Grosses

'No Good Deed' Leads with $24.25M; 'Dolphin Tale 2' #2 with $15.87M; 'Guardians of the Galaxy' Surpasses $300M MilestoneSeptember 15, 2014 01:05 PM

by Daniel Garris

Sony's No Good Deed debuted in first place this weekend with $24.25 million. The low-budget thriller starring Idris Elba and Taraji P. Henson exceeded its rising expectations heading into the weekend. Much of the film's success was due to the drawing power of Elba and Henson. No Good Deed was also helped out by the fairly empty marketplace this weekend and Screen Gems has had a strong history with thrillers in the past. The film's opening weekend performance was similar to the $23.45 million start of I Can Do Bad All By Myself back in September of 2009.

No Good Deed opened with $8.82 million on Friday, increased 11 percent on Saturday to take in $9.78 million and declined 42 percent on Sunday to gross $5.65 million. That placed the film's opening weekend to Friday ratio at 2.75 to 1. The audience breakdown for the film skewed towards female moviegoers (60 percent) and towards moviegoers 30 years and older (59 percent). No Good Deed received a B+ rating on CinemaScore, which is very solid for a thriller.

Dolphin Tale 2 opened in second place with $15.87 million. The family film sequel from Warner Bros. opened on the low end of pre-release expectations and 17 percent below the $19.15 million start of Dolphin Tale back in September of 2011. Dolphin Tale 2 was helped out by solid critical reviews and by the recent lack of family fare in the marketplace.

Dolphin Tale 2 grossed $4.27 million on Friday, increased a healthy 75 percent on Saturday to gross $7.46 million and fell 44 percent on Sunday to take in $4.15 million. That placed the opening weekend to Friday ratio for the film at 3.72 to 1. The audience breakdown for the film skewed towards female moviegoers (63 percent) and moviegoers over the age of 25 (56 percent). Like its predecessor (which registered a total gross to opening weekend ratio of 3.77 to 1), Dolphin Tale 2 will hope to hold up well going forward. The film's strong A rating on CinemaScore is an encouraging early sign.

After leading the box office for each of the past three weekends, Guardians of the Galaxy was down two spots to place in third with $8.10 million. In the process, the blockbuster sci-fi superhero adaptation from Disney and Marvel surpassed the $300 million domestic mark this weekend; making it the first release of 2014 to do so. The 45-day total for the film stands at $305.99 million. Guardians of the Galaxy held up very nicely this weekend, as it was down just 22 percent from last weekend.

Paramount's Teenage Mutant Ninja Turtles placed in fourth with $4.86 million. The blockbuster franchise re-launch was down a healthy 25 percent from last weekend. Teenage Mutant Ninja Turtles continues to exceed expectations in a big way with a 38-day take of $181.09 million.

Fox Searchlight's The Drop was off to a surprisingly strong sixth place start with $4.10 million. The fairly last minute decision to open The Drop in moderate release paid off, as the crime drama starring Tom Hardy, Noomi Rapace and the late James Gandolfini earned a very solid per-location average of $5,074 from 809 locations. The Drop opened with $1.46 million on Friday, increased 20.5 percent on Saturday to take in $1.76 million and declined 49.5 percent on Sunday to gross $0.89 million. That placed the film's opening weekend to Friday ratio at 2.82 to 1.

Holdovers Let's Be Cops and If I Stay claimed fifth and seventh place with respective takes of $4.38 million and $3.94 million. Fox's Let's Be Cops was down only 21 percent from last weekend, while Warner's If I Stay was down a healthy 29 percent. Both films continue to perform well, especially with their low production costs in mind. Respective total grosses stand at $73.05 million for Let's Be Cops in 33 days and at $44.82 million for If I Stay in 24 days.

On the platform front, Roadside's The Skeleton Twins was off to a very solid start this weekend with $0.381 million from 15 locations. That gave the comedy drama starring Bill Hader and Kristen Wiig a per-location average of $25,379 for the frame. The Skeleton Twins is scheduled to receive a major expansion on September 26.

