Grosses

'The Battle of the Five Armies' Marches to $89.1M in Five Days; 'Night at the Museum: Secret of the Tomb' ($17.1M) Outpaces 'Annie' ($15.9M) for SecondDecember 22, 2014 12:50 PM

by Daniel Garris

Warner's The Hobbit: The Battle of the Five Armies easily led this weekend's box office with $54.72 million. The third and final chapter of Peter Jackson's The Hobbit trilogy has grossed $89.13 million through its first five days of release. On the heels of a sharper than expected percentage decline on Thursday, the film rebounded nicely over the weekend and registered a five-day to three day ratio of 1.63 to 1. The five-day debut of The Battle of the Five Armies was 13 percent below the $102.05 million five-day start of 2002's The Lord of the Rings: The Two Towers (which also opened on a Wednesday) and 3.5 percent ahead of the $86.14 million five-day start of last year's The Hobbit: The Desolation of Smaug (which opened on a Friday).

The Battle of the Five Armies grossed $16.56 million on Friday, increased 29 percent on Saturday to take in $21.39 million and declined 22 percent on Sunday to gross $16.76 million. That placed the film's opening weekend to Friday ratio at 3.30 to 1, which is obviously inflated by the film opening on a Wednesday. The Hobbit: The Battle of the Five Armies received an encouraging A- rating on CinemaScore.

IMAX grosses were responsible for $7.45 million of the film's overall gross this weekend. Thus far The Battle of the Five Armies has grossed $13.37 million from 360 IMAX locations. That represents 15 percent of the film's overall domestic gross. The audience breakdown for the film skewed towards male moviegoers (60 percent) and moviegoers over the age of 25 (60 percent).

It what turned out to be a closer than expected race for second, Fox's Night at the Museum: Secret of the Tomb was able to outpace Sony's Annie with an opening weekend take of $17.10 million. The two films clearly split up the family audience this weekend and may remain close to one another throughout the rest of the holiday season. While it was able to claim second, Night at the Museum: Secret of the Tomb opened significantly below expectations. The third installment of the Ben Stiller led franchise had already been expected to see a significant drop-off from the performance of its predecessor, 2009's Night at the Museum: Battle of the Smithsonian (which debuted with $54.17 million in its first three days). Secret of the Tomb debuted 26 percent below the $23.24 million start of 2011's Alvin and the Chipmunks: Chipwrecked.

Night at the Museum: Secret of the Tomb opened with $5.66 million on Friday, increased 16 percent on Saturday to gross $6.55 million and decreased 25 percent on Sunday to gross $4.89 million. That placed the film's opening weekend to Friday ratio at 3.02 to 1. Family films tend to hold up very well throughout the holiday season and that will likely be the case for Secret of the Tomb. The film received a B+ rating on CinemaScore.

Annie debuted in third with $15.86 million. The musical remake starring Quvenzhané Wallis, Jamie Foxx and Cameron Diaz opened towards the lower end of pre-release expectations. That is positive news for Sony, especially after the events of the past week that led to the cancellation of the studio's release of The Interview. Annie trailed Night at the Museum: Secret of the Tomb by just $1.24 million this weekend. Annie opened 32 percent below the $23.24 million debut of the previously mentioned Alvin and the Chipmunks: Chipwrecked.

Annie started out with $5.29 million on Friday, increased 15 percent on Saturday to gross $6.08 million and fell 26 percent on Sunday to gross $4.49 million. That gives the film an opening weekend to Friday ratio of 3.00 to 1. Like Secret of the Tomb, Annie is likely to hold up nicely throughout the holiday season, though between the two films, it will face more direct competition from Disney's Into the Woods beginning on Christmas Day. Annie received a promising A- rating on CinemaScore, which strongly suggests that the film is going over much better with audiences than it has with critics.

Fox's Exodus: Gods and Kings landed in fourth with $8.11 million. The pricey Ridley Scott directed biblical epic starring Christian Bale was down a very sharp 66 percent from last weekend's debut. Poor reviews, mixed word of mouth and direct competition from The Battle of the Five Armies are all clearly taking a toll on the film. Exodus: Gods and Kings has grossed a lackluster $38.94 million in ten days. That places the film 7 percent behind the $41.87 million ten-day take of Son of God earlier this year.

The Hunger Games: Mockingjay - Part 1 followed closely behind in fifth with $7.88 million. The third installment of Lionsgate's blockbuster franchise was down a solid 38 percent from last weekend. Mockingjay - Part 1 has grossed $289.36 million in 31 days, which leaves it just $10.64 million away from becoming the second release of 2014 to reach the $300 million domestic milestone.

In its first weekend of wide release Fox Searchlight's Wild took in $4.11 million to place in sixth. The critically acclaimed drama starring Reese Witherspoon claimed a per-location average of $3,877 from 1,061 locations. Wild has grossed $7.17 million in 19 days of release.

On the limited front, UTV's PK was off to a very strong start with $3.57 million from 272 locations. That gave the Hindi language comedy starring Aamir Khan a per-location average of $13,108 for the frame. PK finished in ninth place among all films this weekend.

