Grosses

'The Hobbit: The Battle of the Five Armies' Down Sharply from Wednesday, But Still #1 on Thursday with $9.96MDecember 19, 2014 12:55 PM

by Daniel Garris

Warner's The Hobbit: The Battle of the Five Armies took in $9.96 million on Thursday. The third and final chapter of Peter Jackson's The Hobbit trilogy was down a sharp 59 percent from Wednesday's performance. The large daily percentage decline on Thursday isn't the greatest initial sign going forward, though it should be noted that such a large percentage of Wednesday's reported gross coming from Tuesday night shows does inflate Thursday's percentage decrease a bit. In comparison, 2002's The Two Towers fell 47 percent on its first Thursday to gross $13.88 million. With a two-day start of $34.41 million, The Battle of the Five Armies is running 14 percent behind the $40.04 million take of The Two Towers. At its current pace, The Battle of the Five Armies appears headed for a five-day start in the neighborhood of $85 million.

Fox's Exodus: Gods and Kings held steady in second place with $1.22 million. The pricey Ridley Scott directed biblical epic starring Christian Bale was down 7 percent from Wednesday. Exodus: Gods and Kings placed in second for the week (behind The Battle of the Five Armies) with a seven-day start of $30.84 million. While that was on the low end of pre-release expectations, the film is off to an underwhelming start with its price tag in mind and has been displaying early signs of being significantly front-loaded for a December release.

The Hunger Games: Mockingjay - Part 1 took in $1.09 million to remain in third. The third installment of Lionsgate's blockbuster franchise increased 6 percent over Wednesday and was down a healthy 24 percent from last Thursday. Mockingjay - Part 1 placed in third for the week with $17.28 million. That represented a 38 percent decline from the previous frame and brings the film's four-week total to $281.48 million. Mockingjay - Part 1 is now $18.52 million away from becoming the second release of 2013 to reach the $300 million domestic milestone.

Penguins of Madagascar placed in fourth for the day with $0.502 million. The 3D computer animated film from Fox and DreamWorks Animation was up 9 percent from Wednesday and down only 2 percent from last Thursday. Penguins of Madagascar placed in fourth for the week with $9.11 million. That was down 30 percent from the previous week and brings the film's 23-day total to an underwhelming $60.65 million.

Paramount's Top Five continued to claim sixth place with $0.439 million. The critically acclaimed comedy starring and directed by Chris Rock was down 2 percent from Wednesday. Top Five rounded out the week's top five with a seven-day start of $8.89 million, which was on the low end of expectations. The film will be playing in 1,307 locations this weekend.

Daily Domestic Gross Tue, May. 15 2012

Wide (1000+)

#TitleTue, May. 15 2012LocationsAvg.TotalWks.Dist.
1Marvel's The Avengers$8,477,8547%4,3490$1,949$389,473,2902Disney
2Dark Shadows$2,611,20813%3,755--$695$34,607,9371Warner Bros.
3Think Like a Man$515,2427%2,05242$251$82,429,5794Sony / Screen Gems
4The Hunger Games$464,75817%2,531-263$184$387,870,2868Lionsgate
5The Five-Year Engagement$462,42033%2,569-372$180$25,432,6553Universal
6The Lucky One (2012)$431,24936%2,839-166$152$54,535,5434Warner Bros.
7The Pirates! Band of Misfits$252,88328%3,079-279$82$23,497,9433Sony / Columbia
8Safe (2012)$212,34433%1,690-581$126$16,089,8143Lionsgate
9Chimpanzee$182,44228%1,55928$117$26,042,9734Disneynature
10The Raven$172,4528%1,888-321$91$15,055,8743Relativity Media
11The Cabin in the Woods$128,7348%1,029-640$125$40,002,2625Lionsgate
12The Three Stooges$70,40114%1,416-758$50$41,285,7605Fox

Limited (100 — 999)

#TitleTue, May. 15 2012LocationsAvg.TotalWks.Dist.
1The Best Exotic Marigold Hotel$347,30224%178151$1,951$4,371,0702Fox Searchlight
2Girl in Progress$84,936-8%322--$264$1,561,5551Lionsgate / Pantelion
321 Jump Street$79,09923%589-451$134$135,261,0959Sony / Columbia
4American Reunion$62,52050%521-335$120$56,154,3706Universal
5Bully (2012)$44,62332%2630$170$2,942,4267Weinstein Company
6Mirror Mirror$43,57424%607-315$72$61,072,6887Relativity Media
7Dr. Seuss' The Lorax$36,4950%455-66$80$209,664,83011Universal
8Salmon Fishing in the Yemen$23,9359%200-47$120$8,587,96510CBS Films
9The Artist$21,7775%751710$29$44,482,00625Weinstein Company
10Titanic 3D$20,76216%157-176$132$57,652,8976Paramount
11Journey 2: The Mysterious Island$19,68124%260-43$76$102,616,87314Warner Bros. / New Line
12Lockout$18,63311%255-56$73$14,172,1235Open Road
13Wrath of the Titans$18,26828%265-450$69$82,022,7087Warner Bros.
14Safe House$8,84018%136-39$65$126,165,97514Universal
15Jeff Who Lives at Home$6,80410%11770$58$4,257,1519Paramount Vantage
16A Thousand Words$6,74712%127-13$53$18,305,63910Paramount
17This Means War$6,55415%132-39$50$54,599,01913Fox
18Act of Valor$6,01914%118-75$51$69,915,27812Relativity Media
19Tyler Perry's Good Deeds$4,62019%110-33$42$35,018,68412Lionsgate

Platform (1 — 99)

#TitleTue, May. 15 2012LocationsAvg.TotalWks.Dist.
1To the Arctic 3D$42,5923%49-1$869$1,496,8934Warner Bros. / IMAX
2Born to Be Wild 3D$16,91425%340$497$18,815,19558Warner Bros. / IMAX
3Sound of My Voice$8,9687%4618$195$205,6523Fox Searchlight
4The Road (2012)$7,9156%50--$158$72,0571Freestyle Releasing
5Casa de mi Padre$3,624-3%56-12$65$5,902,5919Lionsgate / Pantelion
6Chronicle$2,98713%51-27$59$64,517,39615Fox
7Friends With Kids$2,48145%362$69$7,210,98710Roadside Attractions
8Alvin and the Chipmunks: Chipwrecked$2,31433%67-8$35$133,066,46822Fox
9Woman Thou Art Loosed: On the 7th Day$2,100-24%23-7$91$1,185,7825Code Black Entertainment
10Project X (2012)$1,960-4%40-32$49$54,728,27311Warner Bros.
11Kalakalappu @ Masala Cafe$1,70687%10--$171$19,7171UTV Communications
12Undefeated$1,27097%130$98$543,23513Weinstein Company
13Coriolanus$1,13732%11-7$103$742,16717Weinstein Company
14Star Wars: Episode I - The Phantom Menace 3D$55435%12-5$46$43,454,62014Fox
15Blue Like Jazz$44516%11-9$40$589,5295Roadside Attractions
16Tonight You're Mine$28011%2--$140$2,6771Roadside Attractions
17Touchback$190-44%4-8$48$203,3095Anchor Bay Films
18Red Tails$127-71%9-3$14$49,867,17317Fox
19Albert Nobbs$7-83%2-3$4$3,014,58816Roadside Attractions