Grosses

'The Battle of the Five Armies' Marches to $89.1M in Five Days; 'Night at the Museum: Secret of the Tomb' ($17.1M) Outpaces 'Annie' ($15.9M) for SecondDecember 22, 2014 12:50 PM

by Daniel Garris

Warner's The Hobbit: The Battle of the Five Armies easily led this weekend's box office with $54.72 million. The third and final chapter of Peter Jackson's The Hobbit trilogy has grossed $89.13 million through its first five days of release. On the heels of a sharper than expected percentage decline on Thursday, the film rebounded nicely over the weekend and registered a five-day to three day ratio of 1.63 to 1. The five-day debut of The Battle of the Five Armies was 13 percent below the $102.05 million five-day start of 2002's The Lord of the Rings: The Two Towers (which also opened on a Wednesday) and 3.5 percent ahead of the $86.14 million five-day start of last year's The Hobbit: The Desolation of Smaug (which opened on a Friday).

The Battle of the Five Armies grossed $16.56 million on Friday, increased 29 percent on Saturday to take in $21.39 million and declined 22 percent on Sunday to gross $16.76 million. That placed the film's opening weekend to Friday ratio at 3.30 to 1, which is obviously inflated by the film opening on a Wednesday. The Hobbit: The Battle of the Five Armies received an encouraging A- rating on CinemaScore.

IMAX grosses were responsible for $7.45 million of the film's overall gross this weekend. Thus far The Battle of the Five Armies has grossed $13.37 million from 360 IMAX locations. That represents 15 percent of the film's overall domestic gross. The audience breakdown for the film skewed towards male moviegoers (60 percent) and moviegoers over the age of 25 (60 percent).

It what turned out to be a closer than expected race for second, Fox's Night at the Museum: Secret of the Tomb was able to outpace Sony's Annie with an opening weekend take of $17.10 million. The two films clearly split up the family audience this weekend and may remain close to one another throughout the rest of the holiday season. While it was able to claim second, Night at the Museum: Secret of the Tomb opened significantly below expectations. The third installment of the Ben Stiller led franchise had already been expected to see a significant drop-off from the performance of its predecessor, 2009's Night at the Museum: Battle of the Smithsonian (which debuted with $54.17 million in its first three days). Secret of the Tomb debuted 26 percent below the $23.24 million start of 2011's Alvin and the Chipmunks: Chipwrecked.

Night at the Museum: Secret of the Tomb opened with $5.66 million on Friday, increased 16 percent on Saturday to gross $6.55 million and decreased 25 percent on Sunday to gross $4.89 million. That placed the film's opening weekend to Friday ratio at 3.02 to 1. Family films tend to hold up very well throughout the holiday season and that will likely be the case for Secret of the Tomb. The film received a B+ rating on CinemaScore.

Annie debuted in third with $15.86 million. The musical remake starring Quvenzhané Wallis, Jamie Foxx and Cameron Diaz opened towards the lower end of pre-release expectations. That is positive news for Sony, especially after the events of the past week that led to the cancellation of the studio's release of The Interview. Annie trailed Night at the Museum: Secret of the Tomb by just $1.24 million this weekend. Annie opened 32 percent below the $23.24 million debut of the previously mentioned Alvin and the Chipmunks: Chipwrecked.

Annie started out with $5.29 million on Friday, increased 15 percent on Saturday to gross $6.08 million and fell 26 percent on Sunday to gross $4.49 million. That gives the film an opening weekend to Friday ratio of 3.00 to 1. Like Secret of the Tomb, Annie is likely to hold up nicely throughout the holiday season, though between the two films, it will face more direct competition from Disney's Into the Woods beginning on Christmas Day. Annie received a promising A- rating on CinemaScore, which strongly suggests that the film is going over much better with audiences than it has with critics.

Fox's Exodus: Gods and Kings landed in fourth with $8.11 million. The pricey Ridley Scott directed biblical epic starring Christian Bale was down a very sharp 66 percent from last weekend's debut. Poor reviews, mixed word of mouth and direct competition from The Battle of the Five Armies are all clearly taking a toll on the film. Exodus: Gods and Kings has grossed a lackluster $38.94 million in ten days. That places the film 7 percent behind the $41.87 million ten-day take of Son of God earlier this year.

The Hunger Games: Mockingjay - Part 1 followed closely behind in fifth with $7.88 million. The third installment of Lionsgate's blockbuster franchise was down a solid 38 percent from last weekend. Mockingjay - Part 1 has grossed $289.36 million in 31 days, which leaves it just $10.64 million away from becoming the second release of 2014 to reach the $300 million domestic milestone.

In its first weekend of wide release Fox Searchlight's Wild took in $4.11 million to place in sixth. The critically acclaimed drama starring Reese Witherspoon claimed a per-location average of $3,877 from 1,061 locations. Wild has grossed $7.17 million in 19 days of release.

On the limited front, UTV's PK was off to a very strong start with $3.57 million from 272 locations. That gave the Hindi language comedy starring Aamir Khan a per-location average of $13,108 for the frame. PK finished in ninth place among all films this weekend.

