Grosses

'No Good Deed' Leads with $24.5M; 'Dolphin Tale 2' #2 with $16.55M; 'Guardians of the Galaxy' Surpasses $300M MilestoneSeptember 14, 2014 08:33 AM

by Daniel Garris

Sony's No Good Deed debuted in first place this weekend with an estimated $24.5 million. The low-budget thriller starring Idris Elba and Taraji P. Henson exceeded its rising expectations heading into the weekend. Much of the film's success was due to the drawing power of Elba and Henson. No Good Deed was also helped out by the fairly empty marketplace this weekend and Screen Gems has had a strong history with thrillers in the past. The film's opening weekend performance was similar to the $23.45 million start of I Can Do Bad All By Myself back in September of 2009.

No Good Deed opened with $8.83 million on Friday, increased 11 percent on Saturday to take in $9.8 million and is estimated to decline 40 percent on Sunday to gross $5.88 million. That places the film's estimated opening weekend to Friday ratio at 2.77 to 1. The audience breakdown for the film skewed towards female moviegoers (60 percent) and towards moviegoers 30 years and older (59 percent). No Good Deed received a B+ rating on CinemaScore, which is very solid for a thriller.

Dolphin Tale 2 opened in second place with an estimated $16.55 million. The family film sequel from Warner Bros. opened towards the lower end of pre-release expectations and a respectable 14 percent below the $19.15 million start of Dolphin Tale back in September of 2011. Dolphin Tale 2 was helped out by solid critical reviews and by the recent lack of family fare in the marketplace.

Dolphin Tale 2 grossed $4.26 million on Friday, increased a healthy 75 percent on Saturday to gross $7.45 million and is estimated to fall 35 percent on Sunday to take in $4.84 million. That places the estimated opening weekend to Friday ratio for the film at 3.88 to 1. The audience breakdown for the film skewed towards female moviegoers (63 percent) and moviegoers over the age of 25 (56 percent). Like its predecessor (which registered a total gross to opening weekend ratio of 3.77 to 1), Dolphin Tale 2 will hope to hold up well going forward. The film's strong A rating on CinemaScore is an encouraging early sign.

After leading the box office for each of the past three weekends, Guardians of the Galaxy was down two spots to place in third with an estimated $8.04 million. In the process, the blockbuster sci-fi superhero adaptation from Disney and Marvel surpassed the $300 million domestic mark this weekend; making it the first release of 2014 to do so. The 45-day total for the film stands at $305.93 million. Guardians of the Galaxy held up very nicely this weekend, as it was down just 22 percent from last weekend.

Paramount's Teenage Mutant Ninja Turtles placed in fourth with an estimated $4.8 million. The blockbuster franchise re-launch was down a healthy 26 percent from last weekend. Teenage Mutant Ninja Turtles continues to exceed expectations in a big way with a 38-day take of $181.04 million.

Fox Searchlight's The Drop was off to a surprisingly strong sixth place start with an estimated $4.2 million. The fairly last minute decision to open The Drop in moderate release paid off, as the crime drama starring Tom Hardy, Noomi Rapace and the late James Gandolfini earned a very solid per-location average of $5,315 from 809 locations. The Drop opened with $1.46 million on Friday, increased 20.5 percent on Saturday to take in $1.76 million and is estimated to decline 44 percent on Sunday to gross $0.98 million. That places the film's estimated opening weekend to Friday ratio at 2.88 to 1.

Holdovers Let's Be Cops and If I Stay claimed fourth and sixth place with respective estimated takes of $4.3 million and $4.05 million. Fox's Let's Be Cops was down only 23 percent from last weekend, while Warner's If I Stay was down a healthy 27 percent. Both films continue to perform well, especially with their low production costs in mind. Respective total grosses stand at $72.97 million for Let's Be Cops in 33 days and at $44.94 million for If I Stay in 24 days.

On the platform front, Roadside's The Skeleton Twins was off to a very solid start this weekend with an estimated $0.411 million from 15 locations. That gave the comedy drama starring Bill Hader and Kristen Wiig a per-location average of $27,384 for the frame. The Skeleton Twins is scheduled to receive a major expansion on September 26.