Daily Domestic Gross Sun, Mar. 11 2012

Wide (1000+)

#TitleSun, Mar. 11 2012LocationsAvg.TotalWks.Dist.
1Dr. Seuss' The Lorax$11,369,110-37%3,74617$3,035$121,724,8502Universal
2John Carter$8,040,836-35%3,749--$2,145$30,180,1881Disney
3Project X (2012)$2,724,497-38%3,0550$892$39,717,0982Warner Bros.
4Act of Valor$1,878,707-39%2,951-102$637$56,092,4743Relativity Media
5A Thousand Words$1,540,527-43%1,890--$815$6,176,2801Paramount
6Silent House (2012)$1,332,039-50%2,124--$627$6,661,2341Open Road
7Safe House$1,221,880-45%2,144-409$570$115,605,3255Universal
8Journey 2: The Mysterious Island$1,047,949-38%2,525-535$415$90,641,9995Warner Bros. / New Line
9The Vow$866,512-49%2,478-348$350$117,456,2315Sony / Screen Gems
10This Means War$845,763-50%1,949-393$434$46,895,4104Fox
11Tyler Perry's Good Deeds$706,664-49%1,516-616$466$30,446,4533Lionsgate
12Ghost Rider: Spirit of Vengeance$533,103-41%1,804-683$296$48,065,2704Sony / Columbia
13The Artist$526,750-46%1,505-251$350$40,234,93316Weinstein Company
14Wanderlust$403,195-46%1,220-782$330$15,517,7653Universal
15Gone$185,824-54%1,144-1042$162$10,727,0703Summit

Limited (100 — 999)

#TitleSun, Mar. 11 2012LocationsAvg.TotalWks.Dist.
1Friends With Kids$511,474-44%369--$1,386$2,019,0831Roadside Attractions
2Chronicle$236,387-43%595-459$397$62,267,4416Fox
3Hugo$173,154-42%313-93$553$72,269,11916Paramount
4The Descendants$164,104-50%517-177$317$81,454,62417Fox Searchlight
5The Iron Lady$145,998-46%447-64$327$27,931,79111Weinstein Company
6The Secret World of Arrietty$140,785-28%501-930$281$17,572,9654Disney
7The Woman in Black$109,725-51%433-379$253$53,031,2836CBS Films
8Star Wars: Episode I - The Phantom Menace 3D$107,972-32%258-473$418$42,845,7545Fox
9Alvin and the Chipmunks: Chipwrecked$82,187-39%287-27$286$131,187,52513Fox
10Mission: Impossible - Ghost Protocol$81,008-43%229122$354$208,394,55413Paramount
11We Bought a Zoo$50,072-43%228-38$220$74,669,87712Fox
12The Adventures of Tintin$44,413-30%153-62$290$77,384,66712Paramount
13The Girl with the Dragon Tattoo (2011)$42,861-48%211-45$203$102,363,77112Sony / Columbia
14Tinker, Tailor, Soldier, Spy$41,197-53%109-17$378$23,922,14414Focus
15Big Miracle$36,905-49%238-121$155$19,594,7656Universal
16Sherlock Holmes: A Game of Shadows$36,098-50%208-58$174$186,523,36613Warner Bros.
17The Grey$35,981-34%151-157$238$50,960,0417Open Road
18Red Tails$30,171-42%178-71$170$49,343,1888Fox
19Extremely Loud and Incredibly Close$29,006-43%202-101$144$31,711,09312Warner Bros.
20My Week with Marilyn$23,853-38%1200$199$14,486,30316Weinstein Company
21Contraband$23,800-30%119-29$200$66,489,4259Universal
22Joyful Noise$16,214-37%103-99$157$30,867,7069Warner Bros.

Platform (1 — 99)

#TitleSun, Mar. 11 2012LocationsAvg.TotalWks.Dist.
1Salmon Fishing in the Yemen$60,707-43%18--$3,373$225,8941CBS Films
2Born to Be Wild 3D$32,790-32%400$820$17,007,78049Warner Bros. / IMAX
3Undefeated$16,794-38%130$1,292$254,3884Weinstein Company
4Coriolanus$13,909-37%195$732$474,7908Weinstein Company
5Being Flynn$12,148-41%128$1,012$102,9862Focus
6Haywire$11,628-34%8250$142$18,898,1798Relativity Media
7W.E.$11,218-28%245$467$384,9626Weinstein Company
8Albert Nobbs$10,926-37%45-23$243$2,791,4087Roadside Attractions
9One For the Money$8,856-42%64-53$138$26,119,7687Lionsgate
10Pariah (2011)$6,348-29%196$334$758,09911Focus
11Shame$5,609-45%20-2$280$3,896,10115Fox Searchlight
12Tere Naal Love Ho Gaya$2,79820%10-16$280$171,7763UTV Communications
13Paan Singh Tomar$2,205-34%5-5$441$33,9132UTV Communications
14The Devil Inside$404-56%10-7$40$53,205,75910Paramount
15Ek Main Aur Ekk Tu$371-60%4-21$93$1,153,3605UTV Communications