Grosses

'No Good Deed' Leads with $24.25M; 'Dolphin Tale 2' #2 with $15.87M; 'Guardians of the Galaxy' Surpasses $300M MilestoneSeptember 15, 2014 01:05 PM

by Daniel Garris

Sony's No Good Deed debuted in first place this weekend with $24.25 million. The low-budget thriller starring Idris Elba and Taraji P. Henson exceeded its rising expectations heading into the weekend. Much of the film's success was due to the drawing power of Elba and Henson. No Good Deed was also helped out by the fairly empty marketplace this weekend and Screen Gems has had a strong history with thrillers in the past. The film's opening weekend performance was similar to the $23.45 million start of I Can Do Bad All By Myself back in September of 2009.

No Good Deed opened with $8.82 million on Friday, increased 11 percent on Saturday to take in $9.78 million and declined 42 percent on Sunday to gross $5.65 million. That placed the film's opening weekend to Friday ratio at 2.75 to 1. The audience breakdown for the film skewed towards female moviegoers (60 percent) and towards moviegoers 30 years and older (59 percent). No Good Deed received a B+ rating on CinemaScore, which is very solid for a thriller.

Dolphin Tale 2 opened in second place with $15.87 million. The family film sequel from Warner Bros. opened on the low end of pre-release expectations and 17 percent below the $19.15 million start of Dolphin Tale back in September of 2011. Dolphin Tale 2 was helped out by solid critical reviews and by the recent lack of family fare in the marketplace.

Dolphin Tale 2 grossed $4.27 million on Friday, increased a healthy 75 percent on Saturday to gross $7.46 million and fell 44 percent on Sunday to take in $4.15 million. That placed the opening weekend to Friday ratio for the film at 3.72 to 1. The audience breakdown for the film skewed towards female moviegoers (63 percent) and moviegoers over the age of 25 (56 percent). Like its predecessor (which registered a total gross to opening weekend ratio of 3.77 to 1), Dolphin Tale 2 will hope to hold up well going forward. The film's strong A rating on CinemaScore is an encouraging early sign.

After leading the box office for each of the past three weekends, Guardians of the Galaxy was down two spots to place in third with $8.10 million. In the process, the blockbuster sci-fi superhero adaptation from Disney and Marvel surpassed the $300 million domestic mark this weekend; making it the first release of 2014 to do so. The 45-day total for the film stands at $305.99 million. Guardians of the Galaxy held up very nicely this weekend, as it was down just 22 percent from last weekend.

Paramount's Teenage Mutant Ninja Turtles placed in fourth with $4.86 million. The blockbuster franchise re-launch was down a healthy 25 percent from last weekend. Teenage Mutant Ninja Turtles continues to exceed expectations in a big way with a 38-day take of $181.09 million.

Fox Searchlight's The Drop was off to a surprisingly strong sixth place start with $4.10 million. The fairly last minute decision to open The Drop in moderate release paid off, as the crime drama starring Tom Hardy, Noomi Rapace and the late James Gandolfini earned a very solid per-location average of $5,074 from 809 locations. The Drop opened with $1.46 million on Friday, increased 20.5 percent on Saturday to take in $1.76 million and declined 49.5 percent on Sunday to gross $0.89 million. That placed the film's opening weekend to Friday ratio at 2.82 to 1.

Holdovers Let's Be Cops and If I Stay claimed fifth and seventh place with respective takes of $4.38 million and $3.94 million. Fox's Let's Be Cops was down only 21 percent from last weekend, while Warner's If I Stay was down a healthy 29 percent. Both films continue to perform well, especially with their low production costs in mind. Respective total grosses stand at $73.05 million for Let's Be Cops in 33 days and at $44.82 million for If I Stay in 24 days.

On the platform front, Roadside's The Skeleton Twins was off to a very solid start this weekend with $0.381 million from 15 locations. That gave the comedy drama starring Bill Hader and Kristen Wiig a per-location average of $25,379 for the frame. The Skeleton Twins is scheduled to receive a major expansion on September 26.

