Grosses

'Furious 7' Leads Third Straight Weekend Race with $29.1M; 'Paul Blart: Mall Cop 2' Claims Second with Solid $24.0M Debut; 'Unfriended' Takes Third with $16.0MApril 19, 2015 08:47 AM

by Daniel Garris

Universal's Furious 7 took in an estimated $29.06 million this weekend to lead the weekend box office for a third consecutive frame. The seventh installment of the blockbuster franchise featuring Vin Diesel, Dwayne Johnson and the late Paul Walker was down 51 percent from last weekend. This weekend's hold was respectable, especially when taking into account the size of the film's grosses thus far and the added presence of Paul Blart: Mall Cop 2 and Unfriended in the marketplace. Furious 7 has grossed a massive $294.41 million in 17 days of release. That leaves the film just $5.59 million away from reaching the $300 million domestic milestone. Furious 7 is currently running a very impressive 45 percent ahead of the $202.81 million 17-day take of 2013's Fast & Furious 6 and a slim 3 percent behind the $302.45 million 17-day gross of 2012's The Hunger Games.

Paul Blart: Mall Cop 2 debuted in a not-so-distant second place with an estimated $24.0 million. Sony's modestly budgeted Kevin James led comedy sequel debuted in line with expectations. Paul Blart: Mall Cop 2 did open 25 percent below the $31.83 million debut of 2009's Paul Blart: Mall Cop, but the sequel had been widely expected to open below its predecessor due in part to the six-year gap in between films. Paul Blart: Mall Cop 2 did open 20 percent ahead of the $20.07 million start of 2011's Zookeeper. The solid opening weekend performance is good news for James, who will appear in Sony's upcoming Pixels this July.

Paul Blart: Mall Cop 2 opened with $7.35 million on Friday (which included an estimated $450,000 from Thursday evening shows), increased a healthy 39 percent on Saturday to gross $10.2 million and is estimated to decline 37 percent on Sunday to gross $6.45 million. The film's estimated opening weekend to Friday ratio stands at 3.27 to 1, which is evidence of the film's appeal with family audiences. Paul Blart: Mall Cop 2 did receive a lackluster B- rating on CinemaScore. While the film is highly unlikely to match the strong holding power of its predecessor, it will still have a solid chance of holding up well in the weeks ahead due in part to facing a limited amount of competition for family audiences (outside of Disney's Avengers: Age of Ultron).

Universal's Unfriended debuted in third with an estimated $16.02 million. The ultra low-budget horror film from Blumhouse Productions opened on the low end of pre-release expectations. While Unfriended was unable to break out to the degree its high level of online activity had suggested; the film still performed well this weekend with its small price tag in mind. The potential for Unfriended may have also been limited a bit by its R rating. Unfriended opened 19 percent below the $19.88 million start of last year's Ouija.

Unfriended opened with $6.8 million on Friday (which included an estimated $656,000 from Thursday evening shows), fell 12 percent on Saturday to gross $6.0 million and is estimated to decline 46 percent on Sunday to take in $3.22 million. That places the film's estimated opening weekend to Friday at an understandably front-loaded 2.36 to 1. Unfriended received a C rating on CinemaScore, which is respectable by horror film standards.

Home placed in fourth this weekend with an estimated $10.3 million. The successful 3D computer animated film from Fox and DreamWorks Animation fell 44 percent from last weekend, as the film took a bit of a hit from the new competition from Paul Blart: Mall Cop 2. While it has been relatively front-loaded for a computer animated film, Home continues to exceed expectations in a big way with a 24-day take of $142.61 million. That places the film essentially on par with the $142.44 million 24-day take of 2013's The Croods.

Fellow Fox release The Longest Ride rounded out the weekend's top five with an estimated $6.85 million. The Nicholas Sparks adaptation starring Britt Robertson and Scott Eastwood fell 47 percent from last weekend's debut. While that represented a sizable second weekend decline, it also represented a respectable second weekend hold given that Sparks adaptations often experience sharp second weekend declines. The Longest Ride has grossed $23.51 million in ten days. That is on the low end of expectations and places the film 34 percent ahead of the $17.55 million ten-day gross of last year's The Best of Me.

Meanwhile, Monkey Kingdom debuted in seventh place with an estimated $4.72 million. The latest nature documentary from Disney's Disneynature label debuted on the low end of its modest expectations. Despite receiving the widest launch ever for a Disneynature film (2,012 locations); Monkey Kingdom delivered the softest opening weekend performance to date for Disneynature. Monkey Kingdom opened just below the $4.78 million start of last year's Bears.

