Grosses

'No Good Deed' Leads with $24.25M; 'Dolphin Tale 2' #2 with $15.87M; 'Guardians of the Galaxy' Surpasses $300M MilestoneSeptember 15, 2014 01:05 PM

by Daniel Garris

Sony's No Good Deed debuted in first place this weekend with $24.25 million. The low-budget thriller starring Idris Elba and Taraji P. Henson exceeded its rising expectations heading into the weekend. Much of the film's success was due to the drawing power of Elba and Henson. No Good Deed was also helped out by the fairly empty marketplace this weekend and Screen Gems has had a strong history with thrillers in the past. The film's opening weekend performance was similar to the $23.45 million start of I Can Do Bad All By Myself back in September of 2009.

No Good Deed opened with $8.82 million on Friday, increased 11 percent on Saturday to take in $9.78 million and declined 42 percent on Sunday to gross $5.65 million. That placed the film's opening weekend to Friday ratio at 2.75 to 1. The audience breakdown for the film skewed towards female moviegoers (60 percent) and towards moviegoers 30 years and older (59 percent). No Good Deed received a B+ rating on CinemaScore, which is very solid for a thriller.

Dolphin Tale 2 opened in second place with $15.87 million. The family film sequel from Warner Bros. opened on the low end of pre-release expectations and 17 percent below the $19.15 million start of Dolphin Tale back in September of 2011. Dolphin Tale 2 was helped out by solid critical reviews and by the recent lack of family fare in the marketplace.

Dolphin Tale 2 grossed $4.27 million on Friday, increased a healthy 75 percent on Saturday to gross $7.46 million and fell 44 percent on Sunday to take in $4.15 million. That placed the opening weekend to Friday ratio for the film at 3.72 to 1. The audience breakdown for the film skewed towards female moviegoers (63 percent) and moviegoers over the age of 25 (56 percent). Like its predecessor (which registered a total gross to opening weekend ratio of 3.77 to 1), Dolphin Tale 2 will hope to hold up well going forward. The film's strong A rating on CinemaScore is an encouraging early sign.

After leading the box office for each of the past three weekends, Guardians of the Galaxy was down two spots to place in third with $8.10 million. In the process, the blockbuster sci-fi superhero adaptation from Disney and Marvel surpassed the $300 million domestic mark this weekend; making it the first release of 2014 to do so. The 45-day total for the film stands at $305.99 million. Guardians of the Galaxy held up very nicely this weekend, as it was down just 22 percent from last weekend.

Paramount's Teenage Mutant Ninja Turtles placed in fourth with $4.86 million. The blockbuster franchise re-launch was down a healthy 25 percent from last weekend. Teenage Mutant Ninja Turtles continues to exceed expectations in a big way with a 38-day take of $181.09 million.

Fox Searchlight's The Drop was off to a surprisingly strong sixth place start with $4.10 million. The fairly last minute decision to open The Drop in moderate release paid off, as the crime drama starring Tom Hardy, Noomi Rapace and the late James Gandolfini earned a very solid per-location average of $5,074 from 809 locations. The Drop opened with $1.46 million on Friday, increased 20.5 percent on Saturday to take in $1.76 million and declined 49.5 percent on Sunday to gross $0.89 million. That placed the film's opening weekend to Friday ratio at 2.82 to 1.

Holdovers Let's Be Cops and If I Stay claimed fifth and seventh place with respective takes of $4.38 million and $3.94 million. Fox's Let's Be Cops was down only 21 percent from last weekend, while Warner's If I Stay was down a healthy 29 percent. Both films continue to perform well, especially with their low production costs in mind. Respective total grosses stand at $73.05 million for Let's Be Cops in 33 days and at $44.82 million for If I Stay in 24 days.

On the platform front, Roadside's The Skeleton Twins was off to a very solid start this weekend with $0.381 million from 15 locations. That gave the comedy drama starring Bill Hader and Kristen Wiig a per-location average of $25,379 for the frame. The Skeleton Twins is scheduled to receive a major expansion on September 26.