Daily Domestic Gross Thu, Apr. 12 2012

Wide (1000+)

#TitleThu, Apr. 12 2012LocationsAvg.TotalWks.Dist.
1The Hunger Games$2,831,632-1%4,1370$684$315,569,5393Lionsgate
2American Reunion$1,548,120-6%3,192--$485$29,238,7251Universal
3Titanic 3D$1,537,604-1%2,6740$575$32,793,5701Paramount
4Wrath of the Titans$1,218,578-4%3,5450$344$64,345,7962Warner Bros.
5Mirror Mirror$1,203,105-10%3,61815$333$42,468,2612Relativity Media
621 Jump Street$964,652-1%3,009-139$321$113,764,8134Sony / Columbia
7Dr. Seuss' The Lorax$675,675-15%3,003-72$225$201,462,6306Universal
8John Carter$97,4782%1,015-792$96$68,401,0115Disney

Limited (100 — 999)

#TitleThu, Apr. 12 2012LocationsAvg.TotalWks.Dist.
1Salmon Fishing in the Yemen$128,284-6%52441$245$5,176,3915CBS Films
2Journey 2: The Mysterious Island$78,480-5%651-257$121$99,742,0979Warner Bros. / New Line
3Act of Valor$61,9136%708-531$87$69,001,7157Relativity Media
4Jeff Who Lives at Home$52,457-2%447-66$117$3,610,6444Paramount Vantage
5A Thousand Words$46,363-3%507-500$91$17,627,5245Paramount
6Safe House$45,9856%482-140$95$124,939,1459Universal
7The Vow$41,1680%479-35$86$124,089,2279Sony / Screen Gems
8Project X (2012)$36,268-8%444-459$82$54,230,0356Warner Bros.
9Friends With Kids$28,6015%207-99$138$6,843,1285Roadside Attractions
10Casa de mi Padre$26,806-5%283-156$95$5,610,9164Lionsgate / Pantelion
11This Means War$25,704-1%321-128$80$53,584,7978Fox
12The Artist$25,5849%222-93$115$43,948,53520Weinstein Company
13The Iron Lady$23,1013%236-48$98$29,739,84515Weinstein Company
14Alvin and the Chipmunks: Chipwrecked$20,547-4%195-27$105$132,733,62817Fox
15Chronicle$14,8662%162-27$92$64,011,60810Fox
16Tyler Perry's Good Deeds$14,54713%204-117$71$34,724,8587Lionsgate
17Hugo$9,965-12%101-73$99$73,864,50720Paramount
18Silent House (2012)$9,7152%214-111$45$12,596,7045Open Road
19Mission: Impossible - Ghost Protocol$9,15615%102-48$90$209,397,90317Paramount
20The Woman in Black$8,6234%159-20$54$54,141,37810CBS Films
21Gone$7,3558%12160$61$11,682,2057Summit

Platform (1 — 99)

#TitleThu, Apr. 12 2012LocationsAvg.TotalWks.Dist.
1Born to Be Wild 3D$39,463-11%400$987$18,043,59453Warner Bros. / IMAX
2Bully (2012)$10,725-6%61$1,788$279,2022Weinstein Company
3We Bought a Zoo$10,391-5%99-24$105$75,450,89616Fox
4The Descendants$5,799-10%78-40$74$82,549,95021Fox Searchlight
5Star Wars: Episode I - The Phantom Menace 3D$5,320-3%4525$118$43,342,5519Fox
6The Grey$3,753-1%67-137$56$51,548,33311Open Road
7Being Flynn$3,4492%33-7$105$540,1526Focus
8Red Tails$3,41912%55-28$62$49,772,24612Fox
9W.E.$3,20111%210$152$531,33110Weinstein Company
10One For the Money$2,74741%49-53$56$26,414,52711Lionsgate
11Albert Nobbs$2,673-1%301$89$2,972,21711Roadside Attractions
12Coriolanus$2,358-2%171$139$645,06712Weinstein Company
13Undefeated$2,347-22%15-1$156$470,2858Weinstein Company