Daily Domestic Gross Mon, Oct. 31 2011

Wide (1000+)

#TitleMon, Oct. 31 2011LocationsAvg.TotalWks.Dist.
1Paranormal Activity 3$2,531,585-43%3,3298$760$83,450,7552Paramount
2Puss in Boots (2011)$2,112,222-80%3,952--$534$36,189,6611Paramount / DreamWorks
3In Time$1,070,460-65%3,122--$343$13,120,8281Fox
4The Rum Diary$544,244-61%2,272--$240$5,679,6131FilmDistrict
5The Three Musketeers (2011)$385,871-61%3,0170$128$15,233,1082Summit
6Real Steel$381,186-71%2,914-498$131$74,322,6024Disney / DreamWorks
7Footloose (2011)$380,049-72%3,224-331$118$38,924,8743Paramount
8The Ides of March$349,320-52%1,572-470$222$33,949,9384Sony / Columbia
9Moneyball$305,584-50%1,631-722$187$67,713,6836Sony / Columbia
10Courageous$194,588-63%1,134-61$172$27,876,5635Sony / TriStar
11Dolphin Tale$177,143-62%1,838-990$96$67,212,4366Warner Bros.
12Johnny English Reborn$163,170-67%1,5542$105$6,628,8552Universal
1350/50$146,120-63%1,194-738$122$31,485,9835Summit
14The Thing (2011)$132,430-42%1,394-1601$95$16,207,5053Universal

Limited (100 — 999)

#TitleMon, Oct. 31 2011LocationsAvg.TotalWks.Dist.
1Anonymous$110,446-63%265--$417$1,132,2141Sony / Columbia
2Margin Call$77,689-65%14084$555$1,568,0322Roadside Attractions
3The Help$47,017-56%450-326$104$166,951,07612Disney / DreamWorks
4The Way$45,373--258-25$176$1,655,3974Producers Distribution Agency
5Contagion$40,775-53%411-490$99$74,142,5568Warner Bros.
6Dream House$38,025-57%585-639$65$20,872,4205Universal
7The Mighty Macs$31,886-57%389-586$82$1,545,1992Quaker Media
8Drive (2011)$29,738-64%194-173$153$33,750,6767FilmDistrict
9The Big Year$27,094-49%423-1727$64$6,847,3233Fox
10The Lion King 3D$18,834-72%378-713$50$93,162,3037Disney
11Rise of the Planet of the Apes$17,645-64%231-18$76$175,906,29713Fox
12Abduction$17,426-64%351-402$50$27,180,2066Lionsgate
13Crazy, Stupid, Love$15,024-62%250-58$60$83,919,91914Warner Bros.
14Killer Elite$13,630-54%257-494$53$24,923,2516Open Road
15Harry Potter and the Deathly Hallows: Part 2$10,118-68%163-77$62$380,717,82216Warner Bros.
16Captain America: The First Avenger$7,964-61%139-45$57$176,559,14015Paramount
17Apollo 18$5,551-63%120107$46$17,610,7439Weinstein Company
18Spy Kids: All The Time in the World$4,758-77%151-27$32$38,286,44311Weinstein Company

Platform (1 — 99)

#TitleMon, Oct. 31 2011LocationsAvg.TotalWks.Dist.
1Martha Marcy May Marlene$26,989-67%3228$843$474,2082Fox Searchlight
2Born to Be Wild 3D$12,427-41%490$254$13,825,95230Warner Bros. / IMAX
3Like Crazy$10,663-72%4--$2,666$133,8031Paramount Vantage
4The Debt$8,459-40%87-32$97$31,155,0299Focus
5Cowboys & Aliens$7,280-54%91-40$80$100,222,39614Universal
6What's Your Number?$4,629-58%62-281$75$13,860,3035Fox
7Don't Be Afraid of the Dark (2011)$4,490-60%7522$60$23,979,21910FilmDistrict
8Laugh at My Pain$3,434-68%51-52$67$7,640,6718CodeBlack Entertainment
9The Double (2011)$3,189-54%11--$290$29,8291Image Entertainment
10Shark Night 3D$3,146-78%90-12$35$18,800,4329Relativity Media
11Sarah's Key$1,861-63%29-19$64$7,059,21115Weinstein Company
12Munger Road$1,609-60%10-6$161$245,3045Freestyle Releasing
13Machine Gun Preacher$1,504-61%13-12$116$506,8656Relativity Media
14Our Idiot Brother$1,502-60%51-28$29$24,765,45310Weinstein Company
15Texas Killing Fields$1,346-27%73$192$35,0673Anchor Bay Films
16Warrior (2011)$976-40%31-34$31$13,652,6388Lionsgate
17Circumstance$635-61%7-3$91$430,04010Roadside Attractions
18The Future$5888%5-9$118$565,24914Roadside Attractions
19Inni$553-81%2--$277$32,2251Cinema Purgatorio
20I Don't Know How She Does It$376-77%14-15$27$9,603,5617Weinstein Company
21Detective Dee and the Mystery of the Phantom Flame$223-66%6-15$37$483,5089Indomina Media
22Labios Rojos$203-82%11-32$18$135,1093Lionsgate / Pantelion
23Dirty Girl$58-71%1-4$58$51,4894Weinstein Company
24Thunder Soul$5640%40$14$143,6246Roadside Attractions
25Project Nim$35-72%3-9$12$405,92517Roadside Attractions