Grosses

'Ouija' Off To Respectable Start; 'John Wick' and 'St. Vincent' Look PromisingOctober 25, 2014 08:23 AM

by Phil Contrino

Saturday Update: Ouija is off to a respectable start. The horror flick is headed for a $20 million debut after snagging $8.3 million on Friday. Unlike most horror entries, Ouija should hold up reasonably well considering that it has opened before Halloween.

John Wick is on pace for $14 million after tallying $5.5 million on Friday. 

St. Vincent is on pace for $8.2 million after grossing $2.6 million on Friday.

Check back tomorrow for official studio weekend estimates.

Friday Update #2: Sources tell BoxOffice that Ouija is headed for $19 million-$20 million during its debut frame. Of course, horror films tend to pop late on Friday night, so we're not ruling out a surge that could put the fright flick above that range.

John Wick is off to a solid start with what's look like a $14 million debut frame. If word of mouth is strong among action aficionados, then Keanu Reeves' latest could post an even higher debut. This definitely marks a comeback for Reeves.

St. Vincent is set for as much as $10 million during its expansion weekend.

Check back tomorrow morning for updated projections and official Friday estimates. 

Friday Update #1: Universal's Ouija bowed to $911,000 last night. That's noticeably behind the $2.1 million start for Annabelle earlier this month, although that pic had some benefit in marketing with the aid of being a prequel to last year's horror blockbuster The Conjuring. Ouija's Thursday take is more in line with Carrie's $730,000 last October, which ultimately earned $16.1 million over opening weekend. Ouija's own native brand awareness could feasibly give it a boost as the weekend progresses.

Lionsgate reports that John Wick grabbed a healthy $870,000 from Thursday night shows in over 2,000 locations. That more than double A Walk Among the Tombstones' $430,000 Thursday night start in September, which went on to earn $12.8 million over opening weekend, as well as Brick Mansions' $400,000 ($9.5 million opening weekend). Strong buzz and critical reviews for the sleeper hit had been building in recent weeks, which could be a factor in last night's strong turnout, but the chances of a weekend close to $20 million now look even better.

Meanwhile, The Weinstein Company is sending St. Vincent into wide release today following its healthy start in limited play over the past couple of weeks.

More as it comes.

 

Daily Domestic Gross Mon, Jun. 25 2012

Wide (1000+)

#TitleMon, Jun. 25 2012LocationsAvg.TotalWks.Dist.
1Brave$8,948,171-50%4,164--$2,149$75,271,7651Disney
2Madagascar 3: Europe's Most Wanted$3,063,686-47%3,920-343$782$160,149,7233Paramount / DreamWorks
3Abraham Lincoln: Vampire Hunter$1,901,986-57%3,108--$612$18,208,9601Fox
4Prometheus$1,340,969-56%2,862-580$469$109,793,3193Fox
5That's My Boy$1,231,077-47%3,0300$406$29,141,8712Sony / Columbia
6Snow White and the Huntsman$1,109,220-52%2,919-782$380$138,237,5704Universal
7Marvel's The Avengers$962,092-50%2,230-352$431$599,387,5348Disney
8Rock of Ages$958,219-52%3,4700$276$29,376,8402Warner Bros. / New Line
9Men in Black 3$867,472-47%2,462-673$352$164,333,1795Sony / Columbia
10Seeking a Friend for the End of the World$461,645-56%1,625--$284$4,284,4481Focus

Limited (100 — 999)

#TitleMon, Jun. 25 2012LocationsAvg.TotalWks.Dist.
1Moonrise Kingdom$488,580-51%395217$1,237$12,102,4085Focus
2The Best Exotic Marigold Hotel$223,867-53%741-443$302$38,607,8308Fox Searchlight
3The Hunger Games$97,158-47%414-179$235$403,061,69814Lionsgate
4Battleship$65,205-57%483-459$135$63,255,3106Universal
5The Dictator$63,067-42%316-803$200$58,768,1196Paramount
6Safety Not Guaranteed$61,659-56%12982$478$1,136,1923FilmDistrict
7What to Expect When You're Expecting$50,549-46%411-805$123$39,848,4966Lionsgate
8Dark Shadows$34,538-50%302-378$114$75,787,6457Warner Bros.
9Dr. Seuss' The Lorax$31,590-46%234-43$135$212,932,86517Universal
10For Greater Glory$31,268-70%160-220$195$5,113,2614ARC Entertainment
11Mirror Mirror$26,277-37%222-56$118$64,274,66213Relativity Media
12The Cabin in the Woods$23,149-47%196-28$118$41,800,44111Lionsgate
13Chernobyl Diaries$22,248-49%240-15$93$17,907,6805Warner Bros.
14The Lucky One (2012)$19,341-41%202-148$96$60,173,57910Warner Bros.
15The Three Stooges$17,945-49%154-47$117$43,674,83511Fox
16The Raven$10,939-48%133104$82$15,926,8829Relativity Media

Platform (1 — 99)

#TitleMon, Jun. 25 2012LocationsAvg.TotalWks.Dist.
1To the Arctic 3D$65,05611%521$1,251$4,128,69710Warner Bros. / IMAX
2The Intouchables$40,683-61%74-3$550$2,134,1995Weinstein Company
3Born to Be Wild 3D$16,4202%330$498$19,613,01364Warner Bros. / IMAX
4Journey 2: The Mysterious Island$10,141-42%85-23$119$103,822,38220Warner Bros. / New Line
5Lola Versus$7,506-48%50-2$150$210,6003Fox Searchlight
6Wrath of the Titans$6,724-53%70-35$96$83,647,15013Warner Bros.
7Something From Nothing: The Art of Rap$4,714-63%16-141$295$270,8612Indomina Media
8Crooked Arrows$1,435-53%25-73$57$1,789,2446Branded/Peck Films