Grosses

'Fury' Leads the Way with $23.7M Debut; 'Gone Girl' Passes $100M Mark after $17.5M Take; 'The Book of Life' Solid in Third with $17.0MOctober 20, 2014 12:56 PM

by Daniel Garris

Sony's Fury debuted in first place this weekend with $23.70 million. The David Ayer directed war film starring Brad Pitt opened on the low end of pre-release expectations. Fury opened 8 percent ahead of the $22.00 million debut of Sony's The Monuments Men back in February and 21.5 percent ahead of the $19.50 million start of Sony's Moneyball back in September of 2011. Like both of those films were able to do, Fury will hope to hold up well going forward.

Fury opened with $8.82 million on Friday (which included a relatively large $1.2 million from Thursday night shows), increased 3 percent on Saturday to take in $9.12 million and fell 37 percent on Sunday to gross $5.76 million. That placed the film's opening weekend to Friday ratio at a somewhat front-loaded 2.69 to 1. The audience breakdown for Fury skewed towards male moviegoers (60 percent) and slightly towards moviegoers over the age of 35 (51 percent). Fury received an encouraging A- rating on CinemaScore.

After leading the box office each of the past two weekends, Fox's Gone Girl placed in second this weekend with $17.51 million. The critically acclaimed David Fincher directed film starring Ben Affleck continued to hold up well, as it was down just 34 percent from last weekend. Gone Girl surpassed the $100 million mark this weekend and has now grossed $106.78 million through 17 days of release. Before much longer, Gone Girl will zoom past the $127.51 million final domestic gross of 2008's The Curious Case of Benjamin Button to become Fincher's highest grossing film to date (without adjusting for ticket price inflation).

Fellow Fox release The Book of Life followed closely behind in third with a $17.01 million debut. The modestly budgeted computer animated film opened in line with expectations and likely received an added boost from arriving a couple weeks before Halloween and Day of the Dead. The Book of Life opened nearly on par with the recent $17.28 million launch of The Boxtrolls. The Book of Life started out with $4.99 million on Friday, increased 39 percent on Saturday to take in $6.91 million and declined 26 percent on Sunday to gross $5.16 million. That placed the film's opening weekend to Friday ratio at 3.41 to 1. Like Fury, The Book of Life also received an encouraging A- rating on CinemaScore.

Fellow family film Alexander and the Terrible, Horrible, No Good, Very Bad Day claimed fourth place with $11.46 million. The Disney release starring Steve Carell and Jennifer Garner fell 38 percent from last weekend. That represented a very solid hold, especially given the added competition for family audiences from The Book of Life. Alexander has grossed $36.29 million through ten days of release, which is in line with expectations and represents a healthy performance with the film's modest price tag in mind.

Relativity's The Best of Me rounded out the weekend's top with $10.00 million. The Nicholas Sparks adaptation starring Michelle Monaghan and James Marsden opened on the low end of its modest expectations. The Best of Me opened softer than most Sparks adaptations, with the film's performance more closely representing the $13.42 million start of 2008's Nights in Rodanthe. The Best of Me opened with $4.13 million on Friday, fell 8 percent on Saturday to take in $3.79 million and fell 45 percent on Sunday to gross $2.08 million. That places the film's opening weekend to Friday ratio at just 2.42 to 1. The Best of Me received a solid B+ rating on CinemaScore, which strongly suggests that the film is going over better with moviegoers than it has with critics.

In their second weekend of release, Universal's Dracula Untold and Warner's The Judge claimed sixth and seventh places respectively with $9.99 million and $7.92 million. Dracula Untold was down a sharp 58 percent from last weekend's stronger than expected start, while The Judge was down a solid 40 percent from last weekend's modest debut. Respective ten-day total grosses stand at $40.83 million for Dracula Untold and at $26.82 million for The Judge.

Warner's Annabelle placed in eighth with $7.88 million. The low-budget spin-off to The Conjuring was down a respectable 50 percent and has grossed a stronger than expected $74.08 million in 17 days. Annabelle will face new direct competition next weekend when Universal unleashes Ouija in theaters on Friday.

On the platform front, the critically acclaimed Birdman was off to a terrific start with $424,397 from 4 locations in New York and Los Angeles. The Alejandro González Iñárritu directed film starring Michael Keaton from Fox Searchlight and New Regency generated a massive per-location average of $106,099 for the frame. Birdman will receive a major expansion next weekend.

