Grosses

'The Battle of the Five Armies' Marches to $90.6M in Five Days; 'Night at the Museum: Secret of the Tomb' and 'Annie' Battle for Second with $17.3M and $16.3M RespectivelyDecember 21, 2014 08:45 AM

by Daniel Garris

Warner's The Hobbit: The Battle of the Five Armies easily led the weekend box office with an estimated $56.22 million. The third and final chapter of Peter Jackson's The Hobbit trilogy has grossed $90.63 million through its first five days of release. On the heels of a sharper than expected percentage decline on Thursday, the film rebounded nicely over the weekend and registered a five-day to three day ratio of 1.61 to 1. The five-day debut of The Battle of the Five Armies was 11 percent below the $102.05 million five-day start of 2002's The Lord of the Rings: The Two Towers (which also opened on a Wednesday) and 5 percent ahead of the $86.14 million five-day start of last year's The Hobbit: The Desolation of Smaug (which opened on a Friday).

The Battle of the Five Armies grossed $16.58 million on Friday, increased 29 percent on Saturday to take in $21.43 million and is estimated to decline 15 percent on Sunday to gross $18.22 million. That places the film's estimated weekend to Friday ratio at 3.39 to 1, which is obviously inflated by the film opening on a Wednesday. The Hobbit: The Battle of the Five Armies received an encouraging A- rating on CinemaScore.

IMAX grosses were responsible for $7.70 million of the film's overall gross this weekend. Thus far The Battle of the Five Armies has grossed $13.62 million from 360 IMAX locations. That represents 15 percent of the film's overall domestic gross. The audience breakdown for the film skewed towards male moviegoers (60 percent) and moviegoers over the age of 25 (60 percent).

It what turned out to be a closer than expected race for second, Fox's Night at the Museum: Secret of the Tomb was able to outpace Sony's Annie with an estimated opening weekend take of $17.3 million. The two films clearly split up the family audience this weekend and may remain close to one another throughout the rest of the holiday season. While it was able to claim second, Night at the Museum: Secret of the Tomb opened significantly below pre-release expectations. The third installment of the Ben Stiller led franchise had already been expected to see a significant drop-off from the performance of its predecessor, 2009's Night at the Museum: Battle of the Smithsonian (which debuted with $54.17 million in its first three days). Secret of the Tomb debuted 26 percent below the $23.24 million start of 2011's Alvin and the Chipmunks: Chipwrecked.

Night at the Museum: Secret of the Tomb opened with $5.63 million on Friday, increased 16 percent on Saturday to gross $6.50 million and is estimated to decrease 20 percent on Sunday to gross $5.18 million. That places the film's estimated opening weekend to Friday ratio at 3.08 to 1. Family films tend to hold up very well throughout the holiday season and that will likely be the case for Secret of the Tomb. The film received a B+ rating on CinemaScore.

Annie debuted in third with an estimated $16.3 million. The musical remake starring Quvenzhané Wallis, Jamie Foxx and Cameron Diaz opened towards the lower end of pre-release expectations. That is good news for Sony, especially after the events of the past week that led to the cancellation of the studio's release of The Interview. Annie trailed Night at the Museum: Secret of the Tomb by just $1.0 million this weekend. Annie opened 30 percent below the $23.24 million debut of the previously mentioned Alvin and the Chipmunks: Chipwrecked.

Annie started out with $5.3 million on Friday, increased 15 percent on Saturday to gross $6.1 million and is estimated to fall 20 percent on Sunday to gross $4.9 million. That gives the film an estimated opening weekend to Friday ratio of 3.08 to 1. Like Secret of the Tomb, Annie is likely to hold up nicely throughout the holiday season, though between the two films, it will face more direct competition from Disney's Into the Woods starting on Christmas Day. Annie received a promising A- rating on CinemaScore, which strongly suggests that the film is going over much better with audiences than it has with critics.

Fox's Exodus: Gods and Kings landed in fourth with an estimated $8.07 million. The pricey Ridley Scott directed biblical epic starring Christian Bale was down a very sharp 67 percent from last weekend's debut. Poor reviews, mixed word of mouth and direct competition from The Battle of the Five Armies are all clearly taking a toll on the film. Exodus: Gods and Kings has grossed a soft $38.90 million in ten days. That places the film 7 percent behind the $41.87 million ten-day take of Son of God earlier this year.

The Hunger Games: Mockingjay - Part 1 followed closely behind in fifth with an estimated $7.75 million. The third installment of Lionsgate's blockbuster franchise was down a solid 39 percent from last weekend. Mockingjay - Part 1 has grossed $289.23 million in 31 days, which leaves it just $10.77 million away from becoming the second release of 2014 to reach the $300 million domestic milestone.

In its first weekend of wide release Fox Searchlight's Wild took in an estimated $4.15 million to place in sixth. The critically acclaimed drama starring Reese Witherspoon claimed a per-location average of $3,911 from 1,061 locations. Wild has grossed $7.21 million in 19 days of release.

