Warner Bros.
7Crazy, Stupid, Love$861,187-2%2,635-385$327$59,469,6053Warner Bros.
8Cowboys & Aliens$827,5004%3,310-444$250$85,282,5253Universal
9Captain America: The First Avenger$810,0840%2,835-785$286$160,632,1144Paramount
10The Change-Up$713,685-2%2,9130$245$29,145,3402Universal
11Glee: The 3D Concert Movie$509,003-6%2,040--$250$8,639,2851Fox
12Horrible Bosses$296,156-3%1,338-687$221$111,295,6466Warner Bros. / New Line
13Friends With Benefits$239,868-5%1,294-946$185$54,178,4754Sony / Screen Gems

Limited (100 — 999)

#TitleThu, Aug. 18 2011LocationsAvg.TotalWks.Dist.
1Transformers: Dark of the Moon$156,9453%886-968$177$347,933,7307Paramount / DreamWorks
2Zookeeper$122,7500%748-710$164$76,366,3046Sony / Columbia
3Cars 2$93,63612%494-279$190$186,603,2398Disney
4Sarah's Key$67,7747%10134$671$2,302,8354Weinstein Company
5Mr. Popper's Penguins$54,867-3%294-33$187$66,324,6629Fox
6Kung Fu Panda 2$51,358-1%252-38$204$163,658,37712Paramount / DreamWorks
7Bridesmaids$51,2500%285-89$180$167,380,71514Universal
8Green Lantern (2011)$50,168-2%242134$207$115,265,7609Warner Bros.
9X-Men: First Class$27,734-2%183-52$152$145,808,13411Fox
10The Tree of Life$27,23721%118-52$231$12,574,08612Fox Searchlight
11Bad Teacher$25,8431%149-165$173$98,002,2368Sony / Columbia
12The Hangover Part II$23,647-3%232-71$102$254,042,97612Warner Bros.
13Snow Flower and the Secret Fan$18,76526%104-12$180$1,263,1765Fox Searchlight
14Super 8$16,440-4%108-66$152$125,589,77310Paramount
15Beginners$14,52411%103-23$141$5,584,20811Focus
16Monte Carlo$12,112-4%124-17$98$22,743,2367Fox
17Larry Crowne$10,7500%166-63$65$35,608,2457Universal

Platform (1 — 99)

#TitleThu, Aug. 18 2011LocationsAvg.TotalWks.Dist.
1Born to Be Wild 3D$59,921-6%490$1,223$11,567,77819Warner Bros. / IMAX
2The Devil's Double$34,020-5%8956$382$852,8283Lionsgate
3Another Earth$23,2035%8227$283$792,7964Fox Searchlight
4Aarakshan$15,256-38%91--$168$440,7101Reliance Big Pictures
5Attack the Block$15,134-10%4032$378$520,9423Sony / Screen Gems
6Rio (2011)$9,6783%99-40$98$143,520,15718Fox
7The Future$8,7557%202$438$271,8103Roadside Attractions
8Thor$7,335-6%81-60$91$180,984,40815Paramount
9Project Nim$4,01823%18-3$223$322,6126Roadside Attractions
10A Better Life$2,9579%51-23$58$1,709,2938Summit
11Judy Moody and the Not Bummer Summer$1,62610%55-33$30$15,013,65010Relativity Media
12Insidious$59137%13-13$45$53,980,20620FilmDistrict
13The Last Mountain$462-19%5--$92$122,95911Dada Films
14Submarine$18139%7-3$26$467,60211Weinstein Company
15The Conspirator$16939%20$85$11,533,98818Roadside Attractions
16Everything Must Go$124-48%3-5$41$2,703,31714Roadside Attractions
17Queen of the Sun: What are the Bees Telling Us?$40--1-2$40$236,64748Collective Eye