Grosses

'American Sniper' Continues to Dominate with $31.85M; 'Project Almanac' Starts Softly with $8.50M; 'Black or White' Lands in Fourth with $6.46M; 'Game of Thrones' Claims a Solid $1.50M in Limited ReleaseFebruary 01, 2015 08:47 AM

by Daniel Garris

Warner's American Sniper dominated the box office for a third consecutive weekend with an estimated $31.85 million. That represented the largest unadjusted Super Bowl weekend gross ever (the previous record being the $31.12 million debut of 2008's Hannah Montana/Miley Cyrus: Best of Both Worlds Concert Tour). The blockbuster Clint Eastwood directed film starring Bradley Cooper was down a sizable 51 percent from last weekend, as the film clearly took a hit this weekend from its target audience being focused on Super Bowl XLIX. American Sniper will likely re-stabilize next weekend with the Super Bowl out of the way. The film has grossed a massive $248.94 million after 17 days of wide release. That places American Sniper a very impressive 47 percent ahead of the $169.56 million 17-day take of 2013's Gravity.

With moviegoers not interested by the weekend's three new wide releases, Paddington moved into second place with an estimated $8.505 million. The well received family film from The Weinstein Company was up one spot from last weekend and down a slim 31 percent. In addition to being aided by good word of mouth, Paddington also likely received an added boost this weekend from family audiences who wanted to catch the film before Paramount's The SpongeBob Movie: Sponge Out of Water arrives in the marketplace next weekend. Paddington surpassed the $50 million mark this weekend and has grossed a very solid $50.54 million in 17 days.

Paramount's Project Almanac was the weekend's top opener with an estimated third place start of $8.50 million (with Paddington and Project Almanac currently only separated by $5,000, the race for second place is obviously too close to call). However, the low-budget sci-fi thriller opened significantly below pre-release expectations, as it failed to spark much interest among moviegoers. Project Almanac opened a very disappointing 57 percent below the $19.88 million start of fellow Platinum Dunes film Ouija this past October. Project Almanac was likely hurt at least somewhat by having been delayed by nearly a year. On a positive note, Project Almanac did receive a B rating on CinemaScore, which is very solid given the film's genre.

Relativity's Black or White debuted in fourth with an estimated $6.46 million. The drama starring Kevin Costner and Octavia Spencer opened on the high end of its modest expectations, as the film was able to find a bit of audience this weekend despite poor critical reviews. Black or White performed very similarly to the $6.20 million start of Relativity's Beyond the Lights this past November. Black or White received an encouraging A- rating on CinemaScore, which suggests that the film is going over significantly better with moviegoers than it has with critics.

The Boy Next Door rounded out the weekend's top five with an estimated $6.1 million. Universal's low-budget thriller starring Jennifer Lopez was down 3 spots and a very sharp 59 percent from last weekend. The Boy Next Door has grossed a solid $24.69 million in ten days, but is likely to continue to fall off quickly going forward, especially with the upcoming release of Universal's highly anticipated Fifty Shades of Grey now in the near horizon.

Sony's The Wedding Ringer followed in sixth place with an estimated $5.7 million. The modestly budgeted comedy starring Kevin Hart and Josh Gad fell 50 percent from last weekend. The Wedding Ringer is on the verge of reaching the $50 million mark with a 17-day gross of $48.14 million.

Further down on this weekend's chart nether Open Road's The Loft nor A24's A Most Violent Year were able to pack much punch. The Loft debuted in tenth place with an estimated $2.88 million. Meanwhile, A Most Violent Year landed in thirteenth place with an estimated $1.70 million from 818 locations. The Loft suffered from being given a last minute wide release (after being long delayed), while A Most Violent Year has seen its early momentum come to a halt after not receiving a Best Picture nomination. A Most Violent Year has grossed $3.17 million to date.

Warner's Game of Thrones The IMAX Experience had a far more respectable performance this weekend with an estimated $1.50 million from 205 IMAX locations. That gave the theatrical release consisting of the final two episodes of Season 4 of the popular HBO series a healthy per-location average of $7,322 for the frame. Game of Thrones The IMAX Experience is scheduled to play in IMAX locations through February 5th.

