Grosses

'The Battle of the Five Armies' Set for $88.4M in Five Days; Secret of the Tomb' and 'Annie' Battle for Second with $19.2M and $17.5M RespectivelyDecember 20, 2014 08:48 AM

by Daniel Garris

Warner's The Hobbit: The Battle of the Five Armies took in an estimated $16.58 million on Friday to lead the daily box office for a third consecutive day. The third and final chapter of Peter Jackson's The Hobbit trilogy increased a strong 66.5 percent over Thursday. Friday's daily hold was a good sign for the film after the sharper than anticipated percentage decline it experienced on Thursday. In comparison, 2002's The Lord of the Rings: The Two Towers increased 39 percent on its first Friday to gross $19.22 million.

The Hobbit: The Battle of the Five Armies has grossed $50.98 million in three days, which places it 14 percent behind the $59.26 million three-day start of The Two Towers. BOXOFFICE currently projects $54.0 million over the weekend for The Battle of the Five Armies and a five-day start of $88.41 million. That would be in the same neighborhood as the $86.14 million five-day start of last year's The Hobbit: The Desolation of Smaug (which opened on a Friday).

IMAX grosses were responsible for $2.18 million of the film's overall gross on Friday. Thus far The Battle of the Five Armies has grossed $8.08 million from IMAX locations. That represents 15.8 percent of the film's overall domestic gross. The Battle of the Five Armies received an encouraging A- rating on CinemaScore.

It was a close race for second place on Friday, with Fox's Night at the Museum: Secret of the Tomb outpacing Sony's Annie with an estimated opening day performance of $5.625 million. The two films were separated by just $325,000 on Friday and are likely to remain fairly close to one another throughout the rest of the weekend (and perhaps throughout the rest of the holiday season as well). Secret of the Tomb opened 16 percent below the $6.71 million opening day take of 2011's Alvin and the Chipmunks: Chipwrecked. BOXOFFICE currently projects a $19.2 million debut for Night at the Museum: Secret of the Tomb, which would be below expectations. The film received a B+ rating on CinemaScore.

Annie claimed third place with an estimated $5.3 million. The musical remake starring Quvenzhané Wallis, Jamie Foxx and Cameron Diaz opened towards the higher end of expectations on Friday. That is welcome news for Sony, especially after the events of the past week that led to the cancellation of the studio's release of The Interview. Annie opened 21 percent below the opening day take of Alvin and the Chipmunks: Chipwrecked. BOXOFFICE is projecting a $17.5 million debut for Annie. The film received an promising A- rating on CinemaScore.

The Hunger Games: Mockingjay - Part 1 inched ahead of Exodus: Gods and Kings to take fourth place on Friday with an estimated $2.28 million. The third installment of Lionsgate's blockbuster franchise was down a solid 39 percent from last Friday. Mockingjay - Part 1 has grossed $283.76 million in 29 days, which leaves it $16.24 million away from becoming the second release of 2014 to reach the $300 million domestic milestone. BOXOFFICE currently estimates a $7.8 million take for Mockingjay - Part 1 this weekend.

Fox's Exodus: Gods and Kings landed in fifth with an estimated $2.275 million. The pricey Ridley Scott directed biblical epic was down a very sharp 74 percent from last Friday's opening day take. Poor reviews, mixed word of mouth and direct competition from The Battle of the Five Armies are all clearly taking a toll on the film. Exodus has grossed an underwhelming $33.11 million through eight days. BOXOFFICE projects $7.7 million for Exodus: Gods and Kings this weekend, which would represent a 68 percent slide.

On its first day of wide release, Fox Searchlight's Wild took in an estimated $1.175 million from 1,061 locations. The critically acclaimed drama starring Reese Witherspoon has grossed $4.24 million in 18 days. BOXOFFICE is projecting $3.75 million for Wild this weekend.

