Grosses

'The Hobbit: The Battle of the Five Armies' Down Sharply from Wednesday, But Still #1 on Thursday with $9.96MDecember 19, 2014 12:55 PM

by Daniel Garris

Warner's The Hobbit: The Battle of the Five Armies took in $9.96 million on Thursday. The third and final chapter of Peter Jackson's The Hobbit trilogy was down a sharp 59 percent from Wednesday's performance. The large daily percentage decline on Thursday isn't the greatest initial sign going forward, though it should be noted that such a large percentage of Wednesday's reported gross coming from Tuesday night shows does inflate Thursday's percentage decrease a bit. In comparison, 2002's The Two Towers fell 47 percent on its first Thursday to gross $13.88 million. With a two-day start of $34.41 million, The Battle of the Five Armies is running 14 percent behind the $40.04 million take of The Two Towers. At its current pace, The Battle of the Five Armies appears headed for a five-day start in the neighborhood of $85 million.

Fox's Exodus: Gods and Kings held steady in second place with $1.22 million. The pricey Ridley Scott directed biblical epic starring Christian Bale was down 7 percent from Wednesday. Exodus: Gods and Kings placed in second for the week (behind The Battle of the Five Armies) with a seven-day start of $30.84 million. While that was on the low end of pre-release expectations, the film is off to an underwhelming start with its price tag in mind and has been displaying early signs of being significantly front-loaded for a December release.

The Hunger Games: Mockingjay - Part 1 took in $1.09 million to remain in third. The third installment of Lionsgate's blockbuster franchise increased 6 percent over Wednesday and was down a healthy 24 percent from last Thursday. Mockingjay - Part 1 placed in third for the week with $17.28 million. That represented a 38 percent decline from the previous frame and brings the film's four-week total to $281.48 million. Mockingjay - Part 1 is now $18.52 million away from becoming the second release of 2013 to reach the $300 million domestic milestone.

Penguins of Madagascar placed in fourth for the day with $0.502 million. The 3D computer animated film from Fox and DreamWorks Animation was up 9 percent from Wednesday and down only 2 percent from last Thursday. Penguins of Madagascar placed in fourth for the week with $9.11 million. That was down 30 percent from the previous week and brings the film's 23-day total to an underwhelming $60.65 million.

Paramount's Top Five continued to claim sixth place with $0.439 million. The critically acclaimed comedy starring and directed by Chris Rock was down 2 percent from Wednesday. Top Five rounded out the week's top five with a seven-day start of $8.89 million, which was on the low end of expectations. The film will be playing in 1,307 locations this weekend.

Daily Domestic Gross Fri, Mar. 16 2012

Wide (1000+)

#TitleFri, Mar. 16 2012LocationsAvg.TotalWks.Dist.
121 Jump Street$13,239,489--3,121--$4,242$13,239,4891Sony / Columbia
2Dr. Seuss' The Lorax$6,784,20098%3,76923$1,800$142,407,2153Universal
3John Carter$3,968,48789%3,7490$1,059$43,625,9402Disney
4Project X (2012)$1,545,14560%2,922-133$529$45,670,9913Warner Bros.
5Act of Valor$1,143,21681%2,765-186$413$59,863,5854Relativity Media
6A Thousand Words$1,130,794120%1,8955$597$9,483,6152Paramount
7Safe House$825,60083%1,920-224$430$118,318,6956Universal
8The Vow$760,35588%2,175-303$350$119,823,6106Sony / Screen Gems
9This Means War$760,27999%1,660-289$458$49,160,0615Fox
10Silent House (2012)$733,22185%2,1240$345$9,224,9652Open Road
11Journey 2: The Mysterious Island$717,76446%1,935-590$371$93,323,4506Warner Bros. / New Line
12Tyler Perry's Good Deeds$401,34683%1,016-500$395$31,757,6794Lionsgate
13The Artist$306,79547%1,155-350$266$41,372,21417Weinstein Company
14Ghost Rider: Spirit of Vengeance$268,12529%1,024-780$262$49,150,5175Sony / Columbia

Limited (100 — 999)

#TitleFri, Mar. 16 2012LocationsAvg.TotalWks.Dist.
1Casa de mi Padre$780,056--382--$2,042$780,0561Lionsgate / Pantelion
2Friends With Kids$457,287163%640271$715$3,187,2692Roadside Attractions
3Jeff Who Lives at Home$269,351--254--$1,060$269,3511Paramount Vantage
4Wanderlust$171,0250%698-522$245$16,395,1254Universal
5Chronicle$153,09351%432-163$354$62,823,0547Fox
6Hugo$135,770124%38370$354$72,642,45017Paramount
7The Iron Lady$119,53082%4569$262$28,308,80112Weinstein Company
8Gone$101,0058%476-668$212$11,193,0994Summit
9The Descendants$88,32846%347-170$255$81,793,13918Fox Searchlight
10The Woman in Black$84,21460%305-128$276$53,316,3737CBS Films
11Alvin and the Chipmunks: Chipwrecked$81,58368%286-1$285$131,453,53514Fox
12Seeking Justice$75,712--231--$328$75,7121Anchor Bay Films
13Mission: Impossible - Ghost Protocol$71,35183%2290$312$208,616,66214Paramount
14The Grey$44,823213%21968$205$51,062,1058Open Road
15Big Miracle$42,480124%236-2$180$19,703,9307Universal
16We Bought a Zoo$41,56666%188-40$221$74,808,37213Fox
17Star Wars: Episode I - The Phantom Menace 3D$35,3511%156-102$227$43,005,5926Fox
18Sherlock Holmes: A Game of Shadows$28,55657%125-83$228$186,620,16914Warner Bros.
19Red Tails$25,734118%152-26$169$49,414,7839Fox
20The Adventures of Tintin$24,8221%123-30$202$77,508,58513Paramount
21The Girl with the Dragon Tattoo (2011)$21,401--108-103$198$102,465,22713Sony / Columbia
22One For the Money$20,713539%11248$185$26,153,5828Lionsgate
23Extremely Loud and Incredibly Close$12,6387%105-97$120$31,769,97313Warner Bros.

Platform (1 — 99)

#TitleFri, Mar. 16 2012LocationsAvg.TotalWks.Dist.
1Salmon Fishing in the Yemen$120,444486%6244$1,943$428,8442CBS Films
2Joyful Noise$89,6891245%65-38$1,380$30,899,35810Warner Bros.
3Born to Be Wild 3D$54,22848%400$1,356$17,185,81850Warner Bros. / IMAX
4Being Flynn$41,767805%8876$475$161,7533Focus
5Tinker, Tailor, Soldier, Spy$29,28649%86-23$341$24,031,02715Focus
6Undefeated$13,713153%218$653$291,7725Weinstein Company
7The Devil Inside$11,2073587%7767$146$53,217,74311Paramount
8Coriolanus$10,03971%212$478$507,5179Weinstein Company
9Albert Nobbs$8,75940%483$182$2,823,1428Roadside Attractions
10My Week with Marilyn$8,237-13%50-70$165$14,536,67517Weinstein Company
11W.E.$7,14662%20-4$357$409,4097Weinstein Company
12Haywire$4,347-26%69-13$63$18,924,9429Relativity Media
13Paan Singh Tomar$86665%50$173$36,3033UTV Communications
14Tere Naal Love Ho Gaya$254-76%3-7$85$176,4224UTV Communications