Grosses

'The Battle of the Five Armies' Set for $88.4M in Five Days; Secret of the Tomb' and 'Annie' Battle for Second with $19.2M and $17.5M RespectivelyDecember 20, 2014 08:48 AM

by Daniel Garris

Warner's The Hobbit: The Battle of the Five Armies took in an estimated $16.58 million on Friday to lead the daily box office for a third consecutive day. The third and final chapter of Peter Jackson's The Hobbit trilogy increased a strong 66.5 percent over Thursday. Friday's daily hold was a good sign for the film after the sharper than anticipated percentage decline it experienced on Thursday. In comparison, 2002's The Lord of the Rings: The Two Towers increased 39 percent on its first Friday to gross $19.22 million.

The Hobbit: The Battle of the Five Armies has grossed $50.98 million in three days, which places it 14 percent behind the $59.26 million three-day start of The Two Towers. BOXOFFICE currently projects $54.0 million over the weekend for The Battle of the Five Armies and a five-day start of $88.41 million. That would be in the same neighborhood as the $86.14 million five-day start of last year's The Hobbit: The Desolation of Smaug (which opened on a Friday).

IMAX grosses were responsible for $2.18 million of the film's overall gross on Friday. Thus far The Battle of the Five Armies has grossed $8.08 million from IMAX locations. That represents 15.8 percent of the film's overall domestic gross. The Battle of the Five Armies received an encouraging A- rating on CinemaScore.

It was a close race for second place on Friday, with Fox's Night at the Museum: Secret of the Tomb outpacing Sony's Annie with an estimated opening day performance of $5.625 million. The two films were separated by just $325,000 on Friday and are likely to remain fairly close to one another throughout the rest of the weekend (and perhaps throughout the rest of the holiday season as well). Secret of the Tomb opened 16 percent below the $6.71 million opening day take of 2011's Alvin and the Chipmunks: Chipwrecked. BOXOFFICE currently projects a $19.2 million debut for Night at the Museum: Secret of the Tomb, which would be below expectations. The film received a B+ rating on CinemaScore.

Annie claimed third place with an estimated $5.3 million. The musical remake starring Quvenzhané Wallis, Jamie Foxx and Cameron Diaz opened towards the higher end of expectations on Friday. That is welcome news for Sony, especially after the events of the past week that led to the cancellation of the studio's release of The Interview. Annie opened 21 percent below the opening day take of Alvin and the Chipmunks: Chipwrecked. BOXOFFICE is projecting a $17.5 million debut for Annie. The film received an promising A- rating on CinemaScore.

The Hunger Games: Mockingjay - Part 1 inched ahead of Exodus: Gods and Kings to take fourth place on Friday with an estimated $2.28 million. The third installment of Lionsgate's blockbuster franchise was down a solid 39 percent from last Friday. Mockingjay - Part 1 has grossed $283.76 million in 29 days, which leaves it $16.24 million away from becoming the second release of 2014 to reach the $300 million domestic milestone. BOXOFFICE currently estimates a $7.8 million take for Mockingjay - Part 1 this weekend.

Fox's Exodus: Gods and Kings landed in fifth with an estimated $2.275 million. The pricey Ridley Scott directed biblical epic was down a very sharp 74 percent from last Friday's opening day take. Poor reviews, mixed word of mouth and direct competition from The Battle of the Five Armies are all clearly taking a toll on the film. Exodus has grossed an underwhelming $33.11 million through eight days. BOXOFFICE projects $7.7 million for Exodus: Gods and Kings this weekend, which would represent a 68 percent slide.

On its first day of wide release, Fox Searchlight's Wild took in an estimated $1.175 million from 1,061 locations. The critically acclaimed drama starring Reese Witherspoon has grossed $4.24 million in 18 days. BOXOFFICE is projecting $3.75 million for Wild this weekend.

