Grosses

'No Good Deed' Leads with $24.25M; 'Dolphin Tale 2' #2 with $15.87M; 'Guardians of the Galaxy' Surpasses $300M MilestoneSeptember 15, 2014 01:05 PM

by Daniel Garris

Sony's No Good Deed debuted in first place this weekend with $24.25 million. The low-budget thriller starring Idris Elba and Taraji P. Henson exceeded its rising expectations heading into the weekend. Much of the film's success was due to the drawing power of Elba and Henson. No Good Deed was also helped out by the fairly empty marketplace this weekend and Screen Gems has had a strong history with thrillers in the past. The film's opening weekend performance was similar to the $23.45 million start of I Can Do Bad All By Myself back in September of 2009.

No Good Deed opened with $8.82 million on Friday, increased 11 percent on Saturday to take in $9.78 million and declined 42 percent on Sunday to gross $5.65 million. That placed the film's opening weekend to Friday ratio at 2.75 to 1. The audience breakdown for the film skewed towards female moviegoers (60 percent) and towards moviegoers 30 years and older (59 percent). No Good Deed received a B+ rating on CinemaScore, which is very solid for a thriller.

Dolphin Tale 2 opened in second place with $15.87 million. The family film sequel from Warner Bros. opened on the low end of pre-release expectations and 17 percent below the $19.15 million start of Dolphin Tale back in September of 2011. Dolphin Tale 2 was helped out by solid critical reviews and by the recent lack of family fare in the marketplace.

Dolphin Tale 2 grossed $4.27 million on Friday, increased a healthy 75 percent on Saturday to gross $7.46 million and fell 44 percent on Sunday to take in $4.15 million. That placed the opening weekend to Friday ratio for the film at 3.72 to 1. The audience breakdown for the film skewed towards female moviegoers (63 percent) and moviegoers over the age of 25 (56 percent). Like its predecessor (which registered a total gross to opening weekend ratio of 3.77 to 1), Dolphin Tale 2 will hope to hold up well going forward. The film's strong A rating on CinemaScore is an encouraging early sign.

After leading the box office for each of the past three weekends, Guardians of the Galaxy was down two spots to place in third with $8.10 million. In the process, the blockbuster sci-fi superhero adaptation from Disney and Marvel surpassed the $300 million domestic mark this weekend; making it the first release of 2014 to do so. The 45-day total for the film stands at $305.99 million. Guardians of the Galaxy held up very nicely this weekend, as it was down just 22 percent from last weekend.

Paramount's Teenage Mutant Ninja Turtles placed in fourth with $4.86 million. The blockbuster franchise re-launch was down a healthy 25 percent from last weekend. Teenage Mutant Ninja Turtles continues to exceed expectations in a big way with a 38-day take of $181.09 million.

Fox Searchlight's The Drop was off to a surprisingly strong sixth place start with $4.10 million. The fairly last minute decision to open The Drop in moderate release paid off, as the crime drama starring Tom Hardy, Noomi Rapace and the late James Gandolfini earned a very solid per-location average of $5,074 from 809 locations. The Drop opened with $1.46 million on Friday, increased 20.5 percent on Saturday to take in $1.76 million and declined 49.5 percent on Sunday to gross $0.89 million. That placed the film's opening weekend to Friday ratio at 2.82 to 1.

Holdovers Let's Be Cops and If I Stay claimed fifth and seventh place with respective takes of $4.38 million and $3.94 million. Fox's Let's Be Cops was down only 21 percent from last weekend, while Warner's If I Stay was down a healthy 29 percent. Both films continue to perform well, especially with their low production costs in mind. Respective total grosses stand at $73.05 million for Let's Be Cops in 33 days and at $44.82 million for If I Stay in 24 days.

On the platform front, Roadside's The Skeleton Twins was off to a very solid start this weekend with $0.381 million from 15 locations. That gave the comedy drama starring Bill Hader and Kristen Wiig a per-location average of $25,379 for the frame. The Skeleton Twins is scheduled to receive a major expansion on September 26.

