Grosses

'The Battle of the Five Armies' Marches to $90.6M in Five Days; 'Night at the Museum: Secret of the Tomb' and 'Annie' Battle for Second with $17.3M and $16.3M RespectivelyDecember 21, 2014 08:45 AM

by Daniel Garris

Warner's The Hobbit: The Battle of the Five Armies easily led the weekend box office with an estimated $56.22 million. The third and final chapter of Peter Jackson's The Hobbit trilogy has grossed $90.63 million through its first five days of release. On the heels of a sharper than expected percentage decline on Thursday, the film rebounded nicely over the weekend and registered a five-day to three day ratio of 1.61 to 1. The five-day debut of The Battle of the Five Armies was 11 percent below the $102.05 million five-day start of 2002's The Lord of the Rings: The Two Towers (which also opened on a Wednesday) and 5 percent ahead of the $86.14 million five-day start of last year's The Hobbit: The Desolation of Smaug (which opened on a Friday).

The Battle of the Five Armies grossed $16.58 million on Friday, increased 29 percent on Saturday to take in $21.43 million and is estimated to decline 15 percent on Sunday to gross $18.22 million. That places the film's estimated weekend to Friday ratio at 3.39 to 1, which is obviously inflated by the film opening on a Wednesday. The Hobbit: The Battle of the Five Armies received an encouraging A- rating on CinemaScore.

IMAX grosses were responsible for $7.70 million of the film's overall gross this weekend. Thus far The Battle of the Five Armies has grossed $13.62 million from 360 IMAX locations. That represents 15 percent of the film's overall domestic gross. The audience breakdown for the film skewed towards male moviegoers (60 percent) and moviegoers over the age of 25 (60 percent).

It what turned out to be a closer than expected race for second, Fox's Night at the Museum: Secret of the Tomb was able to outpace Sony's Annie with an estimated opening weekend take of $17.3 million. The two films clearly split up the family audience this weekend and may remain close to one another throughout the rest of the holiday season. While it was able to claim second, Night at the Museum: Secret of the Tomb opened significantly below pre-release expectations. The third installment of the Ben Stiller led franchise had already been expected to see a significant drop-off from the performance of its predecessor, 2009's Night at the Museum: Battle of the Smithsonian (which debuted with $54.17 million in its first three days). Secret of the Tomb debuted 26 percent below the $23.24 million start of 2011's Alvin and the Chipmunks: Chipwrecked.

Night at the Museum: Secret of the Tomb opened with $5.63 million on Friday, increased 16 percent on Saturday to gross $6.50 million and is estimated to decrease 20 percent on Sunday to gross $5.18 million. That places the film's estimated opening weekend to Friday ratio at 3.08 to 1. Family films tend to hold up very well throughout the holiday season and that will likely be the case for Secret of the Tomb. The film received a B+ rating on CinemaScore.

Annie debuted in third with an estimated $16.3 million. The musical remake starring Quvenzhané Wallis, Jamie Foxx and Cameron Diaz opened towards the lower end of pre-release expectations. That is good news for Sony, especially after the events of the past week that led to the cancellation of the studio's release of The Interview. Annie trailed Night at the Museum: Secret of the Tomb by just $1.0 million this weekend. Annie opened 30 percent below the $23.24 million debut of the previously mentioned Alvin and the Chipmunks: Chipwrecked.

Annie started out with $5.3 million on Friday, increased 15 percent on Saturday to gross $6.1 million and is estimated to fall 20 percent on Sunday to gross $4.9 million. That gives the film an estimated opening weekend to Friday ratio of 3.08 to 1. Like Secret of the Tomb, Annie is likely to hold up nicely throughout the holiday season, though between the two films, it will face more direct competition from Disney's Into the Woods starting on Christmas Day. Annie received a promising A- rating on CinemaScore, which strongly suggests that the film is going over much better with audiences than it has with critics.

Fox's Exodus: Gods and Kings landed in fourth with an estimated $8.07 million. The pricey Ridley Scott directed biblical epic starring Christian Bale was down a very sharp 67 percent from last weekend's debut. Poor reviews, mixed word of mouth and direct competition from The Battle of the Five Armies are all clearly taking a toll on the film. Exodus: Gods and Kings has grossed a soft $38.90 million in ten days. That places the film 7 percent behind the $41.87 million ten-day take of Son of God earlier this year.

The Hunger Games: Mockingjay - Part 1 followed closely behind in fifth with an estimated $7.75 million. The third installment of Lionsgate's blockbuster franchise was down a solid 39 percent from last weekend. Mockingjay - Part 1 has grossed $289.23 million in 31 days, which leaves it just $10.77 million away from becoming the second release of 2014 to reach the $300 million domestic milestone.

