Grosses

'No Good Deed' Leads with $24.25M; 'Dolphin Tale 2' #2 with $15.87M; 'Guardians of the Galaxy' Surpasses $300M MilestoneSeptember 15, 2014 01:05 PM

by Daniel Garris

Sony's No Good Deed debuted in first place this weekend with $24.25 million. The low-budget thriller starring Idris Elba and Taraji P. Henson exceeded its rising expectations heading into the weekend. Much of the film's success was due to the drawing power of Elba and Henson. No Good Deed was also helped out by the fairly empty marketplace this weekend and Screen Gems has had a strong history with thrillers in the past. The film's opening weekend performance was similar to the $23.45 million start of I Can Do Bad All By Myself back in September of 2009.

No Good Deed opened with $8.82 million on Friday, increased 11 percent on Saturday to take in $9.78 million and declined 42 percent on Sunday to gross $5.65 million. That placed the film's opening weekend to Friday ratio at 2.75 to 1. The audience breakdown for the film skewed towards female moviegoers (60 percent) and towards moviegoers 30 years and older (59 percent). No Good Deed received a B+ rating on CinemaScore, which is very solid for a thriller.

Dolphin Tale 2 opened in second place with $15.87 million. The family film sequel from Warner Bros. opened on the low end of pre-release expectations and 17 percent below the $19.15 million start of Dolphin Tale back in September of 2011. Dolphin Tale 2 was helped out by solid critical reviews and by the recent lack of family fare in the marketplace.

Dolphin Tale 2 grossed $4.27 million on Friday, increased a healthy 75 percent on Saturday to gross $7.46 million and fell 44 percent on Sunday to take in $4.15 million. That placed the opening weekend to Friday ratio for the film at 3.72 to 1. The audience breakdown for the film skewed towards female moviegoers (63 percent) and moviegoers over the age of 25 (56 percent). Like its predecessor (which registered a total gross to opening weekend ratio of 3.77 to 1), Dolphin Tale 2 will hope to hold up well going forward. The film's strong A rating on CinemaScore is an encouraging early sign.

After leading the box office for each of the past three weekends, Guardians of the Galaxy was down two spots to place in third with $8.10 million. In the process, the blockbuster sci-fi superhero adaptation from Disney and Marvel surpassed the $300 million domestic mark this weekend; making it the first release of 2014 to do so. The 45-day total for the film stands at $305.99 million. Guardians of the Galaxy held up very nicely this weekend, as it was down just 22 percent from last weekend.

Paramount's Teenage Mutant Ninja Turtles placed in fourth with $4.86 million. The blockbuster franchise re-launch was down a healthy 25 percent from last weekend. Teenage Mutant Ninja Turtles continues to exceed expectations in a big way with a 38-day take of $181.09 million.

Fox Searchlight's The Drop was off to a surprisingly strong sixth place start with $4.10 million. The fairly last minute decision to open The Drop in moderate release paid off, as the crime drama starring Tom Hardy, Noomi Rapace and the late James Gandolfini earned a very solid per-location average of $5,074 from 809 locations. The Drop opened with $1.46 million on Friday, increased 20.5 percent on Saturday to take in $1.76 million and declined 49.5 percent on Sunday to gross $0.89 million. That placed the film's opening weekend to Friday ratio at 2.82 to 1.

Holdovers Let's Be Cops and If I Stay claimed fifth and seventh place with respective takes of $4.38 million and $3.94 million. Fox's Let's Be Cops was down only 21 percent from last weekend, while Warner's If I Stay was down a healthy 29 percent. Both films continue to perform well, especially with their low production costs in mind. Respective total grosses stand at $73.05 million for Let's Be Cops in 33 days and at $44.82 million for If I Stay in 24 days.

On the platform front, Roadside's The Skeleton Twins was off to a very solid start this weekend with $0.381 million from 15 locations. That gave the comedy drama starring Bill Hader and Kristen Wiig a per-location average of $25,379 for the frame. The Skeleton Twins is scheduled to receive a major expansion on September 26.

