Grosses

'Ouija' Off To Respectable Start; 'John Wick' and 'St. Vincent' Look PromisingOctober 25, 2014 08:23 AM

by Phil Contrino

Saturday Update: Ouija is off to a respectable start. The horror flick is headed for a $20 million debut after snagging $8.3 million on Friday. Unlike most horror entries, Ouija should hold up reasonably well considering that it has opened before Halloween.

John Wick is on pace for $14 million after tallying $5.5 million on Friday. 

St. Vincent is on pace for $8.2 million after grossing $2.6 million on Friday.

Check back tomorrow for official studio weekend estimates.

Friday Update #2: Sources tell BoxOffice that Ouija is headed for $19 million-$20 million during its debut frame. Of course, horror films tend to pop late on Friday night, so we're not ruling out a surge that could put the fright flick above that range.

John Wick is off to a solid start with what's look like a $14 million debut frame. If word of mouth is strong among action aficionados, then Keanu Reeves' latest could post an even higher debut. This definitely marks a comeback for Reeves.

St. Vincent is set for as much as $10 million during its expansion weekend.

Check back tomorrow morning for updated projections and official Friday estimates. 

Friday Update #1: Universal's Ouija bowed to $911,000 last night. That's noticeably behind the $2.1 million start for Annabelle earlier this month, although that pic had some benefit in marketing with the aid of being a prequel to last year's horror blockbuster The Conjuring. Ouija's Thursday take is more in line with Carrie's $730,000 last October, which ultimately earned $16.1 million over opening weekend. Ouija's own native brand awareness could feasibly give it a boost as the weekend progresses.

Lionsgate reports that John Wick grabbed a healthy $870,000 from Thursday night shows in over 2,000 locations. That more than double A Walk Among the Tombstones' $430,000 Thursday night start in September, which went on to earn $12.8 million over opening weekend, as well as Brick Mansions' $400,000 ($9.5 million opening weekend). Strong buzz and critical reviews for the sleeper hit had been building in recent weeks, which could be a factor in last night's strong turnout, but the chances of a weekend close to $20 million now look even better.

Meanwhile, The Weinstein Company is sending St. Vincent into wide release today following its healthy start in limited play over the past couple of weeks.

More as it comes.

 

Daily Domestic Gross Sun, Jun. 10 2012

Wide (1000+)

#TitleSun, Jun. 10 2012LocationsAvg.TotalWks.Dist.
1Madagascar 3: Europe's Most Wanted$17,096,727-24%4,258--$4,015$60,316,7381Paramount / DreamWorks
2Prometheus$13,563,254-15%3,396--$3,994$51,050,1011Fox
3Snow White and the Huntsman$6,666,405-25%3,7774$1,765$98,537,4752Universal
4Men in Black 3$3,933,246-30%3,792-456$1,037$135,901,0943Sony / Columbia
5Marvel's The Avengers$3,365,949-26%3,129-541$1,076$572,300,4636Disney
6The Best Exotic Marigold Hotel$938,582-32%1,2984$723$31,040,7356Fox Searchlight
7What to Expect When You're Expecting$755,960-32%2,087-820$362$35,823,5984Lionsgate
8The Dictator$679,265-20%1,651-998$411$55,281,1034Paramount
9Battleship$664,360-28%1,954-1190$340$59,820,2154Universal
10Dark Shadows$392,662-33%1,550-1452$253$73,785,8405Warner Bros.
11Chernobyl Diaries$239,152-23%1,180-1253$203$16,942,6853Warner Bros.

Limited (100 — 999)

#TitleSun, Jun. 10 2012LocationsAvg.TotalWks.Dist.
1For Greater Glory$362,73615%642-115$565$3,522,5182ARC Entertainment
2The Hunger Games$322,261-25%751-348$429$400,272,53512Lionsgate
3The Lucky One (2012)$99,495-33%402-2$248$59,477,8128Warner Bros.
4Think Like a Man$95,086-28%287-222$331$90,313,4228Sony / Screen Gems
5Dr. Seuss' The Lorax$85,550-39%290-25$295$212,028,51015Universal
6Mirror Mirror$77,081-48%303-54$254$63,477,02711Relativity Media
721 Jump Street$73,282-28%258-72$284$137,634,84913Sony / Columbia
8The Three Stooges$67,547-37%245-40$276$43,122,9729Fox
9Crooked Arrows$67,518-24%278-49$243$1,557,8984Branded/Peck Films
10Rowdy Rathore$42,174-33%100-20$422$654,3522UTV Communications
11The Pirates! Band of Misfits$41,408-29%317-268$131$28,971,7057Sony / Columbia
12Wrath of the Titans$33,673-17%150-55$224$83,411,36111Warner Bros.
13The Five-Year Engagement$31,500-41%175-43$180$28,490,2257Universal
14Journey 2: The Mysterious Island$29,558-18%126-29$235$103,547,48318Warner Bros. / New Line
15The Cabin in the Woods$18,887-25%113-23$167$41,290,3059Lionsgate
16Safe (2012)$18,854-6%111-64$170$17,051,4687Lionsgate

Platform (1 — 99)

#TitleSun, Jun. 10 2012LocationsAvg.TotalWks.Dist.
1Moonrise Kingdom$456,194-28%9680$4,752$3,731,0013Focus
2The Intouchables$117,493-29%7727$1,526$1,014,6103Weinstein Company
3To the Arctic 3D$45,777-29%511$898$3,180,1658Warner Bros. / IMAX
4Safety Not Guaranteed$28,668-32%9--$3,185$97,7621FilmDistrict
5Born to Be Wild 3D$12,933-27%330$392$19,354,15162Warner Bros. / IMAX
6Girl in Progress$10,626-4%577$186$2,556,0845Lionsgate / Pantelion
7Piranha 3DD$8,694-41%78-8$111$315,3742Weinstein Company
8Lola Versus$8,618-40%4--$2,155$31,8151Fox Searchlight
9The Artist$4,065-30%36-51$113$44,650,53729Weinstein Company
10The Raven$3,209-41%34-27$94$15,817,3077Relativity Media
11Cartas a Elena$2,9667%12--$247$7,7111Freestyle Releasing
12Bully (2012)$2,789-29%31-57$90$3,463,48911Weinstein Company
13Sound of My Voice$2,620-23%24-24$109$386,4957Fox Searchlight
14High School$1,10017%4-196$275$136,0812Anchor Bay Films
15Friends With Kids$82643%5-3$165$7,250,08714Roadside Attractions