Monkey Kingdom took in $1.55 million on Friday, increased a slim 8 percent on Saturday to take in $1.67 million and is estimated to decline 10.5 percent on Sunday to gross $1.49 million. That gives the film an estimated opening weekend to Friday ratio of 3.04 to 1. Monkey Kingdom will likely hold up well during the week, thanks in part to a promising A- CinemaScore, the past midweek strength of Disneynature films and from Earth Day falling on Wednesday.

On the platform front, A24's Ex Machina continued to perform well with an estimated $814,293 from 39 locations. That gave the critically acclaimed Alex Garland directed sci-fi film a per-location average of $20,879 for the frame. Ex Machina has grossed $1.14 million through ten days of platform release and is scheduled to receive a major expansion on Friday.

Daily Domestic Gross Tue, Jul. 17 2012

Wide (1000+)

#TitleTue, Jul. 17 2012LocationsAvg.TotalWks.Dist.
1Ice Age: Continental Drift$6,804,32629%3,881--$1,753$58,697,4621Fox
2The Amazing Spider-Man$5,439,05425%4,3180$1,260$210,293,0312Sony / Columbia
3Ted (2012)$3,317,97013%3,30347$1,005$165,514,8903Universal
4Brave$2,019,47034%3,392-499$595$199,076,2634Disney
5Magic Mike$1,717,04632%3,090-30$556$94,862,6793Warner Bros.
6Savages$1,408,43017%2,6357$535$34,732,6452Universal
7Katy Perry: Part of Me 3D$834,75925%2,7322$306$20,155,0532Paramount
8Madagascar 3: Europe's Most Wanted$740,06848%2,285-576$324$205,141,6306Paramount / DreamWorks
9Tyler Perry's Madea's Witness Protection$715,35317%2,004-157$357$56,936,0603Lionsgate

Limited (100 — 999)

#TitleTue, Jul. 17 2012LocationsAvg.TotalWks.Dist.
1Moonrise Kingdom$530,11922%92440$574$33,448,9968Focus
2Marvel's The Avengers$221,40517%747-378$296$614,070,61511Disney
3Snow White and the Huntsman$151,99012%677-475$225$151,918,1907Universal
4Prometheus$149,38118%559-546$267$124,583,5276Fox
5People Like Us$138,05245%961-1094$144$11,427,8723Disney / DreamWorks
6Men in Black 3$126,85819%497-382$255$175,021,4478Sony / Columbia
7The Best Exotic Marigold Hotel$123,74047%342-17$362$43,248,87611Fox Searchlight
8Abraham Lincoln: Vampire Hunter$110,1269%655-1002$168$36,127,1774Fox
9Safety Not Guaranteed$48,04220%18273$264$2,709,7856FilmDistrict
10The Hunger Games$47,92914%212-16$226$404,954,71317Lionsgate
11Dark Shadows$38,28912%239-64$160$77,340,64210Warner Bros.
12Battleship$36,48010%228-21$160$64,804,4909Universal
13Rock of Ages$35,54224%255-446$139$37,624,3025Warner Bros. / New Line
14Dr. Seuss' The Lorax$33,60554%168-7$200$213,801,34020Universal
15What to Expect When You're Expecting$30,70319%221-15$139$40,786,3659Lionsgate
16The Dictator$17,51613%161-25$109$59,537,4909Paramount

Platform (1 — 99)

#TitleTue, Jul. 17 2012LocationsAvg.TotalWks.Dist.
1Beasts of the Southern Wild$116,34327%8162$1,436$1,900,3983Fox Searchlight
2To the Arctic 3D$73,91951%520$1,422$5,645,77813Warner Bros. / IMAX
3The Intouchables$49,87726%8323$601$3,670,9098Weinstein Company
4Born to Be Wild 3D$15,86834%330$481$19,986,00567Warner Bros. / IMAX
5The Three Stooges$12,3234%72-4$171$44,077,16214Fox
6Mirror Mirror$11,91230%91-28$131$64,778,15316Relativity Media
7For Greater Glory$11,27930%423$269$5,514,5687ARC Entertainment
8The Lucky One (2012)$3,73230%41-31$91$60,449,84013Warner Bros.
9The Obama Effect$3,414-20%25--$137$91,5611ARC Entertainment
10Easy Money (2012)$2,4901%2--$1,245$32,7501Weinstein Company
11A Cat In Paris$2,356-2%18--$131$213,5197GKIDS
12Chernobyl Diaries$1,691-3%23-15$74$18,116,3628Warner Bros.
13Crooked Arrows$62032%9-2$69$1,831,5649Branded/Peck Films