Daily Domestic Gross Thu, Sep. 8 2011

Wide (1000+)

#TitleThu, Sep. 8 2011LocationsAvg.TotalWks.Dist.
1The Help$1,304,080-3%2,84365$459$128,401,6584Disney / DreamWorks
2The Debt$656,670-12%1,82640$360$17,096,9561Focus
3Colombiana$453,106-12%2,6140$173$25,778,7062Sony / TriStar
4Rise of the Planet of the Apes$390,149-12%3,193-153$122$163,960,8315Fox
5Our Idiot Brother$372,832-17%2,5550$146$18,659,0092Weinstein Company
6Apollo 18$348,017-19%3,328--$105$12,087,9541Weinstein Company
7Don't Be Afraid of the Dark (2011)$289,515-7%2,78020$104$18,833,7582FilmDistrict
8Shark Night 3D$277,075-18%2,806--$99$11,264,1791Relativity Media
9Crazy, Stupid, Love$241,122-4%1,450-127$166$76,249,0616Warner Bros.
10Harry Potter and the Deathly Hallows: Part 2$168,234-6%1,092-236$154$376,103,1018Warner Bros.
11The Smurfs$134,619-12%2,706-155$50$134,208,8456Sony / Columbia
1230 Minutes or Less$125,667-10%1,355-716$93$35,938,8984Sony / Columbia
13Conan the Barbarian (2011)$115,281-6%1,722-1293$67$20,617,0163Lionsgate
14One Day$110,358-2%1,187-538$93$13,052,2223Focus
15Spy Kids: All The Time in the World$105,456-26%3,007-298$35$31,721,5863Weinstein Company
16Captain America: The First Avenger$104,019-4%1,050-374$99$172,614,0107Paramount
17Cowboys & Aliens$101,101-5%1,185-374$85$97,213,8666Universal
18Final Destination 5$92,198-7%1,226-859$75$41,201,1704Warner Bros. / New Line
19Fright Night (2011)$87,105-8%1,468-1646$59$17,634,4553Disney / DreamWorks
20Cars 2$50,251-13%2,043--$25$189,449,20811Disney

Limited (100 — 999)

#TitleThu, Sep. 8 2011LocationsAvg.TotalWks.Dist.
1Seven Days in Utopia$96,1073%561--$171$2,100,3441Visio Entertainment
2Sarah's Key$64,791-6%31947$203$5,463,3377Weinstein Company
3Horrible Bosses$51,524-12%422-43$122$115,209,9559Warner Bros. / New Line
4The Change-Up$51,305-10%539-365$95$36,163,6855Universal
5Transformers: Dark of the Moon$38,971-6%424-94$92$350,625,13910Paramount / DreamWorks
6Bad Teacher$37,883-2%986911$38$98,980,04911Sony / Columbia
7Saving Private Perez$27,065-18%161--$168$927,2671Lionsgate / Pantelion
8Bridesmaids$24,2050%220-2$110$168,590,00017Universal
9Super 8$17,309-13%240-2$72$126,587,02413Paramount
10Kung Fu Panda 2$13,538-16%305111$44$164,878,75215Paramount / DreamWorks
11Green Lantern (2011)$11,210-1%185-37$61$116,349,02412Warner Bros.
12Mr. Popper's Penguins$8,890-12%25213$35$67,538,96512Fox
13X-Men: First Class$5,8380%101-9$58$146,317,92014Fox

Platform (1 — 99)

#TitleThu, Sep. 8 2011LocationsAvg.TotalWks.Dist.
1Born to Be Wild 3D$13,203-8%49--$269$12,590,80922Warner Bros. / IMAX
2The Tree of Life$10,024-4%86-11$117$13,043,41215Fox Searchlight
3Attack the Block$9,721-17%6636$147$897,2836Sony / Screen Gems
4Another Earth$6,68720%71-23$94$1,251,7847Fox Searchlight
5The Devil's Double$4,283-16%49-29$87$1,299,1936Lionsgate
6Beginners$4,234-20%34-16$125$5,790,89414Focus
7Circumstance$3,516-27%114$320$126,5782Roadside Attractions
8The Hangover Part II$3,454-4%90-38$38$254,427,60615Warner Bros.
9Detective Dee and the Mystery of the Phantom Flame$3,423-3%3--$1,141$78,4741Indomina Media
10The Future$3,240-7%17-4$191$457,7216Roadside Attractions
11Glee: The 3D Concert Movie$2,92623%64-159$46$11,839,2364Fox
12In/Sight$1,47421%23--$64$16,7501Check Entertainment
13Project Nim$1,4558%15-1$97$368,0359Roadside Attractions
14Snow Flower and the Secret Fan$1,08117%12-3$90$1,335,0078Fox Searchlight
15Monte Carlo$967-9%41-50$24$22,947,66510Fox
16Rio (2011)$44116%25-14$18$143,619,80921Fox
175 Days of War$339-19%32$113$16,9383Anchor Bay Films
18Redemption Road$254-19%10-16$25$29,3842Freestyle Releasing
19Everything Must Go$11912%41$30$2,710,63717Roadside Attractions
20Queen of the Sun: What are the Bees Telling Us?$110-43%2--$55$244,16051Collective Eye
21Insidious$69-65%4-3$17$54,009,15023FilmDistrict