Grosses

'The Hobbit: The Battle of the Five Armies' Down Sharply from Wednesday, But Still #1 on Thursday with $9.96MDecember 19, 2014 12:55 PM

by Daniel Garris

Warner's The Hobbit: The Battle of the Five Armies took in $9.96 million on Thursday. The third and final chapter of Peter Jackson's The Hobbit trilogy was down a sharp 59 percent from Wednesday's performance. The large daily percentage decline on Thursday isn't the greatest initial sign going forward, though it should be noted that such a large percentage of Wednesday's reported gross coming from Tuesday night shows does inflate Thursday's percentage decrease a bit. In comparison, 2002's The Two Towers fell 47 percent on its first Thursday to gross $13.88 million. With a two-day start of $34.41 million, The Battle of the Five Armies is running 14 percent behind the $40.04 million take of The Two Towers. At its current pace, The Battle of the Five Armies appears headed for a five-day start in the neighborhood of $85 million.

Fox's Exodus: Gods and Kings held steady in second place with $1.22 million. The pricey Ridley Scott directed biblical epic starring Christian Bale was down 7 percent from Wednesday. Exodus: Gods and Kings placed in second for the week (behind The Battle of the Five Armies) with a seven-day start of $30.84 million. While that was on the low end of pre-release expectations, the film is off to an underwhelming start with its price tag in mind and has been displaying early signs of being significantly front-loaded for a December release.

The Hunger Games: Mockingjay - Part 1 took in $1.09 million to remain in third. The third installment of Lionsgate's blockbuster franchise increased 6 percent over Wednesday and was down a healthy 24 percent from last Thursday. Mockingjay - Part 1 placed in third for the week with $17.28 million. That represented a 38 percent decline from the previous frame and brings the film's four-week total to $281.48 million. Mockingjay - Part 1 is now $18.52 million away from becoming the second release of 2013 to reach the $300 million domestic milestone.

Penguins of Madagascar placed in fourth for the day with $0.502 million. The 3D computer animated film from Fox and DreamWorks Animation was up 9 percent from Wednesday and down only 2 percent from last Thursday. Penguins of Madagascar placed in fourth for the week with $9.11 million. That was down 30 percent from the previous week and brings the film's 23-day total to an underwhelming $60.65 million.

Paramount's Top Five continued to claim sixth place with $0.439 million. The critically acclaimed comedy starring and directed by Chris Rock was down 2 percent from Wednesday. Top Five rounded out the week's top five with a seven-day start of $8.89 million, which was on the low end of expectations. The film will be playing in 1,307 locations this weekend.

Daily Domestic Gross Tue, Mar. 27 2012

Wide (1000+)

#TitleTue, Mar. 27 2012LocationsAvg.TotalWks.Dist.
1The Hunger Games$10,348,198-4%4,137--$2,501$173,707,7331Lionsgate
221 Jump Street$2,203,24215%3,1210$706$74,342,9962Sony / Columbia
3Dr. Seuss' The Lorax$1,120,60011%3,677-92$305$179,543,8304Universal
4John Carter$512,30321%3,212-537$159$63,344,0153Disney
5Project X (2012)$237,44917%2,065-857$115$52,174,0574Warner Bros.
6Act of Valor$214,2219%2,219-546$97$66,331,6935Relativity Media
7A Thousand Words$190,33924%1,787-108$107$15,293,6633Paramount
8Journey 2: The Mysterious Island$143,00918%1,340-595$107$97,403,6187Warner Bros. / New Line
9Safe House$140,30517%1,330-590$105$122,842,3557Universal
10This Means War$102,75015%1,188-472$86$52,463,0126Fox
11The Vow$98,88421%1,258-917$79$122,957,1637Sony / Screen Gems
12Silent House (2012)$63,91310%1,202-922$53$12,084,7473Open Road

Limited (100 — 999)

#TitleTue, Mar. 27 2012LocationsAvg.TotalWks.Dist.
1Friends With Kids$105,96550%558-82$190$5,696,3133Roadside Attractions
2Casa de mi Padre$101,108-2%47593$213$4,234,0842Lionsgate / Pantelion
3Salmon Fishing in the Yemen$75,69826%12462$610$1,764,4383CBS Films
4Jeff Who Lives at Home$69,02429%2540$272$1,896,5962Paramount Vantage
5The Artist$63,45537%576-579$110$43,147,76418Weinstein Company
6Tyler Perry's Good Deeds$47,8308%621-395$77$34,044,8455Lionsgate
7Hugo$36,22036%283-100$128$73,500,70618Paramount
8The Iron Lady$34,56324%327-129$106$29,162,42713Weinstein Company
9Alvin and the Chipmunks: Chipwrecked$33,19716%248-38$134$132,079,23015Fox
10Chronicle$25,19311%292-140$86$63,577,9988Fox
11Wanderlust$21,26565%235-463$90$17,149,8405Universal
12The Descendants$19,81331%199-148$100$82,313,63619Fox Searchlight
13Mission: Impossible - Ghost Protocol$18,44011%200-29$92$209,100,10015Paramount
14We Bought a Zoo$17,11814%155-33$110$75,137,37714Fox
15The Grey$14,59815%204-15$72$51,386,3509Open Road
16Big Miracle$13,55010%224-12$60$19,992,1008Universal
17Red Tails$13,01656%131-21$99$49,621,98710Fox
18The Woman in Black$10,8596%180-125$60$53,770,3398CBS Films
19One For the Money$8,58021%15139$57$26,316,4879Lionsgate
20Gone$7,51446%183-293$41$11,539,9615Summit

Platform (1 — 99)

#TitleTue, Mar. 27 2012LocationsAvg.TotalWks.Dist.
1Born to Be Wild 3D$25,08635%400$627$17,504,41851Warner Bros. / IMAX
2Being Flynn$9,98639%73-15$137$420,0724Focus
3Sherlock Holmes: A Game of Shadows$8,05931%86-39$94$186,778,48715Warner Bros.
4Star Wars: Episode I - The Phantom Menace 3D$6,404-5%74-82$87$43,233,3007Fox
5Seeking Justice$4,35013%74-157$59$398,7802Anchor Bay Films
6Albert Nobbs$4,233-3%44-4$96$2,903,6649Roadside Attractions
7Undefeated$2,9940%17-4$176$384,9866Weinstein Company
8Coriolanus$2,717-4%19-2$143$575,26110Weinstein Company
9My Week with Marilyn$2,53948%44-6$58$14,585,92718Weinstein Company
10Extremely Loud and Incredibly Close$2,473-12%50-55$49$31,842,03114Warner Bros.
11W.E.$2,4017%18-2$133$466,6738Weinstein Company