Grosses

'No Good Deed' Leads with $24.25M; 'Dolphin Tale 2' #2 with $15.87M; 'Guardians of the Galaxy' Surpasses $300M MilestoneSeptember 15, 2014 01:05 PM

by Daniel Garris

Sony's No Good Deed debuted in first place this weekend with $24.25 million. The low-budget thriller starring Idris Elba and Taraji P. Henson exceeded its rising expectations heading into the weekend. Much of the film's success was due to the drawing power of Elba and Henson. No Good Deed was also helped out by the fairly empty marketplace this weekend and Screen Gems has had a strong history with thrillers in the past. The film's opening weekend performance was similar to the $23.45 million start of I Can Do Bad All By Myself back in September of 2009.

No Good Deed opened with $8.82 million on Friday, increased 11 percent on Saturday to take in $9.78 million and declined 42 percent on Sunday to gross $5.65 million. That placed the film's opening weekend to Friday ratio at 2.75 to 1. The audience breakdown for the film skewed towards female moviegoers (60 percent) and towards moviegoers 30 years and older (59 percent). No Good Deed received a B+ rating on CinemaScore, which is very solid for a thriller.

Dolphin Tale 2 opened in second place with $15.87 million. The family film sequel from Warner Bros. opened on the low end of pre-release expectations and 17 percent below the $19.15 million start of Dolphin Tale back in September of 2011. Dolphin Tale 2 was helped out by solid critical reviews and by the recent lack of family fare in the marketplace.

Dolphin Tale 2 grossed $4.27 million on Friday, increased a healthy 75 percent on Saturday to gross $7.46 million and fell 44 percent on Sunday to take in $4.15 million. That placed the opening weekend to Friday ratio for the film at 3.72 to 1. The audience breakdown for the film skewed towards female moviegoers (63 percent) and moviegoers over the age of 25 (56 percent). Like its predecessor (which registered a total gross to opening weekend ratio of 3.77 to 1), Dolphin Tale 2 will hope to hold up well going forward. The film's strong A rating on CinemaScore is an encouraging early sign.

After leading the box office for each of the past three weekends, Guardians of the Galaxy was down two spots to place in third with $8.10 million. In the process, the blockbuster sci-fi superhero adaptation from Disney and Marvel surpassed the $300 million domestic mark this weekend; making it the first release of 2014 to do so. The 45-day total for the film stands at $305.99 million. Guardians of the Galaxy held up very nicely this weekend, as it was down just 22 percent from last weekend.

Paramount's Teenage Mutant Ninja Turtles placed in fourth with $4.86 million. The blockbuster franchise re-launch was down a healthy 25 percent from last weekend. Teenage Mutant Ninja Turtles continues to exceed expectations in a big way with a 38-day take of $181.09 million.

Fox Searchlight's The Drop was off to a surprisingly strong sixth place start with $4.10 million. The fairly last minute decision to open The Drop in moderate release paid off, as the crime drama starring Tom Hardy, Noomi Rapace and the late James Gandolfini earned a very solid per-location average of $5,074 from 809 locations. The Drop opened with $1.46 million on Friday, increased 20.5 percent on Saturday to take in $1.76 million and declined 49.5 percent on Sunday to gross $0.89 million. That placed the film's opening weekend to Friday ratio at 2.82 to 1.

Holdovers Let's Be Cops and If I Stay claimed fifth and seventh place with respective takes of $4.38 million and $3.94 million. Fox's Let's Be Cops was down only 21 percent from last weekend, while Warner's If I Stay was down a healthy 29 percent. Both films continue to perform well, especially with their low production costs in mind. Respective total grosses stand at $73.05 million for Let's Be Cops in 33 days and at $44.82 million for If I Stay in 24 days.

On the platform front, Roadside's The Skeleton Twins was off to a very solid start this weekend with $0.381 million from 15 locations. That gave the comedy drama starring Bill Hader and Kristen Wiig a per-location average of $25,379 for the frame. The Skeleton Twins is scheduled to receive a major expansion on September 26.