Daily Domestic Gross Thu, Jan. 5 2012

Wide (1000+)

#TitleThu, Jan. 5 2012LocationsAvg.TotalWks.Dist.
1Mission: Impossible - Ghost Protocol$2,451,383-7%3,4557$710$149,700,9123Paramount
2Sherlock Holmes: A Game of Shadows$1,878,372-7%3,7030$507$143,360,0613Warner Bros.
3The Girl with the Dragon Tattoo (2011)$1,704,788-5%2,9140$585$65,535,9142Sony / Columbia
4War Horse$1,263,552-3%2,547171$496$48,225,2122Disney / DreamWorks
5Alvin and the Chipmunks: Chipwrecked$1,076,145-13%3,72441$289$102,088,4543Fox
6The Adventures of Tintin$1,025,947-11%3,0870$332$55,280,2752Paramount
7We Bought a Zoo$985,940-10%3,16346$312$48,094,1092Fox
8New Year's Eve$422,417-11%2,2250$190$48,760,7974Warner Bros. / New Line
9The Darkest Hour$356,553-12%2,3273$153$15,566,2892Summit
10The Twilight Saga: Breaking Dawn - Part 1$268,4047%1,4110$190$276,943,6387Lionsgate / Summit
11The Sitter$201,790-19%1,348-138$150$27,568,1354Fox
12The Muppets$174,202-9%1,5415$113$84,202,9066Disney
13Arthur Christmas$67,879-17%1,343-181$51$46,337,8476Sony / Columbia

Limited (100 — 999)

#TitleThu, Jan. 5 2012LocationsAvg.TotalWks.Dist.
1The Descendants$349,0813%7585$461$41,376,5637Fox Searchlight
2Young Adult$238,500-7%9870$242$13,466,5044Paramount
3Hugo$213,802-3%9510$225$51,030,1576Paramount
4The Artist$173,774-1%1670$1,041$5,977,5016Weinstein Company
5My Week with Marilyn$142,1783%63028$226$9,631,0136Weinstein Company
6Puss in Boots (2011)$76,846-8%3890$198$146,009,82510Paramount / DreamWorks
7Happy Feet Two$49,094-4%5250$94$61,129,6097Warner Bros.
8J. Edgar$32,497-2%4550$71$36,751,8328Warner Bros.
9Tower Heist$27,830-8%253-30$110$76,894,5709Universal
10Immortals$19,8070%2280$87$82,762,5398Relativity Media
11In Time$14,586-3%12311$119$37,122,96110Fox
12Dolphin Tale$14,284-9%1880$76$72,070,47315Warner Bros.
13A Very Harold & Kumar Christmas$14,256-12%2450$58$34,977,7769Warner Bros. / New Line
14Footloose (2011)$11,777-2%1820$65$51,706,50412Paramount
15Paranormal Activity 3$6,570-10%1240$53$104,028,80711Paramount

Platform (1 — 99)

#TitleThu, Jan. 5 2012LocationsAvg.TotalWks.Dist.
1Tinker, Tailor, Soldier, Spy$130,3727%572$2,287$4,651,1494Focus
2Shame$36,5312%555$664$2,156,6105Fox Searchlight
3The Iron Lady$19,6105%4--$4,903$344,2951Weinstein Company
4Born to Be Wild 3D$17,017-5%490$347$15,239,83339Warner Bros. / IMAX
5Extremely Loud and Incredibly Close$15,731-1%60$2,622$399,5442Warner Bros.
6The Way$8,52819%4720$181$4,211,13213Producers Distribution Agency
7Pariah (2011)$7,97111%40$1,993$123,4391Focus
8Margin Call$6,55533%29-1$226$5,269,49811Roadside Attractions
9Drive (2011)$5,80018%25-1$232$34,855,37716FilmDistrict
10Like Crazy$3,48525%300$116$3,380,77210Paramount Vantage
11In the Land of Blood and Honey$1,562-10%2-1$781$58,3922FilmDistrict