Grosses

'The Hobbit: The Battle of the Five Armies' Down Sharply from Wednesday, But Still #1 on Thursday with $9.96MDecember 19, 2014 12:55 PM

by Daniel Garris

Warner's The Hobbit: The Battle of the Five Armies took in $9.96 million on Thursday. The third and final chapter of Peter Jackson's The Hobbit trilogy was down a sharp 59 percent from Wednesday's performance. The large daily percentage decline on Thursday isn't the greatest initial sign going forward, though it should be noted that such a large percentage of Wednesday's reported gross coming from Tuesday night shows does inflate Thursday's percentage decrease a bit. In comparison, 2002's The Two Towers fell 47 percent on its first Thursday to gross $13.88 million. With a two-day start of $34.41 million, The Battle of the Five Armies is running 14 percent behind the $40.04 million take of The Two Towers. At its current pace, The Battle of the Five Armies appears headed for a five-day start in the neighborhood of $85 million.

Fox's Exodus: Gods and Kings held steady in second place with $1.22 million. The pricey Ridley Scott directed biblical epic starring Christian Bale was down 7 percent from Wednesday. Exodus: Gods and Kings placed in second for the week (behind The Battle of the Five Armies) with a seven-day start of $30.84 million. While that was on the low end of pre-release expectations, the film is off to an underwhelming start with its price tag in mind and has been displaying early signs of being significantly front-loaded for a December release.

The Hunger Games: Mockingjay - Part 1 took in $1.09 million to remain in third. The third installment of Lionsgate's blockbuster franchise increased 6 percent over Wednesday and was down a healthy 24 percent from last Thursday. Mockingjay - Part 1 placed in third for the week with $17.28 million. That represented a 38 percent decline from the previous frame and brings the film's four-week total to $281.48 million. Mockingjay - Part 1 is now $18.52 million away from becoming the second release of 2013 to reach the $300 million domestic milestone.

Penguins of Madagascar placed in fourth for the day with $0.502 million. The 3D computer animated film from Fox and DreamWorks Animation was up 9 percent from Wednesday and down only 2 percent from last Thursday. Penguins of Madagascar placed in fourth for the week with $9.11 million. That was down 30 percent from the previous week and brings the film's 23-day total to an underwhelming $60.65 million.

Paramount's Top Five continued to claim sixth place with $0.439 million. The critically acclaimed comedy starring and directed by Chris Rock was down 2 percent from Wednesday. Top Five rounded out the week's top five with a seven-day start of $8.89 million, which was on the low end of expectations. The film will be playing in 1,307 locations this weekend.

Daily Domestic Gross Tue, May. 29 2012

Wide (1000+)

#TitleTue, May. 29 2012LocationsAvg.TotalWks.Dist.
1Men in Black 3$5,648,570-61%4,248--$1,330$74,903,2871Sony / Columbia
2Marvel's The Avengers$3,266,753-69%3,918-331$834$527,173,9554Disney
3The Dictator$1,158,547-47%3,0146$384$44,472,0682Paramount
4Battleship$1,092,090-62%3,70212$295$48,535,4652Universal
5What to Expect When You're Expecting$933,685-44%3,0210$309$24,760,4982Lionsgate
6Chernobyl Diaries$822,402-41%2,433--$338$10,177,5261Warner Bros.
7The Best Exotic Marigold Hotel$819,248-59%1,233879$664$19,383,4874Fox Searchlight
8Dark Shadows$761,174-61%3,404-351$224$65,683,3163Warner Bros.
9The Hunger Games$248,993-65%1,421-643$175$396,271,16110Lionsgate

Limited (100 — 999)

#TitleTue, May. 29 2012LocationsAvg.TotalWks.Dist.
1Think Like a Man$128,100-63%786-936$163$88,814,6486Sony / Screen Gems
2The Pirates! Band of Misfits$94,326-73%884-956$107$27,736,4515Sony / Columbia
3The Lucky One (2012)$78,447-43%615-1390$128$58,495,5596Warner Bros.
4Mirror Mirror$61,203-61%42215$145$62,417,4549Relativity Media
5Dr. Seuss' The Lorax$54,555-63%39011$140$211,040,36013Universal
6The Five-Year Engagement$32,985-48%274-901$120$28,045,8455Universal
7The Three Stooges$30,704-62%325-269$94$42,415,9247Fox
8Wrath of the Titans$26,830-56%255-105$105$83,015,5639Warner Bros.
9The Cabin in the Woods$24,893-47%203-245$123$41,004,7037Lionsgate
10Journey 2: The Mysterious Island$18,369-66%175-70$105$103,182,49316Warner Bros. / New Line
11Bully (2012)$17,52036%104-100$168$3,327,4499Weinstein Company
12American Reunion$12,500-28%165-125$76$56,736,5808Universal
13Girl in Progress$11,342-73%143-179$79$2,459,1163Lionsgate / Pantelion
14Safe (2012)$8,236-43%112-391$74$16,821,8055Lionsgate
15The Raven$7,599-49%111-321$68$15,757,9355Relativity Media

Platform (1 — 99)

#TitleTue, May. 29 2012LocationsAvg.TotalWks.Dist.
1Moonrise Kingdom$61,078-63%4--$15,270$747,2571Focus
2To the Arctic 3D$53,497-30%501$1,070$2,440,2886Warner Bros. / IMAX
3Born to Be Wild 3D$18,268-5%340$537$19,106,51260Warner Bros. / IMAX
4Salmon Fishing in the Yemen$13,007-44%87-47$150$8,902,27612CBS Films
5The Intouchables$9,458-72%4--$2,365$146,4621Weinstein Company
6Crooked Arrows$9,150-75%6712$137$502,3842Branded/Peck Films
7Titanic 3D$5,075-47%42-28$121$57,815,6838Paramount
8Sound of My Voice$4,222-57%425$101$324,4875Fox Searchlight
9A Thousand Words$3,864-57%59-51$65$18,442,01312Paramount
10This Means War$2,819-54%44-46$64$54,728,71115Fox
11The Artist$1,867-55%20-83$93$44,581,34827Weinstein Company
12Undefeated$566-58%6-3$94$557,07815Weinstein Company
13Act of Valor$492-74%39-57$13$70,004,85414Relativity Media
14Red Tails$341-32%74$49$49,872,28519Fox
15Coriolanus$279-35%4-4$70$756,73119Weinstein Company
16Tonight You're Mine$246-35%3--$82$5,7123Roadside Attractions
17Blue Like Jazz$30-36%3-4$10$594,5447Roadside Attractions