Daily Domestic Gross Fri, Mar. 2 2012

Wide (1000+)

#TitleFri, Mar. 2 2012LocationsAvg.TotalWks.Dist.
1Dr. Seuss' The Lorax$17,526,300--3,729--$4,700$17,526,3001Universal
2Project X (2012)$8,125,879--3,055--$2,660$8,125,8791Warner Bros.
3Act of Valor$3,808,742142%3,05314$1,248$35,348,0882Relativity Media
4Safe House$1,927,515143%2,553-499$755$102,892,0054Universal
5The Vow$1,849,986181%2,826-212$655$107,462,3354Sony / Screen Gems
6Tyler Perry's Good Deeds$1,834,761169%2,1320$861$20,579,3932Lionsgate
7This Means War$1,678,176187%2,342-847$717$37,516,8153Fox
8Journey 2: The Mysterious Island$1,369,423188%3,060-290$448$80,055,9224Warner Bros. / New Line
9Ghost Rider: Spirit of Vengeance$1,117,224116%2,487-687$449$41,297,9633Sony / Columbia
10Wanderlust$1,111,110127%2,0020$555$9,751,9252Universal
11Gone$943,750250%2,1860$432$6,891,7272Summit
12The Artist$938,801188%1,756790$535$34,127,21915Weinstein Company
13Chronicle$523,609128%1,054-743$497$59,438,8755Fox
14The Secret World of Arrietty$298,67560%1,431-91$209$15,567,0553Disney

Limited (100 — 999)

#TitleFri, Mar. 2 2012LocationsAvg.TotalWks.Dist.
1The Woman in Black$345,072106%812-915$425$51,431,9875CBS Films
2The Descendants$322,272111%694-195$464$79,422,99816Fox Searchlight
3Hugo$283,82681%406-95$699$70,350,40315Paramount
4Star Wars: Episode I - The Phantom Menace 3D$219,54323%731-887$300$41,337,8764Fox
5The Iron Lady$205,05994%511-11$401$26,361,06310Weinstein Company
6Big Miracle$82,57088%359-269$230$19,143,1505Universal
7The Girl with the Dragon Tattoo (2011)$74,864--256131$292$101,857,40011Sony / Columbia
8The Grey$73,012-4%308-609$237$50,549,5626Open Road
9Alvin and the Chipmunks: Chipwrecked$72,027292%3143$229$130,531,25612Fox
10Sherlock Holmes: A Game of Shadows$71,429118%266-67$269$186,085,22212Warner Bros.
11Tinker, Tailor, Soldier, Spy$62,734109%126-38$498$23,464,96013Focus
12We Bought a Zoo$61,786255%266-14$232$74,224,73911Fox
13Extremely Loud and Incredibly Close$60,393231%30323$199$31,350,76011Warner Bros.
14Red Tails$54,41853%249-240$219$48,887,2397Fox
15Mission: Impossible - Ghost Protocol$44,05896%107-71$412$207,905,51812Paramount
16The Adventures of Tintin$41,572117%215-57$193$77,022,41411Paramount
17Contraband$32,56083%148-49$220$66,274,0058Universal
18My Week with Marilyn$32,285-3%120-282$269$14,241,98915Weinstein Company
19Joyful Noise$31,34772%202-75$155$30,684,6608Warner Bros.
20One For the Money$16,0889%117-112$138$26,017,2466Lionsgate

Platform (1 — 99)

#TitleFri, Mar. 2 2012LocationsAvg.TotalWks.Dist.
1Born to Be Wild 3D$27,75745%400$694$16,724,61148Warner Bros. / IMAX
2Undefeated$21,735744%138$1,672$103,5633Weinstein Company
3Underworld Awakening$19,033-26%79-181$241$62,267,8027Sony / Screen Gems
4Albert Nobbs$14,59715%68-32$215$2,673,7456Roadside Attractions
5Being Flynn$12,677--4--$3,169$12,6771Focus
6W.E.$10,437113%194$549$294,3225Weinstein Company
7Coriolanus$9,025348%146$645$382,1297Weinstein Company
8Tere Naal Love Ho Gaya$8,12561%26-22$313$130,9402UTV Communications
9Happy Feet Two$7,994118%850$94$63,956,71316Warner Bros.
10Shame$7,44648%22-3$338$3,834,27014Fox Searchlight
11Paan Singh Tomar$4,101--10--$410$4,1011UTV Communications
12Haywire$2,866-32%32-5$90$18,845,9277Relativity Media
13Pariah (2011)$2,5367%130$195$722,09710Focus
14Ek Main Aur Ekk Tu$2,07816%25-10$83$1,141,8034UTV Communications
15In the Land of Blood and Honey$1,772161%84$222$296,80311FilmDistrict
16The Devil Inside$1,482172%17-8$87$53,198,0329Paramount