'American Sniper' Easily Retains First Place with $10.02 Million Friday; 'Project Almanac' Pulls $3.2 MillionJanuary 31, 2015 03:20 AM

by Shawn Robbins

Warner Bros. reports that American Sniper easily led Friday's box office for a third consecutive week, adding an estimated $10.02 million to its blockbuster haul. That figure is down 45 percent from last Friday and brings the film's total up to $227.1 million through 15 days of wide release -- on par with the pace of The Passion of the Christ and 53 percent ahead of where Gravity stood at the same point. BoxOffice projects a $30.5 million Super Bowl weekend take.

Paramount's Project Almanac debuted to $3.2 million on Friday. Unfortunately, that falls short of even conservative expectations heading into the weekend. The modestly budgeted (estimated $12 million production) found-footage thriller should land around $8.2 million for its opening weekend.

Black or White debuted to $2.27 million yesterday. Unfortunately, the pic had the disadvantage of opening in a market already featuring Selma as the primary option for moviegoers looking for a drama tackling racial subject matter. BoxOffice projects a $6.1 million debut weekend.

The Boy Next Door was off 63 percent from last week to $2.1 million on Friday. With $20.7 million in the bank through 8 days of release, look for a sophomore frame around $6.0 million.

Paddington took in another $1.94 million on Friday for a 25.5 percent week-to-week drop. With $44 million in the bank, BoxOffice projects an $8 million frame.

The Imitation Game added $1.61 million yesterday, down just 16 percent from last Friday and boosting its total to $64.4 million. BoxOffice projects a $5.3 million weekend.

Meanwhile, The Loft bowed to $1.18 million yesterday. With a late release announcement and very little marketing push, the film was not expected to make a big splash at the box office. BoxOffice projects a $3 million weekend.

Last but certainly not least, Game of Thrones: The IMAX Experience grabbed a strong $686,000 from 205 IMAX locations, giving it a $3,348 per-screen average. As the first television series ever released in the premium format, fans had been driving strong pre-sales over the last few weeks. Comparisons are few and far between, but look for a weekend in the neighborhood of $1.3 million.

Daily Domestic Gross Wed, Nov. 23 2011

Wide (1000+)

#TitleWed, Nov. 23 2011LocationsAvg.TotalWks.Dist.
1The Twilight Saga: Breaking Dawn - Part 1$12,437,56413%4,066--$3,059$171,415,7261Lionsgate / Summit
2The Muppets$6,510,912--3,440--$1,893$6,510,9120Disney
3Happy Feet Two$2,907,46421%3,606--$806$28,310,8511Warner Bros.
4Arthur Christmas$2,389,269--3,376--$708$2,389,2690Sony / Columbia
5Jack and Jill$1,922,78727%3,029-409$635$45,229,9552Sony / Columbia
6Immortals$1,813,3237%2,677-435$677$57,915,4232Relativity Media
8Puss in Boots (2011)$1,647,56310%3,005-898$548$126,630,9164Paramount / DreamWorks
9Tower Heist$1,281,83532%2,489-881$515$56,468,5403Universal
10J. Edgar$832,01310%1,94737$427$22,889,2402Warner Bros.

Limited (100 — 999)

#TitleWed, Nov. 23 2011LocationsAvg.TotalWks.Dist.
1The Descendants$980,177696%390385$2,513$2,486,0711Fox Searchlight
2A Very Harold & Kumar Christmas$377,170-28%960-1915$393$29,597,0023Warner Bros. / New Line
3My Week with Marilyn$156,034--123--$1,269$156,0340Weinstein Company
4In Time$148,287-49%470-2121$316$34,096,1874Fox
5Like Crazy$96,14941%15080$641$1,988,3884Paramount Vantage
6Footloose (2011)$61,922-58%384-1831$161$50,480,9136Paramount
7Paranormal Activity 3$55,064-60%355-2421$155$102,919,6675Paramount
8Moneyball$51,171-30%187-626$274$72,816,7649Sony / Columbia
9The Three Musketeers (2011)$44,67229%224-445$199$19,643,4295Summit
10Dolphin Tale$44,510-15%388-317$115$70,155,5919Warner Bros.
11Margin Call$42,991-13%170--$253$4,041,4835Roadside Attractions
12Courageous$41,507-42%211-694$197$32,506,0498Sony / TriStar
13The Ides of March$40,834-32%159-537$257$39,243,3147Sony / Columbia
15Contagion$33,15911%301-54$110$75,266,40211Warner Bros.
16The Way$31,562-6%137-34$230$3,134,4377Producers Distribution Agency
17Martha Marcy May Marlene$29,511-37%127-56$232$2,371,4345Fox Searchlight
19Rise of the Planet of the Apes$16,49018%120-44$137$176,496,31016Fox
20Johnny English Reborn$9,130-15%108-102$85$8,297,6755Universal

Platform (1 — 99)

#TitleWed, Nov. 23 2011LocationsAvg.TotalWks.Dist.
1Born to Be Wild 3D$20,627-25%490$421$14,353,84333Warner Bros. / IMAX
2Drive (2011)$14,19564%9318$153$34,392,84210FilmDistrict
3Anonymous$10,941-65%72-410$152$4,219,0624Sony / Columbia
4The Rum Diary$9,683-58%54-893$179$12,892,2224FilmDistrict
5Crazy, Stupid, Love$7,8617%91-39$86$84,344,76717Warner Bros.
6Spy Kids: All The Time in the World$6,855-21%48-24$143$38,487,85114Weinstein Company
7The Mighty Macs$4,73627%28-33$169$1,875,5215Quaker Media
8The Big Year$4,0202%52-31$77$7,132,0776Fox
9Inni$2,912285%5-2$582$92,3604Cinema Purgatorio
10Sarah's Key$2,658-36%27-135$98$7,673,20918Weinstein Company
11Harry Potter and the Deathly Hallows: Part 2$2,003-50%78-7$26$381,009,52519Warner Bros.
12Shark Night 3D$718-66%270$27$18,876,64212Relativity Media
13Laugh at My Pain$590-45%11-2$54$7,698,85311CodeBlack Entertainment
14Machine Gun Preacher$54035%9-3$60$532,8129Relativity Media
15I Don't Know How She Does It$274-82%38-45$7$9,662,12210Weinstein Company
16Our Idiot Brother$266-45%6-6$44$24,815,89513Weinstein Company
17Circumstance$111-7%1-4$111$441,72413Roadside Attractions
18Apollo 18$82-71%5-13$16$17,687,62012Weinstein Company
19The Future$4-92%1-2$4$568,27917Roadside Attractions