Daily Domestic Gross Wed, Mar. 7 2012

Wide (1000+)

#TitleWed, Mar. 7 2012LocationsAvg.TotalWks.Dist.
1Dr. Seuss' The Lorax$2,611,125-29%3,729--$700$79,988,8551Universal
2Project X (2012)$1,565,997-30%3,055--$513$26,971,7311Warner Bros.
3Act of Valor$891,491-22%3,05314$292$48,175,2582Relativity Media
4Safe House$561,660-20%2,553-499$220$110,216,6254Universal
5The Vow$456,832-24%2,826-212$162$113,117,0234Sony / Screen Gems
6This Means War$404,675-20%2,342-847$173$42,696,4233Fox
7Tyler Perry's Good Deeds$378,813-25%2,1320$178$27,153,9412Lionsgate
8Journey 2: The Mysterious Island$378,395-32%3,060-290$124$86,543,6674Warner Bros. / New Line
9The Artist$321,855-19%1,756790$183$37,833,51915Weinstein Company
10Wanderlust$320,320-24%2,0020$160$13,533,7902Universal
11Ghost Rider: Spirit of Vengeance$281,378-24%2,487-687$113$45,791,5523Sony / Columbia
12Gone$191,098-33%2,1860$87$9,620,3692Summit
13Chronicle$117,195-17%1,054-743$111$61,236,6075Fox
14The Secret World of Arrietty$90,558-17%1,431-91$63$17,048,9073Disney

Limited (100 — 999)

#TitleWed, Mar. 7 2012LocationsAvg.TotalWks.Dist.
1The Descendants$93,910-14%694-195$135$80,683,18416Fox Searchlight
2The Iron Lady$89,998-16%511-11$176$27,279,14510Weinstein Company
3Hugo$76,400-29%406-95$188$71,570,55915Paramount
4The Woman in Black$69,433-16%812-915$86$52,647,2305CBS Films
5Star Wars: Episode I - The Phantom Menace 3D$63,224-13%731-887$86$42,425,0324Fox
6The Grey$23,383-18%308-609$76$50,809,6456Open Road
7Sherlock Holmes: A Game of Shadows$22,600-11%266-67$85$186,340,57512Warner Bros.
8Alvin and the Chipmunks: Chipwrecked$22,599-15%3143$72$130,874,59612Fox
9Tinker, Tailor, Soldier, Spy$20,514-13%126-38$163$23,727,95913Focus
10Red Tails$19,28715%249-240$77$49,074,0087Fox
11Extremely Loud and Incredibly Close$18,701-18%30323$62$31,575,53011Warner Bros.
12Big Miracle$17,950-23%359-269$50$19,421,3605Universal
13My Week with Marilyn$17,694-4%120-282$147$14,390,21415Weinstein Company
14We Bought a Zoo$16,964-20%266-14$64$74,461,89511Fox
15The Adventures of Tintin$16,529-25%215-57$77$77,222,50411Paramount
16Mission: Impossible - Ghost Protocol$12,806-33%107-71$120$208,065,31912Paramount
17Contraband$11,150-20%148-49$75$66,398,3058Universal
18Joyful Noise$9,350-22%202-75$46$30,798,9788Warner Bros.
19One For the Money$5,873-8%117-112$50$26,077,9616Lionsgate

Platform (1 — 99)

#TitleWed, Mar. 7 2012LocationsAvg.TotalWks.Dist.
1Born to Be Wild 3D$27,62645%400$691$16,858,16848Warner Bros. / IMAX
2Albert Nobbs$7,068-13%68-32$104$2,744,5446Roadside Attractions
3Undefeated$7,064-47%138$543$190,7253Weinstein Company
4Shame$5,68737%22-3$259$3,869,18614Fox Searchlight
5W.E.$5,239-7%194$276$343,6525Weinstein Company
6Being Flynn$4,0606%4--$1,015$55,3311Focus
7Coriolanus$3,603-16%146$257$421,3067Weinstein Company
8Happy Feet Two$3,028-28%850$36$64,003,13416Warner Bros.
9Tere Naal Love Ho Gaya$2,402-44%26-22$92$163,6812UTV Communications
10Paan Singh Tomar$2,04655%10--$205$24,8271UTV Communications
11Pariah (2011)$1,47119%130$113$734,20110Focus
12Haywire$934-18%32-5$29$18,856,0047Relativity Media
13In the Land of Blood and Honey$72112%84$90$303,22211FilmDistrict
14The Devil Inside$417105%17-8$25$53,202,6779Paramount
15Ek Main Aur Ekk Tu$382-49%25-10$15$1,151,6864UTV Communications