Grosses

'Ouija' Off To Respectable Start; 'John Wick' and 'St. Vincent' Look PromisingOctober 25, 2014 08:23 AM

by Phil Contrino

Saturday Update: Ouija is off to a respectable start. The horror flick is headed for a $20 million debut after snagging $8.3 million on Friday. Unlike most horror entries, Ouija should hold up reasonably well considering that it has opened before Halloween.

John Wick is on pace for $14 million after tallying $5.5 million on Friday. 

St. Vincent is on pace for $8.2 million after grossing $2.6 million on Friday.

Check back tomorrow for official studio weekend estimates.

Friday Update #2: Sources tell BoxOffice that Ouija is headed for $19 million-$20 million during its debut frame. Of course, horror films tend to pop late on Friday night, so we're not ruling out a surge that could put the fright flick above that range.

John Wick is off to a solid start with what's look like a $14 million debut frame. If word of mouth is strong among action aficionados, then Keanu Reeves' latest could post an even higher debut. This definitely marks a comeback for Reeves.

St. Vincent is set for as much as $10 million during its expansion weekend.

Check back tomorrow morning for updated projections and official Friday estimates. 

Friday Update #1: Universal's Ouija bowed to $911,000 last night. That's noticeably behind the $2.1 million start for Annabelle earlier this month, although that pic had some benefit in marketing with the aid of being a prequel to last year's horror blockbuster The Conjuring. Ouija's Thursday take is more in line with Carrie's $730,000 last October, which ultimately earned $16.1 million over opening weekend. Ouija's own native brand awareness could feasibly give it a boost as the weekend progresses.

Lionsgate reports that John Wick grabbed a healthy $870,000 from Thursday night shows in over 2,000 locations. That more than double A Walk Among the Tombstones' $430,000 Thursday night start in September, which went on to earn $12.8 million over opening weekend, as well as Brick Mansions' $400,000 ($9.5 million opening weekend). Strong buzz and critical reviews for the sleeper hit had been building in recent weeks, which could be a factor in last night's strong turnout, but the chances of a weekend close to $20 million now look even better.

Meanwhile, The Weinstein Company is sending St. Vincent into wide release today following its healthy start in limited play over the past couple of weeks.

More as it comes.

 

Daily Domestic Gross Sat, Jul. 14 2012

Wide (1000+)

#TitleSat, Jul. 14 2012LocationsAvg.TotalWks.Dist.
1Ice Age: Continental Drift$16,965,4521%3,881--$4,371$33,693,7931Fox
2The Amazing Spider-Man$13,882,92436%4,3180$3,215$189,953,5832Sony / Columbia
3Ted (2012)$8,703,40526%3,30347$2,635$152,453,0703Universal
4Brave$4,404,70034%3,392-499$1,299$192,594,7724Disney
5Savages$3,853,66541%2,6357$1,462$29,055,5152Universal
6Magic Mike$3,291,467-3%3,090-30$1,065$89,518,6793Warner Bros.
7Tyler Perry's Madea's Witness Protection$2,346,32231%2,004-157$1,171$54,168,2953Lionsgate
8Madagascar 3: Europe's Most Wanted$1,458,00337%2,285-576$638$202,757,2876Paramount / DreamWorks
9Katy Perry: Part of Me 3D$1,349,2253%2,7322$494$17,515,8222Paramount

Limited (100 — 999)

#TitleSat, Jul. 14 2012LocationsAvg.TotalWks.Dist.
1Moonrise Kingdom$1,537,84147%92440$1,664$31,360,9128Focus
2Marvel's The Avengers$587,18348%747-378$786$613,244,34911Disney
3Snow White and the Huntsman$436,66540%677-475$645$151,356,6157Universal
4Prometheus$402,90745%559-546$721$124,010,2876Fox
5Men in Black 3$398,95448%497-382$803$174,581,0048Sony / Columbia
6People Like Us$331,01438%961-1094$344$10,971,3173Disney / DreamWorks
7Abraham Lincoln: Vampire Hunter$313,86737%655-1002$479$35,690,3154Fox
8The Best Exotic Marigold Hotel$274,59764%342-17$803$42,832,29511Fox Searchlight
9That's My Boy$141,68940%172-228$824$36,657,0275Sony / Columbia
10Safety Not Guaranteed$140,71549%18273$773$2,517,4846FilmDistrict
11The Hunger Games$116,15243%212-16$548$404,782,36317Lionsgate
12Rock of Ages$115,12835%255-446$451$37,488,4205Warner Bros. / New Line
13Battleship$98,04032%228-21$430$64,667,6909Universal
14Dark Shadows$90,37434%239-64$378$77,199,23910Warner Bros.
15What to Expect When You're Expecting$69,73323%221-15$316$40,680,0209Lionsgate
16The Pirates! Band of Misfits$67,96524%232-25$293$30,415,00812Sony / Columbia
17Dr. Seuss' The Lorax$57,96019%168-7$345$213,708,94020Universal
18The Dictator$37,96821%161-25$236$59,470,3729Paramount

Platform (1 — 99)

#TitleSat, Jul. 14 2012LocationsAvg.TotalWks.Dist.
1Beasts of the Southern Wild$325,98854%8162$4,025$1,440,4183Fox Searchlight
2The Intouchables$151,87972%8323$1,830$3,465,1808Weinstein Company
3Bol Bachchan$94,75755%980$967$931,4352Fox International Pictures
4To the Arctic 3D$74,22512%520$1,427$5,455,73313Warner Bros. / IMAX
5The Three Stooges$45,78314%72-4$636$44,033,36614Fox
6Born to Be Wild 3D$21,7030%330$658$19,942,32467Warner Bros. / IMAX
7Mirror Mirror$21,62927%91-28$238$64,744,86016Relativity Media
8For Greater Glory$18,26232%423$435$5,471,8237ARC Entertainment
9The Obama Effect$18,174-66%25--$727$71,0961ARC Entertainment
10Easy Money (2012)$10,25075%2--$5,125$19,1951Weinstein Company
11The Lucky One (2012)$8,73425%41-31$213$60,438,11913Warner Bros.
12The Imposter$8,37959%1--$8,379$13,6431Indomina Releasing
13A Cat In Paris$6,75377%18--$375$202,0957GKIDS
14Chernobyl Diaries$5,6785%23-15$247$18,109,1308Warner Bros.
15Crooked Arrows$1,845-11%9-2$205$1,829,5339Branded/Peck Films