Grosses

'The Hobbit: The Battle of the Five Armies' Down Sharply from Wednesday, But Still #1 on Thursday with $9.96MDecember 19, 2014 12:55 PM

by Daniel Garris

Warner's The Hobbit: The Battle of the Five Armies took in $9.96 million on Thursday. The third and final chapter of Peter Jackson's The Hobbit trilogy was down a sharp 59 percent from Wednesday's performance. The large daily percentage decline on Thursday isn't the greatest initial sign going forward, though it should be noted that such a large percentage of Wednesday's reported gross coming from Tuesday night shows does inflate Thursday's percentage decrease a bit. In comparison, 2002's The Two Towers fell 47 percent on its first Thursday to gross $13.88 million. With a two-day start of $34.41 million, The Battle of the Five Armies is running 14 percent behind the $40.04 million take of The Two Towers. At its current pace, The Battle of the Five Armies appears headed for a five-day start in the neighborhood of $85 million.

Fox's Exodus: Gods and Kings held steady in second place with $1.22 million. The pricey Ridley Scott directed biblical epic starring Christian Bale was down 7 percent from Wednesday. Exodus: Gods and Kings placed in second for the week (behind The Battle of the Five Armies) with a seven-day start of $30.84 million. While that was on the low end of pre-release expectations, the film is off to an underwhelming start with its price tag in mind and has been displaying early signs of being significantly front-loaded for a December release.

The Hunger Games: Mockingjay - Part 1 took in $1.09 million to remain in third. The third installment of Lionsgate's blockbuster franchise increased 6 percent over Wednesday and was down a healthy 24 percent from last Thursday. Mockingjay - Part 1 placed in third for the week with $17.28 million. That represented a 38 percent decline from the previous frame and brings the film's four-week total to $281.48 million. Mockingjay - Part 1 is now $18.52 million away from becoming the second release of 2013 to reach the $300 million domestic milestone.

Penguins of Madagascar placed in fourth for the day with $0.502 million. The 3D computer animated film from Fox and DreamWorks Animation was up 9 percent from Wednesday and down only 2 percent from last Thursday. Penguins of Madagascar placed in fourth for the week with $9.11 million. That was down 30 percent from the previous week and brings the film's 23-day total to an underwhelming $60.65 million.

Paramount's Top Five continued to claim sixth place with $0.439 million. The critically acclaimed comedy starring and directed by Chris Rock was down 2 percent from Wednesday. Top Five rounded out the week's top five with a seven-day start of $8.89 million, which was on the low end of expectations. The film will be playing in 1,307 locations this weekend.

Daily Domestic Gross Sat, Jan. 14 2012

Wide (1000+)

#TitleSat, Jan. 14 2012LocationsAvg.TotalWks.Dist.
1Contraband$8,517,425-1%2,863--$2,975$17,149,3701Universal
2Beauty and the Beast 3D$6,716,05320%2,625--$2,558$12,324,8641Disney
3Mission: Impossible - Ghost Protocol$4,757,57346%3,346-209$1,422$183,259,1515Paramount
4Joyful Noise$4,564,76238%2,735--$1,669$7,863,0211Warner Bros.
5Sherlock Holmes: A Game of Shadows$3,496,93945%3,155-448$1,108$167,503,7385Warner Bros.
6The Devil Inside$3,098,17314%2,551266$1,214$44,158,5182Paramount
7Alvin and the Chipmunks: Chipwrecked$2,675,150129%2,849-576$939$116,822,6385Fox
8The Girl with the Dragon Tattoo (2011)$2,643,28736%2,674-276$989$85,762,3354Sony / Columbia
9War Horse$2,358,60844%2,85673$826$64,166,0904Disney / DreamWorks
10We Bought a Zoo$2,332,90670%2,909-261$802$62,193,8914Fox
11The Adventures of Tintin$1,717,463105%2,073-933$828$66,261,1164Paramount
12The Darkest Hour$447,67447%1,182-981$379$20,202,2294Summit
13New Year's Eve$414,54533%1,092-772$380$53,380,1656Warner Bros. / New Line

Limited (100 — 999)

#TitleSat, Jan. 14 2012LocationsAvg.TotalWks.Dist.
1The Iron Lady$2,237,55443%802797$2,790$4,390,1793Weinstein Company
2Tinker, Tailor, Soldier, Spy$1,317,22142%88677$1,487$14,184,8066Focus
3The Descendants$877,16258%660-77$1,329$46,435,9609Fox Searchlight
4The Artist$499,34669%21644$2,312$8,391,2398Weinstein Company
5Hugo$433,685100%545-298$796$53,767,7128Paramount
6The Twilight Saga: Breaking Dawn - Part 1$328,06462%708-350$463$279,399,6599Lionsgate / Summit
7The Muppets$250,896145%547-689$459$86,188,7708Disney
8Happy Feet Two$203,086100%36580$556$61,718,9569Warner Bros.
9The Sitter$195,26037%449-309$435$29,475,0046Fox
10My Week with Marilyn$191,46046%400-184$479$11,196,0938Weinstein Company
11Puss in Boots (2011)$181,403109%316-35$574$147,005,42412Paramount / DreamWorks
12Young Adult$171,29936%387-443$443$15,572,7566Paramount
13Jack and Jill$170,17869%298127$571$72,282,28210Sony / Columbia
14Tower Heist$98,80041%260-35$380$77,466,32011Universal
15Immortals$61,45436%18759$329$83,001,83810Relativity Media
16Courageous$33,75951%116-75$291$34,403,02416Sony / TriStar
17Moneyball$30,93918%128-103$242$75,399,79417Sony / Columbia
18In Time$28,70130%106-26$271$37,335,45712Fox

Platform (1 — 99)

#TitleSat, Jan. 14 2012LocationsAvg.TotalWks.Dist.
1Shame$57,48045%41-4$1,402$2,579,5107Fox Searchlight
2Born to Be Wild 3D$47,623139%450$1,058$15,444,85841Warner Bros. / IMAX
3Pariah (2011)$41,14842%2413$1,715$342,3973Focus
4Extremely Loud and Incredibly Close$37,44170%60$6,240$603,9584Warner Bros.
5Vettai$35,59562%34--$1,047$57,5231UTV Communications
6J. Edgar$23,29354%82-70$284$36,957,71210Warner Bros.
7Dolphin Tale$18,008118%91-58$198$72,214,46817Warner Bros.
8In the Land of Blood and Honey$16,61141%1811$923$134,0004FilmDistrict
9Drive (2011)$11,45637%322$358$34,957,17918FilmDistrict
10Margin Call$6,75763%20-10$338$5,322,23013Roadside Attractions