'Home' Shocks with $15.6 Million Opening Day; 'Get Hard' Holds Its Own with $12.9 Million BowMarch 28, 2015 03:35 AM

by BoxOffice Staff

Fox reports that DreamWorks' Home shocked with a huge $15.6 million opening day yesterday, easily distancing itself in first place. The first-day figure represents a 34 percent improvement over The Croods' first day two years ago ($11.65 million) and 95 percent stronger than last year's Mr. Peabody & Sherman ($8.02 million). Despite a generic title and DreamWorks' wavering reputation over the past few years, Home was able to capitalize on voice talent that appeals to young and old audiences alike with Jim Parsons, Rihanna, and Steve Martin taking center stage. While early word of mouth isn't much to write home about (68 percent audience score, 48 percent critic score), the minimal number of family options in theaters right now should help the flick enjoy a healthy lifespan. BoxOffice projects a stunning $58 million opening weekend.

Warner Bros. reports that Get Hard bowed to a strong $12.91 million in second place on Friday. The Will Ferrell-Kevin Hart comedy superstar team-up opened in line with the likes of The Other Guys ($13.1 million opening day), Blades of Glory ($12.4 million), and just 10 percent behind Ride Along ($14.4 million). With few successful comedies in the market over recent months, the teaming proved to be an irresistible one for Ferrell and Hart fans. Unfortunately, early word of mouth isn't positive: the film registered a lackluster "B" CinemaScore, while the Rotten Tomatoes audience has given it a disappointing 66 percent rating through Saturday morning (on top of critics' 33 percent). Even still, BoxOffice is projecting a hearty $34.5 million opening weekend.

The Divergent Series: Insurgent posted $6.85 million in third place yesterday, down 68 percent from its first day last Friday. That drop is slightly sharper than Divergent's 64 percent second Friday drop last year, and puts Insurgent at an eight-day total of $71.2 million (about 7.5 percent behind Divergent). BoxOffice projects $21.6 million for its sophomore frame.

Disney's Cinderella was off 50 percent from last Friday to $4.73 million yesterday. With $137.24 million in the bank domestically, the film is eyeing a third weekend total around $17.5 million.

Buzzy horror hit It Follows cracked the top five and pulled $1.4 million on Friday as it expanded into semi-wide release across 1,218 screens for an $1,160 per-theater average. That gives the flick $2.15 million in all so far. BoxOffice projects $4.5 million this weekend.

Daily Domestic Gross Mon, May. 28 2012

Wide (1000+)

#TitleMon, May. 28 2012LocationsAvg.TotalWks.Dist.
1Men in Black 3$14,661,938-18%4,248--$3,451$69,254,7171Sony / Columbia
2Marvel's The Avengers$10,535,543-19%3,918-331$2,689$523,907,2024Disney
4The Dictator$2,188,857-31%3,0146$726$43,313,5212Paramount
5The Best Exotic Marigold Hotel$1,977,540-12%1,233879$1,604$18,564,2394Fox Searchlight
6Dark Shadows$1,934,859-25%3,404-351$568$64,922,1423Warner Bros.
7What to Expect When You're Expecting$1,677,646-26%3,0210$555$23,826,8132Lionsgate
8Chernobyl Diaries$1,399,817-31%2,433--$575$9,355,1241Warner Bros.
9The Hunger Games$701,977-15%1,421-643$494$396,022,16810Lionsgate

Limited (100 — 999)

#TitleMon, May. 28 2012LocationsAvg.TotalWks.Dist.
1The Pirates! Band of Misfits$355,533-9%884-956$402$27,642,1255Sony / Columbia
2Think Like a Man$349,342-30%786-936$444$88,686,5486Sony / Screen Gems
3Bernie$258,014--194--$1,330$2,479,9745Millennium Entertainment
4Mirror Mirror$155,492-1%42215$368$62,356,2519Relativity Media
5Dr. Seuss' The Lorax$146,250-5%39011$375$210,985,80513Universal
6The Lucky One (2012)$137,450-25%615-1390$223$58,417,1126Warner Bros.
821 Jump Street$108,241-48%364--$297$136,611,76311Sony / Columbia
9The Three Stooges$81,293-27%325-269$250$42,385,2207Fox
10The Five-Year Engagement$63,020-35%274-901$230$28,012,8605Universal
11Wrath of the Titans$60,977-25%255-105$239$82,988,7339Warner Bros.
12Journey 2: The Mysterious Island$53,513-10%175-70$306$103,164,12416Warner Bros. / New Line
13John Carter$50,172--175--$287$72,523,73112Disney
14The Cabin in the Woods$46,665-26%203-245$230$40,979,8107Lionsgate
15Girl in Progress$42,011-20%143-179$294$2,447,7743Lionsgate / Pantelion
16American Reunion$17,325-45%165-125$105$56,724,0808Universal
17The Raven$14,833-31%111-321$134$15,750,3365Relativity Media
18Safe (2012)$14,441-37%112-391$129$16,813,5695Lionsgate
19Bully (2012)$12,9049%104-100$124$3,309,9299Weinstein Company

Platform (1 — 99)

