Grosses

'Ouija' Off To Respectable Start; 'John Wick' and 'St. Vincent' Look PromisingOctober 25, 2014 08:23 AM

by Phil Contrino

Saturday Update: Ouija is off to a respectable start. The horror flick is headed for a $20 million debut after snagging $8.3 million on Friday. Unlike most horror entries, Ouija should hold up reasonably well considering that it has opened before Halloween.

John Wick is on pace for $14 million after tallying $5.5 million on Friday. 

St. Vincent is on pace for $8.2 million after grossing $2.6 million on Friday.

Check back tomorrow for official studio weekend estimates.

Friday Update #2: Sources tell BoxOffice that Ouija is headed for $19 million-$20 million during its debut frame. Of course, horror films tend to pop late on Friday night, so we're not ruling out a surge that could put the fright flick above that range.

John Wick is off to a solid start with what's look like a $14 million debut frame. If word of mouth is strong among action aficionados, then Keanu Reeves' latest could post an even higher debut. This definitely marks a comeback for Reeves.

St. Vincent is set for as much as $10 million during its expansion weekend.

Check back tomorrow morning for updated projections and official Friday estimates. 

Friday Update #1: Universal's Ouija bowed to $911,000 last night. That's noticeably behind the $2.1 million start for Annabelle earlier this month, although that pic had some benefit in marketing with the aid of being a prequel to last year's horror blockbuster The Conjuring. Ouija's Thursday take is more in line with Carrie's $730,000 last October, which ultimately earned $16.1 million over opening weekend. Ouija's own native brand awareness could feasibly give it a boost as the weekend progresses.

Lionsgate reports that John Wick grabbed a healthy $870,000 from Thursday night shows in over 2,000 locations. That more than double A Walk Among the Tombstones' $430,000 Thursday night start in September, which went on to earn $12.8 million over opening weekend, as well as Brick Mansions' $400,000 ($9.5 million opening weekend). Strong buzz and critical reviews for the sleeper hit had been building in recent weeks, which could be a factor in last night's strong turnout, but the chances of a weekend close to $20 million now look even better.

Meanwhile, The Weinstein Company is sending St. Vincent into wide release today following its healthy start in limited play over the past couple of weeks.

More as it comes.

 

Daily Domestic Gross Sun, Jul. 1 2012

Wide (1000+)

#TitleSun, Jul. 1 2012LocationsAvg.TotalWks.Dist.
1Ted (2012)$15,952,075-11%3,239--$4,925$54,415,2051Universal
2Brave$10,377,600-22%4,1640$2,492$131,768,3342Disney
3Magic Mike$8,401,692-26%2,930--$2,867$39,127,1701Warner Bros.
4Tyler Perry's Madea's Witness Protection$5,851,975-38%2,161--$2,708$25,390,5751Lionsgate
5Madagascar 3: Europe's Most Wanted$3,575,792-23%3,715-205$963$180,036,7984Paramount / DreamWorks
6Abraham Lincoln: Vampire Hunter$1,845,619-20%3,1091$594$29,043,8052Fox
7Prometheus$1,554,303-23%1,951-911$797$118,258,1024Fox
8Snow White and the Huntsman$1,378,830-22%2,337-582$590$145,684,6455Universal
9Marvel's The Avengers$1,299,503-28%1,757-473$740$606,504,7449Disney
10People Like Us$1,144,120-31%2,055--$557$4,255,4231Disney / DreamWorks
11Men in Black 3$921,743-23%1,902-560$485$169,718,9076Sony / Columbia
12Rock of Ages$822,571-28%2,405-1065$342$35,025,9063Warner Bros. / New Line
13That's My Boy$666,347-19%2,363-667$282$34,419,1593Sony / Columbia
14Seeking a Friend for the End of the World$326,304-23%1,608-17$203$6,619,1732Focus

Limited (100 — 999)

#TitleSun, Jul. 1 2012LocationsAvg.TotalWks.Dist.
1Moonrise Kingdom$1,526,066-24%854459$1,787$18,465,9546Focus
2The Best Exotic Marigold Hotel$363,815-21%534-207$681$40,425,0959Fox Searchlight
3The Hunger Games$125,003-21%278-136$450$403,768,85215Lionsgate
4Dark Shadows$120,230-23%36563$329$76,280,7648Warner Bros.
5Battleship$118,580-26%308-175$385$63,869,0507Universal
6Safety Not Guaranteed$115,894-28%16435$707$1,684,0694FilmDistrict
7The Pirates! Band of Misfits$88,151-19%284169$310$29,587,78310Sony / Columbia
8The Dictator$49,051-14%130-186$377$59,093,6767Paramount
9Dr. Seuss' The Lorax$46,465-21%202-32$230$213,218,33018Universal
10Think Like a Man$41,581-32%185-53$225$91,345,08811Sony / Screen Gems
11What to Expect When You're Expecting$36,788-30%203-208$181$40,135,9807Lionsgate
12Mirror Mirror$31,422-34%166-56$189$64,493,99314Relativity Media
1321 Jump Street$28,087-17%141-19$199$138,447,66716Sony / Columbia
14The Cabin in the Woods$24,087-20%149-47$162$41,943,44512Lionsgate
15The Three Stooges$22,635-20%117-37$193$43,809,32812Fox
16The Lucky One (2012)$17,744-30%115-87$154$60,303,98311Warner Bros.
17Chernobyl Diaries$17,145-22%145-95$118$18,026,4666Warner Bros.

Platform (1 — 99)

#TitleSun, Jul. 1 2012LocationsAvg.TotalWks.Dist.
1The Intouchables$102,144-23%68-6$1,502$2,579,3826Weinstein Company
2To the Arctic 3D$66,618-22%520$1,281$4,534,48411Warner Bros. / IMAX
3Beasts of the Southern Wild$54,166-15%4--$13,542$220,9131Fox Searchlight
4For Greater Glory$43,82121%73-87$600$5,313,2215ARC Entertainment
5Born to Be Wild 3D$16,034-23%330$486$19,714,88265Warner Bros. / IMAX
6The Raven$6,921-18%78-55$89$15,983,82910Relativity Media
7Crooked Arrows$3,459-2%13-12$266$1,804,7927Branded/Peck Films
8Lola Versus$3,289-23%30-20$110$240,4374Fox Searchlight
9Rowdy Rathore$677-29%2-7$339$775,9815UTV Communications
10Something From Nothing: The Art of Rap$403-64%1-15$403$288,3123Indomina Media