In its first weekend of wide release Fox Searchlight's Wild took in an estimated $4.15 million to place in sixth. The critically acclaimed drama starring Reese Witherspoon claimed a per-location average of $3,911 from 1,061 locations. Wild has grossed $7.21 million in 19 days of release.

Daily Domestic Gross Thu, Feb. 16 2012

Wide (1000+)

#TitleThu, Feb. 16 2012LocationsAvg.TotalWks.Dist.
1The Vow$2,913,7310%2,958--$985$61,926,8371Sony / Screen Gems
2Safe House$2,557,5802%3,119--$820$54,269,6151Universal
3Journey 2: The Mysterious Island$1,144,06618%3,470--$330$33,116,3421Warner Bros. / New Line
4Chronicle$744,6478%2,9081$256$43,479,4262Fox
5Star Wars: Episode I - The Phantom Menace 3D$717,2869%2,655--$270$25,873,2351Fox
6The Woman in Black$616,16014%2,8561$216$38,610,6182CBS Films
7The Grey$421,1214%2,801-406$150$44,893,0593Open Road
8The Descendants$289,5027%1,581-457$183$72,082,77013Fox Searchlight
9Big Miracle$266,62525%2,1334$125$14,443,4952Universal
10Underworld Awakening$238,679-4%1,657-979$144$60,243,8014Sony / Screen Gems
11Red Tails$230,0568%1,580-767$146$46,116,5364Fox
12One For the Money$213,2509%2,056-681$104$24,676,2093Lionsgate
13Extremely Loud and Incredibly Close$136,29115%1,375-1130$99$30,002,9778Warner Bros.
14Man on a Ledge$120,02211%1,423-1575$84$18,045,9483Lionsgate
15Contraband$113,5055%1,081-966$105$65,226,0205Universal

Limited (100 — 999)

#TitleThu, Feb. 16 2012LocationsAvg.TotalWks.Dist.
1The Artist$231,8445%808-197$287$25,098,95912Weinstein Company
2Hugo$142,55411%702-328$203$65,086,12412Paramount
3The Iron Lady$132,0769%512-509$258$23,359,7867Weinstein Company
4Beauty and the Beast 3D$67,29528%678-1041$99$46,744,8265Disney
5Mission: Impossible - Ghost Protocol$63,11516%469-608$135$206,813,4239Paramount
6War Horse$49,83817%502-661$99$78,407,9668Disney / DreamWorks
7Tinker, Tailor, Soldier, Spy$49,2857%232-70$212$22,202,84710Focus
8Joyful Noise$44,00117%686-664$64$30,087,9595Warner Bros.
9Albert Nobbs$33,2895%151-94$220$2,164,5643Roadside Attractions
10The Adventures of Tintin$31,65339%257-229$123$76,001,3168Paramount
11Alvin and the Chipmunks: Chipwrecked$30,08420%502-316$60$129,188,4959Fox
12Sherlock Holmes: A Game of Shadows$29,1164%265-592$110$184,717,3549Warner Bros.
13We Bought a Zoo$26,61037%420-334$63$73,356,6218Fox
14My Week with Marilyn$25,55718%125-46$204$13,445,11712Weinstein Company
15Ek Main Aur Ekk Tu$22,597-21%111--$204$795,5331UTV Communications
16Haywire$22,1363%263-988$84$18,681,7444Relativity Media
17Puss in Boots (2011)$16,19034%209-44$77$148,810,97616Paramount / DreamWorks
18The Twilight Saga: Breaking Dawn - Part 1$12,35220%230-66$54$281,213,34513Lionsgate / Summit
19Happy Feet Two$11,92111%202-53$59$63,729,22413Warner Bros.
20New Year's Eve$7,47826%155-67$48$54,525,28310Warner Bros. / New Line

Platform (1 — 99)

#TitleThu, Feb. 16 2012LocationsAvg.TotalWks.Dist.
1Born to Be Wild 3D$20,82010%44-1$473$16,223,56545Warner Bros. / IMAX
2Shame$11,524-1%52-12$222$3,653,62011Fox Searchlight
3W.E.$6,806-4%1713$400$153,9302Weinstein Company
4The Sitter$6,3772%99-27$64$30,441,32610Fox
5Coriolanus$4,11228%11-3$374$282,7504Weinstein Company
6The Devil Inside$3,227-5%95-208$34$53,166,4436Paramount
7Pariah (2011)$2,64632%13-6$204$667,2657Focus
8Young Adult$2,525-3%35-23$72$16,266,21110Paramount
9Immortals$2,20913%33-29$67$83,497,43614Relativity Media
10J. Edgar$1,6794%42-93$40$37,300,47214Warner Bros.
11In the Land of Blood and Honey$1,5527%103$155$277,8698FilmDistrict
12The Darkest Hour$83012%18-21$46$21,221,0058Summit
13Vettai$34942%2-2$175$200,0635UTV Communications
14Margin Call$112-7%2--$56$5,354,03917Roadside Attractions