Daily Domestic Gross Tue, Jun. 5 2012

Wide (1000+)

#TitleTue, Jun. 5 2012LocationsAvg.TotalWks.Dist.
1Snow White and the Huntsman$5,565,1754%3,773--$1,475$67,159,4001Universal
2Men in Black 3$3,145,96115%4,2480$741$116,952,5832Sony / Columbia
3Marvel's The Avengers$2,221,7139%3,670-248$605$557,214,4865Disney
4The Dictator$669,73219%2,649-365$253$52,043,2623Paramount
5The Best Exotic Marigold Hotel$669,33423%1,29461$517$26,594,6825Fox Searchlight
6What to Expect When You're Expecting$669,18328%2,907-114$230$31,895,3543Lionsgate
7Battleship$566,9259%3,144-558$180$56,490,8303Universal
8Chernobyl Diaries$464,23711%2,4330$191$15,380,9352Warner Bros.
9Dark Shadows$458,13012%3,002-402$153$71,543,2344Warner Bros.
10The Hunger Games$219,2965%1,099-322$200$398,768,97911Lionsgate

Limited (100 — 999)

#TitleTue, Jun. 5 2012LocationsAvg.TotalWks.Dist.
1For Greater Glory$193,3017%757--$255$2,259,5411ARC Entertainment
2Think Like a Man$72,4288%509-277$142$89,852,9207Sony / Screen Gems
3The Pirates! Band of Misfits$66,9606%585-299$114$28,690,7896Sony / Columbia
4Mirror Mirror$61,45828%357-65$172$63,021,12610Relativity Media
5Dr. Seuss' The Lorax$55,12517%315-75$175$211,588,23514Universal
6Rowdy Rathore$49,52784%120--$413$458,1921UTV Communications
7Crooked Arrows$42,707-26%327260$131$1,255,3973Branded/Peck Films
8The Lucky One (2012)$40,49111%404-211$100$59,045,9957Warner Bros.
9Journey 2: The Mysterious Island$32,34268%155-20$209$103,397,76117Warner Bros. / New Line
10The Three Stooges$30,9928%285-40$109$42,806,5108Fox
11The Five-Year Engagement$24,00522%218-56$110$28,328,2256Universal
12Wrath of the Titans$22,95010%205-50$112$83,265,61610Warner Bros.
13The Cabin in the Woods$17,1636%136-67$126$41,197,6558Lionsgate
14Safe (2012)$15,36411%17563$88$16,970,0246Lionsgate
15High School$12,986-1%200--$65$109,7041Anchor Bay Films

Platform (1 — 99)

#TitleTue, Jun. 5 2012LocationsAvg.TotalWks.Dist.
1Moonrise Kingdom$116,209-2%1612$7,263$1,972,1462Focus
2To the Arctic 3D$53,6502%500$1,073$2,886,9667Warner Bros. / IMAX
3Piranha 3DD$37,97774%86--$442$242,0251Weinstein Company
4The Intouchables$36,2858%5046$726$558,5542Weinstein Company
5Born to Be Wild 3D$18,17011%33-1$551$19,258,76961Warner Bros. / IMAX
6Bully (2012)$15,564-3%88-16$177$3,420,90210Weinstein Company
7Titanic 3D$6,062-8%5210$117$57,872,0559Paramount
8The Artist$5,73928%8767$66$44,625,56828Weinstein Company
9Salmon Fishing in the Yemen$5,0852%60-27$85$9,035,17813CBS Films
10Sound of My Voice$3,953-3%486$82$369,5686Fox Searchlight
11Girl in Progress$3,62815%50-93$73$2,518,6694Lionsgate / Pantelion
12The Raven$3,2791%61-50$54$15,797,6406Relativity Media
13Act of Valor$571147%19-20$30$70,011,87515Relativity Media
14Friends With Kids$57033%8--$71$7,246,72913Roadside Attractions
15Red Tails$24234%5-2$48$49,876,01120Fox
16Undefeated$172-17%60$29$561,43416Weinstein Company