#TitleMon, May. 28 2012LocationsAvg.TotalWks.Dist.
1Moonrise Kingdom$163,183-5%4--$40,796$686,1791Focus
2To the Arctic 3D$76,445-5%501$1,529$2,386,7916Warner Bros. / IMAX
3First Position$50,834--56--$908$544,1724IFC Films
4Hysteria$36,400--32--$1,138$230,4572Sony Pictures Classics
5Crooked Arrows$36,390-24%6712$543$493,2342Branded/Peck Films
6Headhunters$35,202--45--$782$605,7945Magnolia Pictures
7The Intouchables$33,497-11%4--$8,374$137,0041Weinstein Company
8Monsieur Lazhar$33,098--65--$509$1,483,22731Music Box Films
9Salmon Fishing in the Yemen$23,291-22%87-47$268$8,889,26912CBS Films
10Darling Companion$20,792--61--$341$539,2916Sony Pictures Classics
11Marley$20,351--53--$384$1,183,2806Magnolia Pictures
12Born to Be Wild 3D$19,207-3%340$565$19,088,24460Warner Bros. / IMAX
13Cowgirls n' Angels$16,724--50--$334$71,3991IDP/Samuel Goldwyn
14Jiro Dreams of Sushi$16,116--35--$460$2,285,28812Magnolia Pictures
15Polisse$14,097--14--$1,007$88,5382IFC Films
16Where Do We Go Now?$13,230--25--$529$134,7583Sony Pictures Classics
17Sound of My Voice$9,884-25%425$235$320,2655Fox Searchlight
18Titanic 3D$9,586-23%42-28$228$57,810,6088Paramount
19A Thousand Words$9,068-16%59-51$154$18,438,14912Paramount
20We Have a Pope$8,054--22--$366$434,5498IFC Films
21Footnote$7,980--31--$257$1,896,69712Sony Pictures Classics
22This Means War$6,145-14%44-46$140$54,725,89215Fox
23The Secret World of Arrietty$5,438--26--$209$19,178,30715Disney
24Grand Illusion: 75th Anniversary Restoration$5,167--3--$1,722$71,9623Rialto Pictures
25The Artist$4,112-7%20-83$206$44,579,48127Weinstein Company
26Elena (2012)$3,965--2--$1,983$37,8502Zeitgeist Films
27I Wish$3,435--5--$687$35,5553Magnolia Pictures
29Oslo, August 31st$3,337--2--$1,669$12,9011Strand Releasing
30The Kid With A Bike$3,301--20--$165$1,351,06711IFC Films
31Damsels in Distress$3,080--11--$280$827,6988Sony Pictures Classics
32Once Upon a Time in Anatolia$2,956--2--$1,478$131,85321Cinema Guild
33FOLLOW ME: The Yoni Netanyahu Story$2,868--9--$319$66,6434International Film Circuit
34The Deep Blue Sea (2011)$2,701--19--$142$1,061,73510Music Box Films
35Elles$2,569--8--$321$121,3195Kino Lorber
36The Perfect Family$2,463--6--$411$92,5244Variance Films
37OC87$2,217--1--$2,217$7,9501Fisher Klingenstein Films
38Alvin and the Chipmunks: Chipwrecked$2,180--22--$99$133,097,31724Fox
39God Bless America$2,015--15--$134$79,0803Magnolia / Magnet
40October Baby$1,932--16--$121$5,336,16731IDP / Samuel Goldwyn
41Act of Valor$1,864-45%39-57$48$70,004,36214Relativity Media
42The Raid: Redemption$1,803--12--$150$4,082,23410Sony Pictures Classics
43Friends With Kids$1,706-31%9-16$190$7,240,68312Roadside Attractions
44Undefeated$1,347-15%6-3$225$556,51215Weinstein Company
45Whores' Glory$1,150--2--$575$15,9305Kino Lorber
46A Separation$894--10--$89$7,079,54922Sony Pictures Classics
47Turn Me On, Dammit!$678--2--$339$72,2069New Yorker Films
48Quill: The Life of a Guide Dog$671--3--$224$5,9682Music Box Films
49Surviving Progress$599--2--$300$35,8158First Run Features
50Beyond the Black Rainbow$536--2--$268$12,2652Magnolia / Magnet
51Henning Mankell’s Wallander: The Revenge$511--1--$511$2,7411Music Box Films
52Red Tails$504-28%74$72$49,871,94419Fox
53Lovely Molly$48641%2-3$243$18,4632Image Entertainment
54Coriolanus$426-37%4-4$107$756,45219Weinstein Company
55Gerhard Richter Painting$386--3--$129$184,46011Kino Lorber
56Tonight You're Mine$380-44%3--$127$5,4663Roadside Attractions
57Virginia$351--2--$176$11,4202Entertainment One Films
58The Salt of Life$331--4--$83$302,06513Zeitgeist Films
59Goon$317--5--$63$4,168,1449Magnolia / Magnet
60Never Stand Still: Dancing at Jacob's Pillow$300--1--$300$4,4522First Run Features
61Steve Jobs: The Lost Interview$224--7--$32$97,5213Magnolia Pictures
62The Hunter (2012)$208--3--$69$170,7528Magnolia Pictures
63The Women on the 6th Floor$202--2--$101$711,51234Strand Releasing
64Hit So Hard$201--3--$67$28,6207Variance Films
65Bonsai$200--2--$100$9,7883Strand Releasing
66Jesus Henry Christ$142--2--$71$18,5326Entertainment One Films
67The Fairy$138--1--$138$24,17914Kino Lorber
68Payback (2012)$60--1--$60$12,2215Zeitgeist Films
69Blue Like Jazz$47-78%3-4$16$594,5147Roadside Attractions
70Nobody Else But You$18--1--$18$7,0743First Run Features