Daily Domestic Gross Fri, Mar. 23 2012

Wide (1000+)

#TitleFri, Mar. 23 2012LocationsAvg.TotalWks.Dist.
1The Hunger Games$67,263,650--4,137--$16,259$67,263,6501Lionsgate
221 Jump Street$6,214,886122%3,1210$1,991$55,966,2142Sony / Columbia
3Dr. Seuss' The Lorax$3,235,760129%3,677-92$880$167,465,7704Universal
4John Carter$1,367,11059%3,212-537$426$58,700,4903Disney
5Project X (2012)$632,13687%2,065-857$306$50,434,2844Warner Bros.
6Act of Valor$569,17971%2,219-546$257$64,448,9035Relativity Media
7A Thousand Words$528,232129%1,787-108$296$13,528,4003Paramount
8Safe House$385,70075%1,330-590$290$121,565,0157Universal
9Journey 2: The Mysterious Island$324,64968%1,340-595$242$96,106,7387Warner Bros. / New Line
10This Means War$323,93582%1,188-472$273$51,608,6726Fox
11The Vow$286,43654%1,258-917$228$122,221,2107Sony / Screen Gems
12Silent House (2012)$205,12832%1,202-922$171$11,527,9013Open Road

Limited (100 — 999)

#TitleFri, Mar. 23 2012LocationsAvg.TotalWks.Dist.
1Tyler Perry's Good Deeds$312,393263%621-395$503$33,411,9365Lionsgate
2Casa de mi Padre$300,749151%47593$633$3,149,0012Lionsgate / Pantelion
3Friends With Kids$225,96193%558-82$405$4,922,6423Roadside Attractions
4Salmon Fishing in the Yemen$170,447359%12462$1,375$1,096,6473CBS Films
5Jeff Who Lives at Home$154,829123%2540$610$1,342,1872Paramount Vantage
6The Artist$117,1126%576-579$203$42,680,45018Weinstein Company
7Ghost Rider: Spirit of Vengeance$86,90624%511-513$170$50,118,1856Sony / Columbia
8The Woman in Black$76,464338%180-125$425$53,627,4238CBS Films
9The Iron Lady$64,59916%327-129$198$28,910,31013Weinstein Company
10Chronicle$63,79364%292-140$218$63,390,8288Fox
11Hugo$59,77835%283-100$211$73,247,18018Paramount
12Alvin and the Chipmunks: Chipwrecked$58,60881%248-38$236$131,832,59615Fox
13Mission: Impossible - Ghost Protocol$53,520118%200-29$268$208,935,15715Paramount
14Wanderlust$43,475-17%235-463$185$17,018,0955Universal
15The Descendants$38,67617%199-148$194$82,171,54419Fox Searchlight
16Big Miracle$35,840177%224-12$160$19,877,7558Universal
17We Bought a Zoo$34,76684%155-33$224$75,015,72014Fox
18The Grey$32,29689%204-15$158$51,272,4219Open Road
19Gone$27,73037%183-293$152$11,478,0295Summit
20One For the Money$23,438190%15139$155$26,250,4309Lionsgate
21Red Tails$21,06962%131-21$161$49,547,51910Fox

Platform (1 — 99)

#TitleFri, Mar. 23 2012LocationsAvg.TotalWks.Dist.
1Born to Be Wild 3D$35,41224%400$885$17,389,42651Warner Bros. / IMAX
2Being Flynn$18,20740%73-15$249$345,4654Focus
3Sherlock Holmes: A Game of Shadows$16,29091%86-39$189$186,727,72415Warner Bros.
4Seeking Justice$9,840-58%74-157$133$368,3472Anchor Bay Films
5Star Wars: Episode I - The Phantom Menace 3D$9,280-40%74-82$125$43,132,0217Fox
6Undefeated$7,45955%17-4$439$359,0196Weinstein Company
7Albert Nobbs$6,99435%44-4$159$2,871,7559Roadside Attractions
8Extremely Loud and Incredibly Close$6,03223%50-55$121$31,822,69814Warner Bros.
9Coriolanus$5,05039%19-2$266$552,06110Weinstein Company
10W.E.$4,89743%18-2$272$448,2428Weinstein Company
11My Week with Marilyn$3,165-16%44-6$72$14,571,57318Weinstein Company