Daily Domestic Gross Wed, Feb. 1 2012

Wide (1000+)

#TitleWed, Feb. 1 2012LocationsAvg.TotalWks.Dist.
1The Grey$1,251,368-23%3,185--$393$23,992,6521Open Road
2Underworld Awakening$886,902-17%3,0780$288$47,878,2532Sony / Screen Gems
3One For the Money$676,755-21%2,737--$247$13,739,1811Lionsgate
4Red Tails$613,447-13%2,57361$238$35,707,0192Fox
5The Descendants$554,294-11%2,0011441$277$60,366,23911Fox Searchlight
6Man on a Ledge$514,539-25%2,998--$172$9,733,5221Lionsgate
7Contraband$489,995-14%2,650-220$185$58,123,8553Universal
8Extremely Loud and Incredibly Close$442,428-24%2,6300$168$22,403,4266Warner Bros.
9Haywire$314,835-23%2,4412$129$16,322,7972Relativity Media
10The Iron Lady$302,379-16%1,244168$243$18,450,4605Weinstein Company
11Beauty and the Beast 3D$288,883-11%2,145-480$135$42,033,1063Disney
12Mission: Impossible - Ghost Protocol$217,291-15%1,654-865$131$203,264,8747Paramount
13Joyful Noise$186,182-23%2,021-714$92$27,295,8393Warner Bros.
14War Horse$170,145-15%1,861-664$91$76,150,8516Disney / DreamWorks
15The Girl with the Dragon Tattoo (2011)$170,050-8%1,202-705$141$98,704,0826Sony / Columbia
16Sherlock Holmes: A Game of Shadows$150,470-15%1,530-955$98$182,697,9437Warner Bros.
17We Bought a Zoo$64,559-17%1,089-976$59$71,915,2586Fox
18Alvin and the Chipmunks: Chipwrecked$61,049-10%1,070-1000$57$127,240,4917Fox

Limited (100 — 999)

#TitleWed, Feb. 1 2012LocationsAvg.TotalWks.Dist.
1The Artist$316,398-9%897235$353$17,695,72710Weinstein Company
2Hugo$165,872-14%965315$172$59,467,74610Paramount
3Tinker, Tailor, Soldier, Spy$83,904-14%410-321$205$20,424,8428Focus
4The Adventures of Tintin$79,235-24%702-638$113$74,537,2966Paramount
5Albert Nobbs$72,835-8%245--$297$966,0361Roadside Attractions
6The Devil Inside$51,188-11%722-1485$71$52,848,0914Paramount
7My Week with Marilyn$38,741-13%186-39$208$12,710,54910Weinstein Company
8Happy Feet Two$18,857-12%309-22$61$63,149,59811Warner Bros.
9Puss in Boots (2011)$17,035-9%270-22$63$148,191,88314Paramount / DreamWorks
10The Twilight Saga: Breaking Dawn - Part 1$14,808-5%191-179$78$280,580,14211Lionsgate / Summit
11J. Edgar$12,903-24%208162$62$37,204,39712Warner Bros.
12The Sitter$10,886-6%145-46$75$30,234,9618Fox
13Tower Heist$8,695-17%174-46$50$78,037,00013Universal
14Immortals$6,6390%117-52$57$83,416,69812Relativity Media

Platform (1 — 99)

#TitleWed, Feb. 1 2012LocationsAvg.TotalWks.Dist.
1Shame$19,158-16%80-15$239$3,340,4509Fox Searchlight
2Born to Be Wild 3D$13,155-10%450$292$15,884,61243Warner Bros. / IMAX
3Coriolanus$6,590-2%123$549$161,0412Weinstein Company
4Young Adult$5,329-9%87-63$61$16,209,3958Paramount
5Pariah (2011)$3,772-6%14-7$269$581,9795Focus
6The Darkest Hour$3,066-18%87-214$35$21,180,8156Summit
7New Year's Eve$2,948-42%62-203$48$54,271,0448Warner Bros. / New Line
8In Time$2,704-3%58-39$47$37,517,08714Fox
9Drive (2011)$1,6073%23-10$70$35,041,63920FilmDistrict
10In the Land of Blood and Honey$1,294-19%11-3$118$229,8576FilmDistrict