Daily Domestic Gross Wed, Nov. 9 2011

Wide (1000+)

#TitleWed, Nov. 9 2011LocationsAvg.TotalWks.Dist.
1Tower Heist$1,380,470-30%3,367--$410$28,890,5051Universal
2Puss in Boots (2011)$1,330,404-45%3,96311$336$80,931,5932Paramount / DreamWorks
3A Very Harold & Kumar Christmas$921,491-29%2,875--$321$16,201,1091Warner Bros. / New Line
4In Time$528,479-26%3,1275$169$25,792,4672Fox
5Paranormal Activity 3$418,198-22%3,286-43$127$96,578,1983Paramount
6The Rum Diary$282,339-19%2,29220$123$11,257,9852FilmDistrict
7Footloose (2011)$250,008-28%2,811-413$89$45,582,3704Paramount
8Real Steel$188,975-30%2,438-476$78$79,444,2665Disney / DreamWorks
9The Ides of March$158,321-16%1,391-181$114$37,223,8795Sony / Columbia
10The Three Musketeers (2011)$134,696-23%1,863-1154$72$18,490,8463Summit
11Moneyball$129,970-13%1,278-353$102$70,618,5917Sony / Columbia
12Courageous$129,043-15%1,1384$113$30,366,6616Sony / TriStar
13Dolphin Tale$58,491-39%1,105-733$53$68,835,4217Warner Bros.

Limited (100 — 999)

#TitleWed, Nov. 9 2011LocationsAvg.TotalWks.Dist.
1Anonymous$109,409-18%514249$213$3,033,6852Sony / Columbia
250/50$79,674-17%747-447$107$33,226,6396Summit
3Margin Call$58,954-20%17838$331$2,702,0443Roadside Attractions
4Johnny English Reborn$38,640-40%644-910$60$7,866,8303Universal
5The Way$36,008-10%224-34$161$2,256,2635Producers Distribution Agency
6Sarah's Key$32,083-18%318289$101$7,439,74416Weinstein Company
7The Thing (2011)$23,010-8%384-1010$60$16,815,6454Universal
8Drive (2011)$20,292-21%136-58$149$34,131,0178FilmDistrict
9Contagion$18,812-15%260-151$72$74,526,5479Warner Bros.
10Rise of the Planet of the Apes$14,357-8%199-32$72$176,183,83614Fox
11Crazy, Stupid, Love$12,415-6%172-78$72$84,146,29415Warner Bros.
12Dream House$11,550-22%330-255$35$21,188,0306Universal
13The Mighty Macs$9,455-10%101-288$94$1,759,9293Quaker Media
14Abduction$9,444-24%207-144$46$27,398,5987Lionsgate
15The Big Year$7,977-17%213-210$37$7,038,8574Fox
16What's Your Number?$6,605-18%10240$65$13,957,8016Fox
17Harry Potter and the Deathly Hallows: Part 2$6,418-4%22562$29$380,892,14617Warner Bros.
18Killer Elite$5,2350%119-138$44$25,022,0297Open Road
19Captain America: The First Avenger$3,777-17%102-37$37$176,648,66316Paramount

Platform (1 — 99)

#TitleWed, Nov. 9 2011LocationsAvg.TotalWks.Dist.
1J. Edgar$52,645--7--$7,521$52,6450Warner Bros.
2Martha Marcy May Marlene$42,277-18%9866$431$1,154,6193Fox Searchlight
3Like Crazy$25,261-6%1612$1,579$520,2922Paramount Vantage
4Born to Be Wild 3D$14,561-14%490$297$14,005,45531Warner Bros. / IMAX
5The Double (2011)$7,5520%4534$168$120,1842Image Entertainment
6Inni$3,63563%54$727$53,4062Cinema Purgatorio
7Spy Kids: All The Time in the World$2,718-32%98-53$28$38,364,64512Weinstein Company
8Apollo 18$2,690-16%93-27$29$17,672,53610Weinstein Company
9Our Idiot Brother$2,455-16%35-16$70$24,799,42811Weinstein Company
10Don't Be Afraid of the Dark (2011)$1,969-10%52-23$38$24,026,39211FilmDistrict
11The Son of No One$1,826-12%10--$183$23,8091Anchor Bay Films
12Laugh at My Pain$1,626-26%38-13$43$7,679,7169CodeBlack Entertainment
13Shark Night 3D$1,286-32%44-46$29$18,842,68310Relativity Media
14Machine Gun Preacher$872-31%12-1$73$523,4617Relativity Media
15Munger Road$63936%9-1$71$260,4246Freestyle Releasing
16I Don't Know How She Does It$60240%8-6$75$9,610,0788Weinstein Company
17Texas Killing Fields$510-21%103$51$43,9894Anchor Bay Films
18Dirty Girl$359-36%65$60$54,8575Weinstein Company
19Circumstance$298-50%5-2$60$437,69311Roadside Attractions
20The Future$234-19%50$47$567,68315Roadside Attractions
21Detective Dee and the Mystery of the Phantom Flame$17885%5-1$36$486,37010Indomina Media
22Project Nim$9660%30$32$406,66018Roadside Attractions