Daily Domestic Gross Fri, Mar. 30 2012

Wide (1000+)

#TitleFri, Mar. 30 2012LocationsAvg.TotalWks.Dist.
1The Hunger Games$18,652,560128%4,1370$4,509$208,585,3982Lionsgate
2Wrath of the Titans$12,316,264--3,545--$3,474$12,316,2641Warner Bros.
3Mirror Mirror$5,808,426--3,603--$1,612$5,808,4261Relativity Media
421 Jump Street$4,599,676139%3,14827$1,461$82,652,3003Sony / Columbia
5Dr. Seuss' The Lorax$2,072,64098%3,264-413$635$183,620,4405Universal
6John Carter$544,83425%2,397-815$227$64,749,1734Disney
7Act of Valor$291,28335%1,239-980$235$67,034,7776Relativity Media
8A Thousand Words$240,91950%1,007-780$239$15,846,4004Paramount

Limited (100 — 999)

#TitleFri, Mar. 30 2012LocationsAvg.TotalWks.Dist.
1Salmon Fishing in the Yemen$344,691420%483359$714$2,241,6704CBS Films
2Project X (2012)$268,01340%903-1162$297$52,814,7895Warner Bros.
3Journey 2: The Mysterious Island$215,48276%908-432$237$97,860,6898Warner Bros. / New Line
4Safe House$215,05562%729-601$295$123,316,7858Universal
5Jeff Who Lives at Home$191,664220%513259$374$2,205,7423Paramount Vantage
6Casa de mi Padre$163,13467%439-36$372$4,584,7333Lionsgate / Pantelion
7This Means War$142,22338%575-613$247$52,801,5127Fox
8Friends With Kids$132,48254%308-250$430$5,998,3574Roadside Attractions
9The Vow$104,7883%514-744$204$123,248,0048Sony / Screen Gems
10Ghost Rider: Spirit of Vengeance$82,288--380-131$217$50,530,2807Sony / Columbia
11Tyler Perry's Good Deeds$73,43959%321-300$229$34,205,2716Lionsgate
12The Artist$72,79023%315-261$231$43,339,56319Weinstein Company
13Silent House (2012)$56,961-1%325-877$175$12,252,8384Open Road
14Alvin and the Chipmunks: Chipwrecked$56,72571%222-26$256$132,200,22116Fox
15The Iron Lady$52,17745%284-43$184$29,284,97014Weinstein Company
16The Woman in Black$46,450279%179-1$259$53,839,4269CBS Films
17Chronicle$38,26753%198-94$193$63,663,4679Fox
18Hugo$33,56418%174-109$193$73,592,12419Paramount
19We Bought a Zoo$33,12584%136-19$244$75,204,42315Fox
20Mission: Impossible - Ghost Protocol$32,80896%150-50$219$209,165,28016Paramount
21Big Miracle$29,750121%170-54$175$20,047,6559Universal
22The Descendants$25,79840%118-81$219$82,374,57420Fox Searchlight
23Wanderlust$22,62038%116-119$195$17,204,0706Universal
24Red Tails$22,13393%101-30$219$49,665,71111Fox
25The Grey$16,92922%2040$83$51,430,70210Open Road
26One For the Money$12,06835%102-49$118$26,345,22910Lionsgate

Platform (1 — 99)

#TitleFri, Mar. 30 2012LocationsAvg.TotalWks.Dist.
1Born to Be Wild 3D$32,74511%400$819$17,593,03352Warner Bros. / IMAX
2Bully (2012)$30,485--5--$6,097$30,4851Weinstein Company
3Sherlock Holmes: A Game of Shadows$12,58767%55-31$229$186,805,48016Warner Bros.
4Gone$12,58595%61-122$206$11,565,2226Summit
5Being Flynn$10,54324%40-33$264$448,3005Focus
6Undefeated$9,786127%16-1$612$402,3347Weinstein Company
7Albert Nobbs$5,48716%29-15$189$2,919,48310Roadside Attractions
8Star Wars: Episode I - The Phantom Menace 3D$5,270-31%30-44$176$43,252,6778Fox
9W.E.$5,12197%213$244$476,7649Weinstein Company
10Coriolanus$4,81058%16-3$301$586,21011Weinstein Company
11My Week with Marilyn$1,892-21%12-32$158$14,592,04519Weinstein Company
12Seeking Justice$832-79%8-66$104$407,7803Anchor Bay Films