Daily Domestic Gross Sun, Feb. 26 2012

Wide (1000+)

#TitleSun, Feb. 26 2012LocationsAvg.TotalWks.Dist.
1Act of Valor$5,951,509-37%3,039--$1,958$24,476,6321Relativity Media
2Journey 2: The Mysterious Island$3,852,616-39%3,350-150$1,150$76,645,4533Warner Bros. / New Line
3Tyler Perry's Good Deeds$3,644,487-45%2,132--$1,709$15,583,9241Lionsgate
4Safe House$2,746,785-45%3,052-69$900$97,622,7053Universal
5Ghost Rider: Spirit of Vengeance$2,528,161-39%3,1740$797$38,038,2172Sony / Columbia
6The Vow$2,160,805-52%3,03880$711$102,924,1173Sony / Screen Gems
7This Means War$1,824,982-53%3,1890$572$33,495,6462Fox
8Wanderlust$1,431,565-51%2,002--$715$6,526,6501Universal
9The Secret World of Arrietty$1,295,217-35%1,5220$851$14,508,9202Disney
10Gone$995,473-53%2,186--$455$4,770,3601Summit
11Star Wars: Episode I - The Phantom Menace 3D$947,478-36%1,618-1037$586$40,444,5853Fox
12Chronicle$938,274-44%1,797-759$522$57,984,9634Fox
13The Woman in Black$590,575-53%1,727-832$342$50,451,6814CBS Films

Limited (100 — 999)

#TitleSun, Feb. 26 2012LocationsAvg.TotalWks.Dist.
1The Artist$709,726-51%966158$735$31,779,65714Weinstein Company
2The Descendants$493,114-55%889-354$555$78,460,13515Fox Searchlight
3Hugo$394,861-46%501-57$788$69,354,70414Paramount
4The Grey$209,354-43%917-1190$228$50,179,0915Open Road
5Big Miracle$204,085-32%628-1006$325$18,903,5804Universal
6The Iron Lady$163,555-53%522-101$313$25,721,5799Weinstein Company
7Alvin and the Chipmunks: Chipwrecked$115,440-36%311-89$371$130,384,57911Fox
8Red Tails$111,510-43%489-520$228$48,670,0986Fox
9Sherlock Holmes: A Game of Shadows$82,161-50%333-70$247$185,888,95311Warner Bros.
10The Adventures of Tintin$79,575-38%272-31$293$76,901,74210Paramount
11We Bought a Zoo$69,768-49%280-7$249$74,096,24610Fox
12My Week with Marilyn$69,497-55%402282$173$14,074,65114Weinstein Company
13Tinker, Tailor, Soldier, Spy$69,309-62%164-20$423$23,276,12612Focus
14Underworld Awakening$66,516-39%260-566$256$62,149,8336Sony / Screen Gems
15Extremely Loud and Incredibly Close$62,645-50%280-297$224$31,215,13210Warner Bros.
16Mission: Impossible - Ghost Protocol$56,247-50%178-97$316$207,771,02711Paramount
17Joyful Noise$48,450-43%277-63$175$30,586,6397Warner Bros.
18War Horse$44,723-47%213-181$210$79,041,41210Disney / DreamWorks
19Contraband$44,325-43%197-223$225$66,173,3857Universal
20The Girl with the Dragon Tattoo (2011)$39,486-56%125-64$316$101,701,26710Sony / Columbia
21One For the Money$38,262-37%229-704$167$25,951,3365Lionsgate
22Puss in Boots (2011)$35,361-37%138-25$256$149,234,74718Paramount / DreamWorks
23Albert Nobbs$29,877-54%100-19$299$2,610,6285Roadside Attractions
24Jack and Jill$22,643-42%109-25$208$74,158,15716Sony / Columbia

Platform (1 — 99)

#TitleSun, Feb. 26 2012LocationsAvg.TotalWks.Dist.
1Born to Be Wild 3D$32,959-25%40-5$824$16,625,10847Warner Bros. / IMAX
2Tere Naal Love Ho Gaya$25,697-40%48--$535$94,5831UTV Communications
3The Darkest Hour$18,193-39%94-19$194$21,426,80510Summit
4Happy Feet Two$17,656-24%85-50$208$63,934,37015Warner Bros.
5Man on a Ledge$12,486-42%76-325$164$18,600,9115Lionsgate
6Shame$10,147-49%25-19$406$3,807,64313Fox Searchlight
7Ek Main Aur Ekk Tu$9,338-51%35-63$267$1,130,8423UTV Communications
8Haywire$8,322-53%37-42$225$18,827,1656Relativity Media
9Coriolanus$5,818-47%8-5$727$365,1696Weinstein Company
10W.E.$5,172-62%15-5$345$265,2764Weinstein Company
11Undefeated$4,721-51%50$944$70,1952Weinstein Company
12Pariah (2011)$3,264-46%130$251$712,7059Focus
13The Devil Inside$1,736-41%25-9$69$53,193,9258Paramount
14In the Land of Blood and Honey$1,060-44%4-4$265$292,86510FilmDistrict