Daily Domestic Gross Fri, Nov. 18 2011

Wide (1000+)

#TitleFri, Nov. 18 2011LocationsAvg.TotalWks.Dist.
1The Twilight Saga: Breaking Dawn - Part 1$71,642,526--4,061--$17,642$71,642,5261Lionsgate / Summit
2Happy Feet Two$5,850,626--3,606--$1,622$5,850,6261Warner Bros.
3Immortals$3,814,582141%3,1208$1,223$44,542,5122Relativity Media
4Jack and Jill$3,470,157314%3,4380$1,009$32,498,0632Sony / Columbia
5Puss in Boots (2011)$2,550,665218%3,415-488$747$114,138,2274Paramount / DreamWorks
6Tower Heist$2,147,775228%2,942-428$730$48,581,5503Universal
7J. Edgar$1,795,284143%1,94737$922$16,589,9782Warner Bros.
8A Very Harold & Kumar Christmas$912,742101%1,808-1067$505$26,345,5883Warner Bros. / New Line
9In Time$516,803109%1,367-1224$378$32,260,6444Fox
10Paranormal Activity 3$333,28591%1,402-1374$238$101,951,9625Paramount
11Footloose (2011)$269,529113%1,218-997$221$49,575,2096Paramount

Limited (100 — 999)

#TitleFri, Nov. 18 2011LocationsAvg.TotalWks.Dist.
1Like Crazy$153,249225%10939$1,406$1,398,2554Paramount Vantage
2Moneyball$145,690120%409-404$356$72,274,5949Sony / Columbia
3Real Steel$133,91344%702-1056$191$82,137,9597Disney / DreamWorks
4The Ides of March$125,34685%298-398$421$38,765,2177Sony / Columbia
5Courageous$117,83823%517-388$228$32,025,8168Sony / TriStar
6Margin Call$108,094147%173-26$625$3,600,3315Roadside Attractions
7Martha Marcy May Marlene$105,535127%180-3$586$1,979,3225Fox Searchlight
8The Three Musketeers (2011)$89,958116%170-499$529$19,422,6895Summit
950/50$74,84674%185-239$405$34,087,2188Summit
10Contagion$61,139127%301-54$203$75,040,01011Warner Bros.
11Dolphin Tale$59,54079%388-317$153$69,815,6779Warner Bros.
12Anonymous$49,354-12%179-303$276$4,025,6964Sony / Columbia
13The Smurfs$46,236--252-17$183$141,774,89017Sony / Columbia
14The Rum Diary$42,307-34%152-795$278$12,733,5044FilmDistrict
15Abduction$35,305716%18154$195$27,537,8399Lionsgate
16Johnny English Reborn$23,760127%108-102$220$8,205,9205Universal
17Rise of the Planet of the Apes$22,283156%131-33$170$176,390,87716Fox

Platform (1 — 99)

#TitleFri, Nov. 18 2011LocationsAvg.TotalWks.Dist.
1The Descendants$318,639708%29--$10,988$397,8391Fox Searchlight
2Born to Be Wild 3D$24,05022%490$491$14,223,93833Warner Bros. / IMAX
3Drive (2011)$17,755123%46-29$386$34,319,10210FilmDistrict
4Crazy, Stupid, Love$15,58686%91-39$171$84,292,06217Warner Bros.
5Sarah's Key$9,234-31%52-110$178$7,639,15018Weinstein Company
6The Big Year$7,953168%59-24$135$7,101,2366Fox
7Harry Potter and the Deathly Hallows: Part 2$7,653163%78-7$98$380,982,41519Warner Bros.
8Spy Kids: All The Time in the World$6,020232%70-2$86$38,434,89614Weinstein Company
9The Mighty Macs$5,352-10%28-33$191$1,850,7405Quaker Media
10Inni$3,808211%6--$635$86,1514Cinema Purgatorio
11What's Your Number?$3,42147%25-38$137$14,000,4068Fox
12I Don't Know How She Does It$2,211-23%38-45$58$9,653,25710Weinstein Company
13Shark Night 3D$2,141179%27-2$79$18,866,10512Relativity Media
14Laugh at My Pain$1,705626%11-2$155$7,691,90211CodeBlack Entertainment
15Machine Gun Preacher$855144%197$45$528,9369Relativity Media
16Detective Dee and the Mystery of the Phantom Flame$558598%87$70$488,25812Indomina Media
17Our Idiot Brother$518-35%6-6$86$24,813,13713Weinstein Company
18Apollo 18$356-30%5-13$71$17,686,26912Weinstein Company
19Circumstance$55-84%2-3$28$441,02713Roadside Attractions
20The Future$25-4%1-2$25$568,21117Roadside Attractions